Presentazione CENTRESTAGE 2019

1. 1
Gianluca Mirante, Director, Italy, HKTDC
13 March 2019
Hong Kong: Asia’s Lifestyle Trendsetter

2. 2
Why is Hong Kong Asia’s Lifestyle
Trendsetter?
Hong Kong’s Business Advantage
A sophisticate local clientele
An “influencer” for the region

3. Beijing
Seoul
Osaka
Tokyo
Changchun
Harbin
Shenyang
DalianTianjin
Nanjing
Fukuoka
Shanghai
Hangzhou
Nanchang
Fuzhou
Guangzhou
Taipei
Jinan
Shijiazhuang
Taiyuan
Zhengzhou
Xian Hefei
WuhanChengdu
Chongqing
Changsha
GuiyangKunming
Guilin
Haikou
Manila
Ho Chi Minh City
Bangkok
Hanoi
Kuala Lumpur
Singapore
Jakarta
DhakaDelhi
Chennai
Mumbai
Bangalore
Colombo
Hong Kong
All of Asia’s key
markets within
from half the world’s
population
Hong Kong’s Business Advantage
3

4. 4
A sophisticated local clientele
Source: http://www.lanecrawford.com.hk Source: zeutch.com

5. 5
A sophisticated local clientele
Source: vogue.co.uk
Source: lifestyleasia.com

6. 6
An “influencer” for the region – Chinese
mainland
Source: beijing.doverstreetmarket.com
Source: nikodelafaye.com

7. 7
An “influencer” for the region – Chinese
mainland
Hong Kong advantages for Chinese tourists
Source: nielsen.com

8. 8
An “influencer” for the region - ASEAN

9. 9
ASEAN Middle Class Spending Patterns

10. 10
ASEAN Middle Class Spending Patterns

11. 11
ASEAN Middle Class Spending Patterns

12. 12
An “influencer” for the region - ASEAN

13. 13
An “influencer” for the region - ASEAN

14. 14
4–7/9/2019
Hong Kong Convention and Exhibition Centre
ASIA’S FASHION SPOTLIGHT

15. 15
Asia’s Premier
Fashion Spectacular
230 brands from
22 countries and regions
8,700 buyers from
80 countries and regions
About 40 fashion shows
and events
(2018 edition)

16. 16
Key Buyers
@CENTRESTAGE 2018
The Chinese mainland
Anyshopstyle
D2C
INXX
Labelhood
PlayLounge
s.n.d
SauvageDes
The Fashion Door
YOHO!
ASEAN & East Asia
Barneys (Japan)
Carnival (Thailand)
D-unit (Korea)
HAMA Boutique (Taiwan)
Isetan (Japan)
Joli Pte Ltd (Singapore)
Kapsons Retail (India)
Lucy House (Indonesia)
Manifesto (Singapore)
Runway (Vietnam)
Sol and Gravite (Thailand)
Wonder Place (Korea)
Hong Kong
D-mop
Farfetch
Joyce
Harvey Nichols
Kapok
Lane Crawford
ZTAMPZ
Other Countries/Regions
3NY (US)
Antonioli (Italy)
Asos.com (UK)
ATVS Fashion Group (Russia)
Beymen (Turkey)
Elite (Spain)
Galeries Lafayette (France)
Luisa Via Roma (Italy)
Menage (Netherlands)
Saks Fifth Avenue (Germany)
Splash (UAE)
TEM-PLATE Lisboa (Portugal)

17. 17
Exhibiting Brands
@CENTRESTAGE 2018
1+1=3
112 mountainyam
After Work Studios
ANGUS TSUI
Anneclaire
AXOXYXOXS
Chicca Lualdi Beequeen
Blind by JW
D-ANTIDOTE
Dorian Ho
Echtego
Edward Achour Paris
Harrison Wong
I.N.K.
Loom Loop
MASA DE OSCURA
NAVY STUDIO
NICHp
RE’VAN
REDEMPTIVE
SEANNUNG
WENDY JIM
…and many more

18. 18
Italian Brands
@CENTRESTAGE 2018

19. 19
Exhibitors’ Comments
Nano-secc limited
(Hong Kong)
“The show is pretty cool
that business meetings
with buyers were pre-
arranged for us. New
clients from Beijing,
Hangzhou, Shanghai and
Shenzhen have already
placed their orders on the
second day of the events.”
LEDOME Showroom
(Korea)
The show has been well-
positioned with a focus on
promoting fashion brands that
have drawn reliable buyers of
target sales channels to the
fairground. We met buyers
from Europe, Hong Kong and
the Chinese mainland.
AN (Italy)
NECLAIRE
“The mix of exhibitors is diverse
that we can see all-season
collections of various
categories from lots of places. I
find the show international, as a
group of German and other
European buyers came to visit
our booth.”

20. 20
CENTRESTAGE ELITES Opening Gala Fashion Show
FACETASM IDISM Ms MIN

21. 21
Fashion Runway Shows, Presentations and Parades to Increase Brand
Exposure

22. 22
Networking Opportunities and Informative Seminars

23. 23
OPENSTAGE
Welcoming fashion-centric members to
experience this trendsetting event

24. 24
Exposure: (Hong Kong)
1000+ newsclippings
HYPEBEAST
Headline Daily
Esquire HK
Oriental Daily
Sing Pao
SCMP Lifestyle
#Legend
HKET
Ming Pao

25. 25
1000+ newsclippings
Non-Hong Kong
Ordre.com (UK)
L’Officiel USA
Vogue Italia
Vogue ChinaGrazia Korea
Megastyle (Philippines)
經濟日報 (Taiwan)

26. 26
Social Media Initiatives
• FB+IGNew Livestreaming
• Online media & KOLs coverage
• Online media & KOLs coverage

27. 27
Extra Services for Exhibitors
Business Matching Service
Personalised business matching service is offered to connect potential buyers and exhibitors
according to mutual stylistic and business needs.
Meetings will be arranged during the show at the exhibitor’s booth.

28. 28
Application Process
Mar Apr May Jun July Aug Sep
(Mar to Late Apr)
Application and brand
materials submission
for vetting
(Early May)
First Advisory Panel
(Early Jun)
Second Advisory Panel
For late applications
(late Jun)
Third Advisory Panel
For late applications
(Jun to fair start)
Pre-fair promotion

29. 29
HKTDC - Ufficio di Milano
Via Orefici 2, Milano
milan.office@hktdc.org
02 865405
Contact Us
EMI - Ente Moda Italia
Via Faenza 109, Firenze
firenze@emimoda.it
055 214835

30. See you in September 2019!