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C AREOREGON
 C A S E S T U DY
ABOUT C AREOREGON



CareOregon is a Medicare and
Medicaid provider for Oregon
residents. Their mission is to provide
quality care for all, starting with its
members.
WEBSITE BEFORE
SURVEY RESEARCH

In the last 30 days, how often did you access the Internet at work?
How often did you visit the CareOregon Web site?
SURVEY RESEARCH

When you are seeking health-related information,
which of the following sources are you likely to use?
Members :
  Age: 24
  Education: High School Diploma
  Occupation: Part-Time Waitress
  Income Level: Low
  Site Most Used: Facebook



    Access to Internet

    Health Knowledge

CareOregon Familiarity

        Web Savviness



 Usage Needs:
 • Access benefits information – medical/pharmacy
 • Info about CareOregon health plans
 • Access forms
 • Access to support networks for chronic conditions
 • Tips on healthy living / wellness
 • Contact CareOregon
Providers :
  Age: 29
  Education: Associates Degree
  Occupation: Clinic Staff
  Income Level: Lower Mid
  Site Most Used: MSN

    Access to Internet
    Health Knowledge
CareOregon Familiarity
         Web Savviness


 Includes family practitioners, skilled nurses, hospital workers,
 vision providers, specialists, mental health providers. Most of
 the providers are physicians (13,687), and groups of providers
 (4,085) and some advance practice nurses (1,637).

 Each is accustomed to working with Medicare and Medicaid
 cases. About half of them access CareOregon.org at least
 several times a week. They have interest in accessing health
 news and industry blogs. They also need to access information
 and complete tasks in order to serve the CareOregon
 member base.

 Usage Needs:
 • Log into portal for status    • Access formularies
 • View benefits plan             • Access and submit forms
 • Check patient eligibility     • Contact Provider Services
 • View provider manuals
CareOregon Sitemap v1.19
                                                                                                                                                                                                              Find a Provider | Contact Us | Select Language | Provider Login |   Jump to...        |   AA
Legend:    New Content     Link to Another Location   Design Comp Exists                        Phase 2 Item
                                                                                                                                                            LOGO                                                                                                                                Search
                                                        1.01 Benefits    Summary
                                                        1.02 New    Member Checklist
                                                        1.03 Find   a Provider                            1.04.1 Rx    lookup
                                                                                                          1.04.2 Formulary      Update                     For Members | For Providers | Our Health Plans | Health & Wellness | Transforming Health Care | About Us | Contact Us
                                                        1.04 Rx   Questions
                                1.00                                                                      1.04.3 Mail   order Pharmacy Form
                                For Members             1.05 Helpful   Links
                                                                                                          1.04.4 Pharmacy       Reimbursement
                                                                                                          1.06.1 2010    Plus Member handbook
                                                                                                          1.06.2 2010    Standard Member Handbook
                                                        1.06 Member      Handbook                         1.06.3 Oregon     Health Plan Client Handbook
                                                                                                                                                            Transforming Healthcare
                                                                                                                                                            Providers
                                                        1.07 Common      Questions                        1.06.4 Request     a Handbook                                                                                                            Image
                                                        1.08 Member      Forms                            1.07.1 Glossary     of Terms                      Members
                                                        2.01 Provider    Portal Login                                                                       Health Policy
                                                        2.02 Provider    Forms and Policies
                                                                                                          2.03.1 Formulary      List
                                                        2.03 Pharmacy     Help Desk
                                                        2.04 Provider    Manual
                                                                                                          2.03.2 Form    Request                           Do you plan to vote in               Together, we can make healthcare better for all.
                                                                                                                                                           the next ballot measure
                                                        2.05 MMIS      / DHS
                                2.00                    2.06 CareNews
                                                                                                                                                           election?                            !"#$%#$&'()*+),'--*.$/)0')")(1-2$#)'3)*(*4"45$+6)78*,8)7$)2$9*$5$)7*99)#$+190)*()8$"908)
                                For Providers
                                                        2.08 Accessing     Resources                      2.11.2 Tobacco     Cessation
                                                                                                                                                                  Definitely                    ,"#$)0#"(+3'#-"4'(:);'#$-)*<+1-)/'9'#)+*0)"-$0),'(+$,10'#:
                                                                                                                                                                                                     · !==>)))))))))))))))))))))))· ?$9$"+*(&)@*-$)0')!"#$)))))))))))))))))· %08$#))))))))))))))
                                                                                                          2.11.3 Immunization      Schedules
                                                        2.10 Primary    Care Renewal (5.01.2)
                                                                                                          2.11.4 Chronic     Heart Failure                        Possibly
                                                        2.11 Best Practice and Health
                                                             Promotion                                    2.11.5 Diabetes                                                                            · A!?)))))))))))))))))))))))· %08$#))))))))))))))))))))))))))))))))))))))))))))))))· %08$#
                                                        2.12 Provider Updates                             2.11.6 Early   Childhood Cavity Prevention              Unlikely
                                                        2.13 Provider    Support                          2.11.7 ADHD

                                                                                                          2.11.8 Lead    Poisoning                              Submit
                                                                                                          3.01.1 Plan    Overview
                                                        3.01 Medicaid    Services / OHP                   3.01.2 Qualification   Guidelines                                                                                              Primary Story Here
                                                                                                          3.01.3 Contact

                                                                                                          3.01.4 Apply    Now                                                         CareOregon Wireframes v1.12                    Wed Feb 09 2011                3.05 CareOregonAdvantage.com
                                                                                                          3.02.2 Contact                                    News Item Title Here                                                        Lorem ipsum dolor sit amet, consectetur adipiscing elit.
                                3.00
                                Our Health
                                                        3.02 Medicare     Plans
                                                                                                          3.02.3 Qualification      Guidelines               July 23 2010                                                                Nullam cursus justo eget massa lobortis porttitor. Sed vitae
                                Plans                                                                     3.02.4 Common         Questions
                                                                                                                                                            Lorem ipsum dolor sit                                                       mauris orci, ac cursus neque. Lorem ipsum dolor sit amet,
                                                        3.03 What    Does CareOregon Offer?               3.02.5 Apply    Now
                                                                                                                                                            amet, consectetur                                                           consecutor.       Search | Find a Provider | Provider Login | Jump to...
                                                                                                                                                                                                                                                                                                       | AA
                                                        3.04 How    to Apply                              4.01.1 Nutrition   & Activity
                                                                                                                                                            adipiscing elit. Nullam
                                                        3.05 CareOregonAdvantage.com
                                                                                                          4.01.2 Immunizations

                                                                                                          4.01.3 Preventative      Health Screenings        cursus justo eget          CareOregonImage
                                                                                                                                                                                               Video /
                                                        4.01 Staying   Healthy
                                                                                                          4.01.4 Quitting    Tobacco                        massa lobortis porttitor.   Advantage                                                                    1 | 2 | 3
                                                                                                                                                                                                                                                                                     < Go to CareOregon.org
                                                                                                          4.01.5 Flu                                        Sed vitae mauris orci,
                                                                                                          4.01.6 Alcohol    / Drugs                         ac cursus neque.
                                                                                                          4.01.7 Interactives
                                                                                                                                                            More...                   For Members | For Providers | Our Health Plans | Health & Wellness | Transforming Healthcare | About Us | Contact Us
                                                                                                          4.02.1 Diabetes                                                                       Latest News, Articles and Presentations
                                                                                                          4.02.2 Pnuemonia                                  -----------------------------
                                                                                                          4.02.3 Asthma
                                                                                                                                                                                                        July 23 2010
                                                                                                                                                                                            Care Oregon Advantage | CareOregon Advantage Plus | CareOregon Advantage Star
                                                                                                          4.02.4   Heart Failure                            Event Title Here                   1 | 2 | 3News Item Title Here
                                                        4.02 Common      Health Conditions                4.02.5 Depression                                                                                                                                Lorem Ipsum Dolor SIt Amet
                                                                                                          4.02.6 COPD
                                                                                                                                                            Lorem ipsum dolor sit                 Image
                                                                                                                                                                                                              Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget
                                                                                                          4.02.7 Chronic     Pain Mgmt
                                                                                                                                                            amet, consectetur                                 massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... ipsum dolor sit amet, SIt Amet
                                                                                                                                                                                                                                                                                 Lorem
                                                                                                                                                                                                                                                                                   Lorem Ipsum Dolor consectetur
 0.00
                                4.00
                                                                                                          4.02.8 ADHD
                                                                                                                                                            adipiscing elit.                                                                                                     adipiscing elit. Nullam cursus justo eget
                                Health &
                                                                                                                                                            More...                                           July 23 2010
                                                                                                                                                                                                                                                                                 massa lobortisdolor sit amet, vitae
                                                                                                                                                                                                                                                                                  Lorem ipsum porttitor. Sed consectetur
 CAREOREGON                                                                                               4.02.9 Mental   Health
                                Wellness
                                                                                                                                                                                                              BRANDED IMAGE HERE
                                                                                                                                                                                                              Video Spot Title Here
                                                                                                                                                                                                              BRANDED IMAGE HERE
                                                                                                          4.03.1 Pregnancy   and Healthy Moms
                                                                                                                                                                                                                                                                                  adipiscing elit. Nullam cursus justo eget
                                                                                                                                                                                                                                                                                 mauris orci, ac cursus neque. Lorem
                                                                                                          4.03.2 Healthy    Children                                                                          Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget
                                                                                                                                                                                                                                                                                 ipsum lobortis porttitor. Sed vitae
                                                                                                                                                                                                                                                                                  massa
                                                                                                                                                                                                    Video /

                                                        4.03 Family    Health
                                                                                                          4.03.3 Text4Baby™                                                                         Image
                                                                                                                                                                                                              massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... dolor sit amet,
                                                        4.04 CareOregon      Videos
                                                                                                          4.03.4 Women's      Health
                                                                                                                                                               CareOregon                                                                                                         mauris orci, ac cursus neque. Lorem
                                                                                                          4.03.5 Men's    Health
                                                                                                                                                              wants your help.                                July 23 2010                                                        ipsum dolor sit amet,
                                                                                                          4.03.6 Teen    Health
                                                                                                          4.03.7 Senior   Health                                                                    Image
                                                                                                                                                                                                              News Item Title Here
                                                        4.06 Member     Stories                           4.04.1 Submit   your story                                                                          Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget
                                                                                                                                                               Find out ways you                              massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More...
                                                        4.07 CareLink    Newsletter
                                                                                                                                                               can get involved >
                                                        4.08 Subscribe    to Updates                      5.01.1 CSSI

                                                        4.09 Discussion    Boards                         5.01.2 PCR
                                                                                                                                                                                              Find a Provider 2010 Rx Lookup
                                                                                                                                                                                                        July 23                            Access Documents            Contact Customer Service
                                                        5.01 Providers                                    5.01.3 Learning      Opportunities                                                            News Item Title Here
                                                                                                                                                                                              Search in Lorem area: dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget
                                                                                                                                                                                                        your ipsum Select Plan Type
                                                                                                                                                                                                 Image
                                                                                                          5.01.4 Program      / Event Opportunities                                                                                                      Enter Zip       Within 5 mi                            Find a Provider
                                                                                                          5.01.5 Presentations                                                                          massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More...
                                                                                                           5.01.6 Global    Partnerships
                                                                                                                                                                                                                                                                                                                   Advanced Options
                                5.00
                                                                                                           5.02.1 Member        Advisory Council                                                              July 23 2010
                                Transforming
                                                                                                                                                                                                              Video Spot Title Here
                                                                                                                                                                                             Connect with Us
                                Health Care                                                                5.02.2 Issues
                                                                                                                                                                                                                                   Why Join a Local Oregon Health Plan?
                                                                                                                                                          Copyright © 2010 CareOregon, Inc. All rights / reserved. CareOregon Advantage | About Us | Careers | News | Contact Nullam Map | TwitterWhat you
                                                                                                                                                                                                             Lorem ipsum dolor sit amet, consectetur adipiscing elit. Us | Site cursus justoFacebook
                                                                                                                                                                                                                                                                                                  | eget
                                                        5.02 Members
                                                                                                          5.02.3 Contact     Your Legislator
                                                                                                                                                                                                   Video
                                                                                                                                                                                                                                                                                                              need to know:
                                                                                                          5.02.4 How     to Get Involved
                                                                                                                                                                                                    Image
                                                                                                                                                                                                         massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More...
                                                                                                                                                                                                              Image
                                                                                                                                                                                             Lorem ipsum dolor sit amet,    Lorem ipsum dolor sit amet, consectetur
                                                         5.03 Health    Policy                            5.03.1 Initiatives
                                                                                                                                                                                             consectetur adipiscing ety                                                       MoreIf you have Medicaid & Medicare >
                                                                                                                                                                                                                                                                                    Articles>
                                                                                                          5.03.2 Partnerships                                                                                               adipiscing elit. Lorem adipiscing elit. Lorem ipsum
                                                         6.01 Who    We Are
                                                                                                           5.03.3 Links                                                                      ipsum elit.                    dolor sit amet, consectetur adipiscing elit.           If you have Meidcare only >
                                                         6.02 CareOregon's        Vision
                                                         6.03   Board of Directors
                                                                                                                                                                                             Speak to someone now >                Learn about the CareOregon Advantage >
                                                         6.04 Health    Policy (5.03)                                                                                                                                                                                                                        How to Join
                                                         6.05 Fast   Facts                                6.05.1 FAQs

                                                         6.06 Annual    Report                            6.07.1 Interviews

                                                         6.07 Press                                       6.07.2 Press    Releases
                                                                                                                                                                                            Copyright © 2010 CareOregon, Inc. All rights reserved. Customer Service: 1-800-224-4840 | Contact Us | Press | Careers to Join | Sitemap
                                                                                                                                                                                                                                                                                                            How | Privacy
                               6.0                                                                        6.07.3 Press    Packet
                               About Us                                                                   6.07.4 Interview      Requests
                                                                                                          6.08.1 Employee        Stories
P H OTO G R A P H Y
C AREOREGON LEXICON



compassion   >> empathy
quality      >> excellence
involved     >> vibrant
transformative >> renewal
health       >> wellness
support      >> care
C O L O R PA L E T T E
PROPOSED TYPOGRAPHY


Title Treatment
Gil Sans Regular


Sub Title Treatment
Sub Title Treatment
Gil Sans Light


Default Copy
Trebuchet Regular


Hyperlink           Hyperlink
Trebuchet Regular
H O M E PAG E
C R E AT I N G B R A N D S I G N I F I C A N C E

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CareOregon case study

  • 1. C AREOREGON C A S E S T U DY
  • 2. ABOUT C AREOREGON CareOregon is a Medicare and Medicaid provider for Oregon residents. Their mission is to provide quality care for all, starting with its members.
  • 4. SURVEY RESEARCH In the last 30 days, how often did you access the Internet at work? How often did you visit the CareOregon Web site?
  • 5. SURVEY RESEARCH When you are seeking health-related information, which of the following sources are you likely to use?
  • 6. Members : Age: 24 Education: High School Diploma Occupation: Part-Time Waitress Income Level: Low Site Most Used: Facebook Access to Internet Health Knowledge CareOregon Familiarity Web Savviness Usage Needs: • Access benefits information – medical/pharmacy • Info about CareOregon health plans • Access forms • Access to support networks for chronic conditions • Tips on healthy living / wellness • Contact CareOregon
  • 7. Providers : Age: 29 Education: Associates Degree Occupation: Clinic Staff Income Level: Lower Mid Site Most Used: MSN Access to Internet Health Knowledge CareOregon Familiarity Web Savviness Includes family practitioners, skilled nurses, hospital workers, vision providers, specialists, mental health providers. Most of the providers are physicians (13,687), and groups of providers (4,085) and some advance practice nurses (1,637). Each is accustomed to working with Medicare and Medicaid cases. About half of them access CareOregon.org at least several times a week. They have interest in accessing health news and industry blogs. They also need to access information and complete tasks in order to serve the CareOregon member base. Usage Needs: • Log into portal for status • Access formularies • View benefits plan • Access and submit forms • Check patient eligibility • Contact Provider Services • View provider manuals
  • 8. CareOregon Sitemap v1.19 Find a Provider | Contact Us | Select Language | Provider Login | Jump to... | AA Legend: New Content Link to Another Location Design Comp Exists Phase 2 Item LOGO Search 1.01 Benefits Summary 1.02 New Member Checklist 1.03 Find a Provider 1.04.1 Rx lookup 1.04.2 Formulary Update For Members | For Providers | Our Health Plans | Health & Wellness | Transforming Health Care | About Us | Contact Us 1.04 Rx Questions 1.00 1.04.3 Mail order Pharmacy Form For Members 1.05 Helpful Links 1.04.4 Pharmacy Reimbursement 1.06.1 2010 Plus Member handbook 1.06.2 2010 Standard Member Handbook 1.06 Member Handbook 1.06.3 Oregon Health Plan Client Handbook Transforming Healthcare Providers 1.07 Common Questions 1.06.4 Request a Handbook Image 1.08 Member Forms 1.07.1 Glossary of Terms Members 2.01 Provider Portal Login Health Policy 2.02 Provider Forms and Policies 2.03.1 Formulary List 2.03 Pharmacy Help Desk 2.04 Provider Manual 2.03.2 Form Request Do you plan to vote in Together, we can make healthcare better for all. the next ballot measure 2.05 MMIS / DHS 2.00 2.06 CareNews election? !"#$%#$&'()*+),'--*.$/)0')")(1-2$#)'3)*(*4"45$+6)78*,8)7$)2$9*$5$)7*99)#$+190)*()8$"908) For Providers 2.08 Accessing Resources 2.11.2 Tobacco Cessation Definitely ,"#$)0#"(+3'#-"4'(:);'#$-)*<+1-)/'9'#)+*0)"-$0),'(+$,10'#: · !==>)))))))))))))))))))))))· ?$9$"+*(&)@*-$)0')!"#$)))))))))))))))))· %08$#)))))))))))))) 2.11.3 Immunization Schedules 2.10 Primary Care Renewal (5.01.2) 2.11.4 Chronic Heart Failure Possibly 2.11 Best Practice and Health Promotion 2.11.5 Diabetes · A!?)))))))))))))))))))))))· %08$#))))))))))))))))))))))))))))))))))))))))))))))))· %08$# 2.12 Provider Updates 2.11.6 Early Childhood Cavity Prevention Unlikely 2.13 Provider Support 2.11.7 ADHD 2.11.8 Lead Poisoning Submit 3.01.1 Plan Overview 3.01 Medicaid Services / OHP 3.01.2 Qualification Guidelines Primary Story Here 3.01.3 Contact 3.01.4 Apply Now CareOregon Wireframes v1.12 Wed Feb 09 2011 3.05 CareOregonAdvantage.com 3.02.2 Contact News Item Title Here Lorem ipsum dolor sit amet, consectetur adipiscing elit. 3.00 Our Health 3.02 Medicare Plans 3.02.3 Qualification Guidelines July 23 2010 Nullam cursus justo eget massa lobortis porttitor. Sed vitae Plans 3.02.4 Common Questions Lorem ipsum dolor sit mauris orci, ac cursus neque. Lorem ipsum dolor sit amet, 3.03 What Does CareOregon Offer? 3.02.5 Apply Now amet, consectetur consecutor. Search | Find a Provider | Provider Login | Jump to... | AA 3.04 How to Apply 4.01.1 Nutrition & Activity adipiscing elit. Nullam 3.05 CareOregonAdvantage.com 4.01.2 Immunizations 4.01.3 Preventative Health Screenings cursus justo eget CareOregonImage Video / 4.01 Staying Healthy 4.01.4 Quitting Tobacco massa lobortis porttitor. Advantage 1 | 2 | 3 < Go to CareOregon.org 4.01.5 Flu Sed vitae mauris orci, 4.01.6 Alcohol / Drugs ac cursus neque. 4.01.7 Interactives More... For Members | For Providers | Our Health Plans | Health & Wellness | Transforming Healthcare | About Us | Contact Us 4.02.1 Diabetes Latest News, Articles and Presentations 4.02.2 Pnuemonia ----------------------------- 4.02.3 Asthma July 23 2010 Care Oregon Advantage | CareOregon Advantage Plus | CareOregon Advantage Star 4.02.4 Heart Failure Event Title Here 1 | 2 | 3News Item Title Here 4.02 Common Health Conditions 4.02.5 Depression Lorem Ipsum Dolor SIt Amet 4.02.6 COPD Lorem ipsum dolor sit Image Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget 4.02.7 Chronic Pain Mgmt amet, consectetur massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... ipsum dolor sit amet, SIt Amet Lorem Lorem Ipsum Dolor consectetur 0.00 4.00 4.02.8 ADHD adipiscing elit. adipiscing elit. Nullam cursus justo eget Health & More... July 23 2010 massa lobortisdolor sit amet, vitae Lorem ipsum porttitor. Sed consectetur CAREOREGON 4.02.9 Mental Health Wellness BRANDED IMAGE HERE Video Spot Title Here BRANDED IMAGE HERE 4.03.1 Pregnancy and Healthy Moms adipiscing elit. Nullam cursus justo eget mauris orci, ac cursus neque. Lorem 4.03.2 Healthy Children Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget ipsum lobortis porttitor. Sed vitae massa Video / 4.03 Family Health 4.03.3 Text4Baby™ Image massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... dolor sit amet, 4.04 CareOregon Videos 4.03.4 Women's Health CareOregon mauris orci, ac cursus neque. Lorem 4.03.5 Men's Health wants your help. July 23 2010 ipsum dolor sit amet, 4.03.6 Teen Health 4.03.7 Senior Health Image News Item Title Here 4.06 Member Stories 4.04.1 Submit your story Lorem ipsum dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget Find out ways you massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... 4.07 CareLink Newsletter can get involved > 4.08 Subscribe to Updates 5.01.1 CSSI 4.09 Discussion Boards 5.01.2 PCR Find a Provider 2010 Rx Lookup July 23 Access Documents Contact Customer Service 5.01 Providers 5.01.3 Learning Opportunities News Item Title Here Search in Lorem area: dolor sit amet, consectetur adipiscing elit. Nullam cursus justo eget your ipsum Select Plan Type Image 5.01.4 Program / Event Opportunities Enter Zip Within 5 mi Find a Provider 5.01.5 Presentations massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... 5.01.6 Global Partnerships Advanced Options 5.00 5.02.1 Member Advisory Council July 23 2010 Transforming Video Spot Title Here Connect with Us Health Care 5.02.2 Issues Why Join a Local Oregon Health Plan? Copyright © 2010 CareOregon, Inc. All rights / reserved. CareOregon Advantage | About Us | Careers | News | Contact Nullam Map | TwitterWhat you Lorem ipsum dolor sit amet, consectetur adipiscing elit. Us | Site cursus justoFacebook | eget 5.02 Members 5.02.3 Contact Your Legislator Video need to know: 5.02.4 How to Get Involved Image massa lobortis porttitor. Sed vitae mauris orci, ac cursus neque. More... Image Lorem ipsum dolor sit amet, Lorem ipsum dolor sit amet, consectetur 5.03 Health Policy 5.03.1 Initiatives consectetur adipiscing ety MoreIf you have Medicaid & Medicare > Articles> 5.03.2 Partnerships adipiscing elit. Lorem adipiscing elit. Lorem ipsum 6.01 Who We Are 5.03.3 Links ipsum elit. dolor sit amet, consectetur adipiscing elit. If you have Meidcare only > 6.02 CareOregon's Vision 6.03 Board of Directors Speak to someone now > Learn about the CareOregon Advantage > 6.04 Health Policy (5.03) How to Join 6.05 Fast Facts 6.05.1 FAQs 6.06 Annual Report 6.07.1 Interviews 6.07 Press 6.07.2 Press Releases Copyright © 2010 CareOregon, Inc. All rights reserved. Customer Service: 1-800-224-4840 | Contact Us | Press | Careers to Join | Sitemap How | Privacy 6.0 6.07.3 Press Packet About Us 6.07.4 Interview Requests 6.08.1 Employee Stories
  • 9. P H OTO G R A P H Y
  • 10. C AREOREGON LEXICON compassion >> empathy quality >> excellence involved >> vibrant transformative >> renewal health >> wellness support >> care
  • 11. C O L O R PA L E T T E
  • 12. PROPOSED TYPOGRAPHY Title Treatment Gil Sans Regular Sub Title Treatment Sub Title Treatment Gil Sans Light Default Copy Trebuchet Regular Hyperlink Hyperlink Trebuchet Regular
  • 13. H O M E PAG E
  • 14.
  • 15. C R E AT I N G B R A N D S I G N I F I C A N C E