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Cupcakes




           Jane Chun
       http://www.seattlemet.com/assets/0001/2340/0309-svc1-d-
       cupcake1.jpg?1235003323
Agenda

           Cupcakes are a continuing trend
            that has also impacted Austin

1.   The Big Trend

2. Austin Cupcake Scene
The Big Trend

 One of biggest trends – continual growth
   Portable

   Glamorous

 Cupcake shows
   Food Network

   TLC
Cupcake Shows




http://images.zap2it.com/images/tv-EP01217400/cupcake-wars-20.jpg




                                                                    http://ecx.images-amazon.com/images/I/5156VAG7azL._SX500_.jpg
The Big Trend

 One of biggest trends – continual growth
   Portable

   Glamorous

 Cupcake shows
   Food Network

   TLC

 Cupcake ATM




                       http://images.huffingtonpost.com/2012-02-29-1.jpg
Austin Cupcake Scene

 Closest to UT – Polkadots Cupcake Factory
   28th ½ & Rio Grande

 Cupcake Wars – Cupprimo Cupcakery & Coffee Spot




          http://cupprimo.com/wordpress/wp/wp-content/uploads/2011/12/5661366481_7407c01d7f1.jpeg
Review

1.        Cupcake Trend
     1.    Glamour
     2.    TV
2. Austin cupcakes
Sources

Adleman, A. (2012, February 7). The psychology of cupcakes. The Washington Post. Retrieved from

   http://www.washingtonpost.com/lifestyle/food/the-psychology-of-

   cupcakes/2012/01/27/gIQA7H2mwQ_story.html

Marino, K. (2012, March 12). Cupcakes continue to dominate. Retrieved March 26, 2012, from Chef2Chef

   Culinary Portal website: http://www.chef2chef.net/infographics/all-about-cupcakes.html

PRWEB. (2012, January 24). Austin Cupcakery Cupprimo Discovered by Hit National Show ‘Cupcake

   Wars’ Through Social Media [Newsgroup message]. Retrieved from PRWeb:

   http://www.prweb.com/releases/2012/1/prweb9128522.htm

Wollam, A. (2012, March 23). Sprinkles Cupcake ATM is Houston bound. Houston Business Journal.

   Retrieved from http://www.bizjournals.com/houston/blog/city-beat/2012/03/sprinkles-cupcake-

   atm-is-houston-bound.html

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CommInformational

  • 1. ? ? ? ? ? ? ? ? ? ? ? ? ? ? ?
  • 2. Cupcakes Jane Chun http://www.seattlemet.com/assets/0001/2340/0309-svc1-d- cupcake1.jpg?1235003323
  • 3. Agenda Cupcakes are a continuing trend that has also impacted Austin 1. The Big Trend 2. Austin Cupcake Scene
  • 4. The Big Trend  One of biggest trends – continual growth  Portable  Glamorous  Cupcake shows  Food Network  TLC
  • 5. Cupcake Shows http://images.zap2it.com/images/tv-EP01217400/cupcake-wars-20.jpg http://ecx.images-amazon.com/images/I/5156VAG7azL._SX500_.jpg
  • 6. The Big Trend  One of biggest trends – continual growth  Portable  Glamorous  Cupcake shows  Food Network  TLC  Cupcake ATM http://images.huffingtonpost.com/2012-02-29-1.jpg
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. Austin Cupcake Scene  Closest to UT – Polkadots Cupcake Factory  28th ½ & Rio Grande  Cupcake Wars – Cupprimo Cupcakery & Coffee Spot http://cupprimo.com/wordpress/wp/wp-content/uploads/2011/12/5661366481_7407c01d7f1.jpeg
  • 15. Review 1. Cupcake Trend 1. Glamour 2. TV 2. Austin cupcakes
  • 16. Sources Adleman, A. (2012, February 7). The psychology of cupcakes. The Washington Post. Retrieved from http://www.washingtonpost.com/lifestyle/food/the-psychology-of- cupcakes/2012/01/27/gIQA7H2mwQ_story.html Marino, K. (2012, March 12). Cupcakes continue to dominate. Retrieved March 26, 2012, from Chef2Chef Culinary Portal website: http://www.chef2chef.net/infographics/all-about-cupcakes.html PRWEB. (2012, January 24). Austin Cupcakery Cupprimo Discovered by Hit National Show ‘Cupcake Wars’ Through Social Media [Newsgroup message]. Retrieved from PRWeb: http://www.prweb.com/releases/2012/1/prweb9128522.htm Wollam, A. (2012, March 23). Sprinkles Cupcake ATM is Houston bound. Houston Business Journal. Retrieved from http://www.bizjournals.com/houston/blog/city-beat/2012/03/sprinkles-cupcake- atm-is-houston-bound.html