SlideShare a Scribd company logo
detroitlabs
alumnus
detroitlabs
alumnus
now:
proteanpayment
hardwarestartups101
hardwarestartups101
(orwhykickstarterprojectsarealwayslate)
whyishardwaregettingpopular?
cheap:memory.sensors.batteries.
whyishardwaregettingpopular?
cheap:memory.sensors.batteries.high-
leveldeveloperswelcome.
whyishardwaregettingpopular?
cheap:memory.sensors.batteries.high-
leveldeveloperswelcome.kickstarter
derisksdemand.
whyishardwaregettingpopular?
cheap:memory.sensors.batteries.high-
leveldeveloperswelcome.kickstarter
derisksdemand.factorynotrequired.
whyishardwaregettingpopular?
cheap:memory.sensors.batteries.high-
leveldeveloperswelcome.kickstarter
derisksdemand.factorynotrequired.
prototypingonadimefromyourhouse.
whyishardwaregettingpopular?
concept
software
prototype
sellable
concept
software
prototype
sellable
concept
hardware
prototype sellable
concept
software
prototype
sellable
concept
hardware
prototype manufacturable sellable
theshitshow
concept
software
prototype
sellable
concept
hardware
prototype manufacturable sellable
hardwareisthedoubleblack
diamondofstartupsbecause:
it’sdifficulttogoogle.secretsarestill
valuable.knowledgeisstuckinafewminds.
noonepersonhasthefullpicture.
alotofpartnersareinvolved
alotofpartnersareinvolved
uidesigner softwaredev
alotofpartnersareinvolved
uidesigner softwaredev
supplychaincreationandmanagement
mechanicalengineers materialengineers
electricalengineers
tooling
packagedesignand
engineering
patents
inventory fulfillment
industrialdesigner
firmwaredevsuppliers
demandplanning
needalotofthis:
sowhatmakesahardwarestartupdifficult?
moreknowledge.morepeople.
moremoney.moremanagement.
moretime.
hardwareishard
butit’smerelymany
solvableproblems
hardwareishard
butit’smerelymany
solvableproblemshere’showtosolvethe
findtheveterans
buildaprototype
raisealotofmoney.morethanyou
thinkyouneed.becauseyou’llbe
wrong.
Seed$375K
Kickstarter$10.3M
SeriesA$15M
crowdfunding
isyour
friend.
minimizefeatures
for
version1
prototyperesources
arduino
raspberrypi
detroitlabs
localmakergroups
AllHandsActive
MakerWorks
i3Detroit
OmniCorpDetroit
RibbonFarm
Techshop
HypeMakerspace
nextresources
dragoninnovationandpch
lemnoslabs
marcbarros
peoplewhohavedoneit
reddit.com
henrybalanon
manufacturingforstartups
hardwareincubator
contourcamerasco-founder
kickstarterveterans
/r/hwstartups
doingitandtweetsarticles
thanks
signupforechocardupdates
getprotean.com
@balanon #codemi
thisslideintentionallynotleftblank.

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Code Michigan: Hardware Startups 101