The document outlines the top colocation drivers for Australian businesses based on a 2012 IDC study. The main motivations include cost reduction (24%), assured reliability (16%), and space on demand (16%). Additional factors include growing data needs, business continuity, improved security, access to skilled specialists, and superior facilities.

1. Colocation Drivers
Source: IDC 2012 Australia Data Centre Study
Australian Businesses’
Top 9 Colocation Drivers
by % of nominations
24%
COST
REDUCTION
MORE
POWER
ASSURED
RELIABILITY
16%
16%
SPACE ON
DEMAND
%
1
1%
GROWING
DATA
8%
11
BUSINESS
CONTINUITY
4%
IMPROVED
SECURITY
6% SKILLED
SPECIALISTS
4%
SUPERIOR
FACILITY