Cajun Sports Cream Business Plan

1. GHFSJ Products Inc. 604 Hosanna Ct. Toll Free: (877) 441-9995 Irving, TX 75061 Dallas Area: (214) 441-9995 www.cajunsportscream.com KNOCK OUT THE PAIN WITH THE ONE-TWO PUNCH OF CAJUN SPORTS CREAM

4. Who’s Selling Cajun Sports Cream? Chiropractors, Sports Workout Clubs, Gymnasiums Additionally, we are considering joining other Sports Medicine Companies who do business mainly with Pro, College and High School Sports. We are actively pursuing other retail outlets in Sporting Goods, Grocery & Drug Stores and Convenience Store Chains

5. Market Survey Product Size Price Active Ingredient 1 Active Ingredient 2 Inactive Ingredients Convenience Pack Tiger Balm™ .63 oz $4.64 Camphor Menthol Petrolatum ** No Aspercream™ 3 oz $4.78 Trolamine Salicalate * AloeBarbandensis Stearic Acid No Myolex™ 2 oz $5.76 Trolamine Salicalate * Alcohol; White Wax No Blue Stop™ 2 oz $7.69 None *** Emu Oil, Coco Butter, Witch Hazel No Mineral Ice™ 8 oz $7.94 Menthol Alcohol; Stearic Acid No Arnicare Gel™ 2.6 oz $10.49 Arnica Alcohol; Stearic Acid No Castiva™ 4 oz $10.69 Capsaicin .0035% Castor Oil,Urea No Capzasin HP™ 1.5 oz $11.64 Capsaicin .1% Alcohol; Petrolatum ** No Flexall™ 4 oz $8.25 Menthol Camphor Aloe Vera, Eucalyptus, Peppermint Oil, Thyme Oil No

6. Market Survey (cont’d) In doing our research, no other product had as many anti-inflammatories, skin softeners or botanicals. Several were gels as opposed to creams. We have had multiple people (in and out of sports) tell us they prefer cream, as it doesn’t dry out during application * Trolamine Salicalate—natural ingredient used to soothe aching muscles, etc. – odorless ** Petrolatum is a known carcinogen, obviously in large amounts *** Claims to be Over-the-Counter drug—but lack of Active Ingredient is contradictory All references have been quoted from various websites including MayoClinic.com Product Size Price Active Ingredient 1 Active Ingredient 2 Inactive Ingredients Convenience Pack Biofreeze® 4 oz 5 gram $7.45 32 ₵ Menthol Camphor Ilex; Water; Isopropyl Alcohol; Carbomer Yes Thera-gesic® 3 oz $4.95 Menthol Methyl Salicylate Carbomer, Dimethicone No Cajun Sports Cream™ 4 oz 8 ml $12.99 99 ₵ Menthol Capsaicin, Emu Oil, Willowbark, Aloe Vera,Arnica, Comfrey, Chamomile, Eucalyptus Leaf Yes

7. SALES I bought half the company in April 2007. The former partners had sold tubes here and there, but had no retail outlets. In October 2007, Cajun Sports Cream formed a partnership with Academy Sports and Outdoors. 2008 sales more than doubled from 2007. The 2009 sales are on track to more than triple the sales of 2008.

8. Current Inventory 8 Milliliter Convenience Packs 63,000 30 packs go into a gravity fed Convenience Pack boxed designed for Retail Purposes The packs sell for 99 cents retail and wholesale for 64 cents. 4 ounce tubes 2,750 These wholesale for $7.50 and retail for $12.99 Gallons 42 Wholesale $155.00 and retail for $250.00 Convenience Pack Boxes 7,500

16. Business Plan and Ideas To move GHFSJ Products Inc. from a Mom and Pop garage enterprise to a professional office and warehouse facility with several employees, I believe making an infomercial about Cajun Sports Cream is key. I have trainers and athletes from pro, college and high school sports who are willing to tell others about Cajun Sports Cream absolutely free. We also have lots of satisfied customers and doctors outside the sports industry who are willing to do so as well. According to our research, should we be able to make an infomercial, our 4 oz. tube inventory would have to increased by a minimum of 100,000 tubes. A successful infomercial can sell 1,000,000 units or up. We have been conservative in our estimates. We would also need to move into an office/warehouse space which is available for less than $1000 per month. At that point, we would need to hire people for incoming telephone sales and warehouse people for filling orders.

17. Business Plan and Ideas (cont’d) A professional sales force focusing on drug, grocery, convenience stores and medical facilities would vastly increase our name recognition and sales. My significant other and I have done quite well on our own in this area, but with the help of professional sales people, (besides the ones we already have from the Sports Industry) GHFSJ Products, Inc will grow significantly. We feel that Cajun Sports Cream will be, as Forest Gump would say, “It’s a household name”. We also feel that someday Cajun Sports Cream will be used by people world wide. If we can find the right people who understand how to get to markets in other countries, that would be a big boost . We already have clients in 5 other countries who have ordered our product simply because they had heard of us by word of mouth. We are very open minded and are willing to listen to other ideas and to people who have much more experience than us. But what we do know, Cajun Sports Cream is the best product on the entire market and will someday have a good share of this multi-billion dollar market.