Reverse Engineering the Wetware: Understanding Human Behavior to Improve Info...Alexandre Sieira
The human mind evolved to draw quick conclusions for survival. Behavioral economists, like Daniel Kahneman and Dan Ariely, are publishing research on when, why and how decision making can be consistently and predictably irrational. You could say these researchers are reverse engineering the wetware, finding bugs and race conditions and disclosing them.People are key to an organization’s information security, even if you believe in the “people, processes and technology” tripod. People define and execute processes. People decide funding for, implement, operate and/or monitor the technology. Your adversaries are people. At least until we reach the AI singularity, that is.Until then, the aim of this talk is to present some of the counter-intuitive findings of behavioral economics research and their implications for how information security is handled at the organizational and market levels. Our hope is that the audience will find they could benefit from changing established, seemingly sensible and logical actions we all do to better match how the wetware actually works.
Presented at BSides SF on Feb. 28th, 2016.
La prevenzione partecipata: la prevenzione della corruzione nelle società e negli enti privati controllati o partecipati dalle pubbliche amministrazioni
Reverse Engineering the Wetware: Understanding Human Behavior to Improve Info...Alexandre Sieira
The human mind evolved to draw quick conclusions for survival. Behavioral economists, like Daniel Kahneman and Dan Ariely, are publishing research on when, why and how decision making can be consistently and predictably irrational. You could say these researchers are reverse engineering the wetware, finding bugs and race conditions and disclosing them.People are key to an organization’s information security, even if you believe in the “people, processes and technology” tripod. People define and execute processes. People decide funding for, implement, operate and/or monitor the technology. Your adversaries are people. At least until we reach the AI singularity, that is.Until then, the aim of this talk is to present some of the counter-intuitive findings of behavioral economics research and their implications for how information security is handled at the organizational and market levels. Our hope is that the audience will find they could benefit from changing established, seemingly sensible and logical actions we all do to better match how the wetware actually works.
Presented at BSides SF on Feb. 28th, 2016.
La prevenzione partecipata: la prevenzione della corruzione nelle società e negli enti privati controllati o partecipati dalle pubbliche amministrazioni
My partner and I created a comprehensive event planning guide to commemorate the 30th anniversary of the public relations program at Westminster. We designed four smaller event during the fall semester to elevate the prominence of the major to campus and one larger event to partner with the professional networking symposium to foster deeper connections between the public relations students and alumni.
New Visions for Lawrence County Communication PlanLindsay Schich
My partner and I worked with New Visions for Lawrence County, a non-profit organization in New Castle, Pa. New Visions focuses on revitalizing downtown New Castle, then working out to the surrounding community, and eventually Lawrence County as a whole.
• Conducted communication audits on the website, social media and print material
• Interviewed client to gain additional, in-depth knowledge and to learn areas of focus
• Analyzed results of audits and interviews
• Developed objectives, strategies and tactics for all future forms of communication
New Visions for Lawrence County Communication PlanLindsay Schich
My partner and I worked with New Visions for Lawrence County, a non-profit organization in New Castle, Pa. New Visions focuses on revitalizing downtown New Castle, then working out to the surrounding community, and eventually Lawrence County as a whole.
• Conducted communication audits on the website, social media and print material
• Interviewed client to gain additional, in-depth knowledge and to learn areas of focus
• Analyzed results of audits and interviews
• Developed objectives, strategies and tactics for all future forms of communication
My partner and I created a comprehensive event planning guide to commemorate the 30th anniversary of the public relations program at Westminster. We designed four smaller event during the fall semester to elevate the prominence of the major to campus and one larger event to partner with the professional networking symposium to foster deeper connections between the public relations students and alumni.
New Visions for Lawrence County Communication PlanLindsay Schich
My partner and I worked with New Visions for Lawrence County, a non-profit organization in New Castle, Pa. New Visions focuses on revitalizing downtown New Castle, then working out to the surrounding community, and eventually Lawrence County as a whole.
• Conducted communication audits on the website, social media and print material
• Interviewed client to gain additional, in-depth knowledge and to learn areas of focus
• Analyzed results of audits and interviews
• Developed objectives, strategies and tactics for all future forms of communication
New Visions for Lawrence County Communication PlanLindsay Schich
My partner and I worked with New Visions for Lawrence County, a non-profit organization in New Castle, Pa. New Visions focuses on revitalizing downtown New Castle, then working out to the surrounding community, and eventually Lawrence County as a whole.
• Conducted communication audits on the website, social media and print material
• Interviewed client to gain additional, in-depth knowledge and to learn areas of focus
• Analyzed results of audits and interviews
• Developed objectives, strategies and tactics for all future forms of communication