The Preliminary round of the Rubix 2018 held at Srinivas University, Mangalore.

2. PRELIMS-03/04/2018
RESEARCHED AND CONDUCTED BY RITHWIK K

3. RULES
 25 questions
 30 points
 Q21-Q25 has two parts. Each part carry 1 point.
 Q11-Q20 are starred mark questions
 Top 6 teams to the finals.
 Please switch off all your electronic devices.
 Make intelligent guesses. All questions are workoutable.

4. Q1.
 They were first introduced to India in 1860 by a German
missionary. Since that time, the industry has flourished in
India with prepared from hard laterite clay, in great
demand throughout the country.
 They are exported to Myanmar, Sri Lanka, and the Far East
and even as far as East Africa, the Middle East, Europe, and
Australia.
 These were the only ones recommended for government
buildings in India under the British Raj.
 What am I talking about?

5. SAFETY SLIDE

6. Mangalore tiles

7. Q2.
 The company was founded in 1948 by Raghunandan Saran,
an Indian freedom fighter from Punjab.After Independence,
he was persuaded by India's first Prime Minister Nehru to
invest in a modern industrial venture. It was incorporated in
1948 as a company to assemble and manufacture Austin
cars from England, and the company was named after the
founder's only son.
 The company had its headquarters in Rajaji Salai, Chennai
with the plant in Ennore.
 Which company?

8. SAFETY SLIDE

9. Ashok Leyland

10. Q3.
 According to Hanson Robotics, X embodies Y’s classic
beauty: porcelain skin, a slender nose, high cheekbones,
an intriguing smile, and deeply expressive eyes that seem
to change color with the light. They describe her as
having 'simple elegance,' and hope that this
approachability will go some way to her acceptance in
the public sphere.
 Identify both.

11. SAFETY SLIDE

12. X-Sophia
Y-Audrey Hepburn

13. Q4.
 ________ is a phantom island that was reputed, during the 15th-century
age of exploration, to lie in the Atlantic Ocean, far to the west of Portugal
and Spain. The island also went by the name of Isle of Seven Cities.
 We are familiar with this phantom island thanks to the most famous
project that was conceptualized by Chicago-based architects Perkins
and Will, with the Australian-based construction company Leighton
Holdings.
 FITB.

14. SAFETY SLIDE

15. Antilia-Residence of Mukesh Ambani

16. Q5.
 With pollinators at risk and companies trying to maintain habitats for
the bees which food plants rely on, This company is taking a different
track when it comes to human influence on the environment.
According to Science Alert, they filed a patent for robots that could fly
like bees.
 The company have a stake in agriculture because of its grocery
offerings, and may be trying to maneuver into a space where it can
compete with Amazon’s acquisition of Whole Foods.
 Their patent includes a UAV docking station positioned next to a field,
where, presumably, the bees would be housed in a robo-hive when
not being used.
 Which company?

17. SAFETY SLIDE

18. Walmart

19. Q6.
 A XYZ is a price pattern used by technical analysts. It is considered
a continuation pattern, where at first the Z may appear to be a reversal of the
prevailing trend, but it is quickly followed by a continuation of the downward
price move. It becomes a XYZ after price drops below its prior low. Short-term
traders may attempt to profit from the small rally, and traders and investors
may try to use the temporary reversal as a good opportunity to initiate a short
position.
 A XYZ is a temporary recovery from a prolonged decline or a bear market that
is followed by the continuation of the downtrend. The name is based on the
notion that even a XY will Z if it falls far enough and fast enough.
 Identify the phrase XYZ. (4,3,6)

20. SAFETY SLIDE

21. Dead Cat Bounce

22. Q7. Why is he featured in a Business Quiz?

23. SAFETY SLIDE

24. Nokia Tune

25. Q8.
Stewart McKinney served in the House as a moderate
Republican until his death in Washington, DC. He is widely
known for the McKinney-Vento Homeless Assistance Act of
1986, which provides federal money for shelter programs.
McKinney served on the Banking, Finance and Urban Affairs
Committee.
What phrase was coined by him which was mostly
associated with large banks? (3,3,2,4)

26. SAFETY SLIDE

27. Too Big to Fail

28. Q9.  While majoring in economics at Yale University in 1962, he wrote a
paper about the automation of society and the transportation of goods.
At the time, shippers transported large packages by truck or passenger
airplanes, but he thought it would be more efficient to carry small,
essential items by plane.
 In the early days of this company, he had to go to great lengths to keep
the company afloat. In one instance, after a crucial business loan was
denied, he took the company's last $5,000 to Las Vegas and won
$27,000 gambling on blackjack to cover the company's $24,000 fuel
bill. It kept the company alive for one more week.
 Who? What company did he start?

29. SAFETY SLIDE

30. Frederick W. Smith
FedEx

31. Q10.Whose jewellery Ad campaign?

32. SAFETY SLIDE

33. Nirav Modi

34. Q11.
 Two logos associated with two different people.
 Identify both.

35. SAFETY SLIDE

36. Kobe Bryant
Maria Sharpova

37. Q12.
 Which Austrian company released these set of stamps?
 What’s so unique about them?

38. SAFETY SLIDE

39. Swarovski
Made out of crystals

40. Q13.
 Karhu is an iconic Finnish sports brand from the early part of the
20th century.The Karhu brand featured prominently at the 1920
Antwerp Olympic Games, where Finnish athletes took all three
medals in javelin using Karhu javelins,and the "Flying Finns" took five
gold medals on the track wearing Karhu spikes.
 What assets of Karhu was sold for the equivalent of 1600 euros
and two bottles of whiskey?

41. SAFETY SLIDE

42. Three stripes trademark to Adidas

43. Q14. Who/What connects?

44. SAFETY SLIDE

45. Shapoorji Pallonji Group

46. Q15.  BBK Electronics Corporation is a Chinese multinational firm
specializing in electronics such as television sets, MP3 players,
digital cameras and cell phones.
 In September 2017, BBK topped Samsung to become the
largest smartphone manufacturer in India.
 It markets smartphones under three different brand names.
 Name all the 3 for 1 point. (2 names will get you 0.5 point)

47. SAFETY SLIDE

48. OPPO
OnePlus
Vivo

49. Q16.
 In behavioral finance, the _______ effect is the attempt made by
investors to avoid negative financial information. The name comes
from the common (but false) legend that _______ bury their heads in
the sand to avoid danger.
 Originally the term was coined by Galai & Sade (2006), and was
defined as "the avoidance of apparently risky financial situations by
pretending they do not exist", but since Karlsson, Loewenstein &
Seppi (2009) it took the slightly broader meaning of "avoiding to
expose oneself to [financial] information that one fear may cause
psychological discomfort".
 FITB.

50. SAFETY SLIDE

51. OSTRICH EFFECT

52. Q17.
 In a 2008 interview with Entrepreneur magazine, he explained that he
started the business because all of his military friends were telling him the
same thing as they returned to the US following the war. They were all
saying they were going back to get married and raise children, which
gave him the idea to first begin by selling children's furniture. After
returning to his family's home in the Washington DC suburbs in 1948, he
converted his father's bicycle shop into a furniture business called
Children's Supermart, with the letter 'R' spelled backwards.
 Who was this businessman? His name will remind you of a Biblical
character.
 The company he started was in the news toward the end of the last year.
Which company?

53. SAFETY SLIDE

54. Charles Lazarus
Toys R Us

55. Q18. Considered the last major work of French painter Édouard Manet. It
depicts a scene in the Folies Bergère nightclub in Paris. The beer
bottles depicted are easily identified by the red triangle on the label
as Bass Pale Ale, and the conspicuous presence of this English brand
instead of German beer has been interpreted as documentation of
anti-German sentiment in France.
 What ‘First’ is credited to this English brand?

56. SAFETY SLIDE

57. UK's first registered trade mark

58. Q19.
 MetLife Insurance used this character as their corporate mascot
between 1985 and 2016.They used three airships that provide aerial
coverage of sporting events, and featured the character as the World
War I flying ace on their fuselage. They no longer features the character
in its commercials, due to a global rebranding.
 Identify the character which also lends its name to a special NASA
honor.

59. SAFETY SLIDE

60. Snoopy (Silver Snoopy Award)

61. Q20.
 The eponymous company was founded in 1992 by Miguel Caballero as
a graduation project at Universidad de los Andes. He sets up the
company in 1995 and developed their first products in cooperation
with the Colombian National Army.
 Their famous clients include King Felipe VI of Spain, the Former Mayor
of New York Michael Bloomberg, the ex-President of Colombia Álvaro
Uribe, the ex-President of Venezuela Hugo Chávez, Barack Obama, the
President of Mexico Enrique Peña Nieto and other VIPs.
 What are they specialized in?

62. SAFETY SLIDE

63. Bullet Proof Clothing

64. Q21-Q25 = 2 Pointers

65. Q21.
 1) According to marketing folklore, the brand was struggling to gain
market share and its sales were low. Its owners doubled its price
and saw unit sales double. Consumers saw the increased price as
evidence that this must be a quality brand. The effect works on the
premise that some consumers use price as a cue to quality. All things
being equal, a consumer may assume that a high price equals high
quality even if there is no objective reason to believe this.
 After which Alcoholic brand is the effect named?

66.  2) In fluid mechanics, this is the phenomenon that occurs when floating
objects that don't normally float attract one another. An example of the
effect is when breakfast cereal clumps together or clings to the sides
of a bowl of milk. It is named after the common breakfast cereal and
is due to surface tension. The same effect governs the behavior of
bubbles on the surface of soft drinks.
 The effect got its name from which popular cereal brand?

67. SAFETY SLIDE

68. 1.Chivas Regal Effect
2.Cheerios Effect

69. Q22.  In 1923, he founded his own clothing company in Metzingen,
a small town south of Stuttgart, where it is still based. In
1924, he started a factory along with two partners. The
company produced shirts, jackets, work clothing, sportswear
and raincoats.
 Due to the economic climate at the time, he was forced into
bankruptcy. In 1931, he reached an agreement with his
creditors, leaving him with six sewing machines to start again.
 Who,started an eponymous fashion house?
 His profits increased in the mid 1930s after receiving bulk
orders from a certain organization. Which organization?

70. SAFETY SLIDE

71. Hugo Boss
Nazi Party

72. Q23.
 1) The logo not only cleverly display a rhino and giraffe in
the elephant's negative space, but you can also spot a city's
most recognizable landmark.
 Which landmark?

73.  2) The logo was designed by the London-based advertising
agency Coley Porter Bell as part of the rebranding and
redevelopment of the museum in 2009. It won a Mobius
Advertising Award in the recreation and entertainment
corporate identity category.
 What does the overlapping coloured layers depict?

74. SAFETY SLIDE

75. 1.Cologne Cathedral
2.Represents the area of London as
it has expanded throughout history.

76. Q24.  After graduation, Odhavji Raghavji Patel taught science and
mathematics at V. C. High School in Morbi for a salary of about Rs.55 a
month. The town was then emerging as the ceramic and clock
manufacturing capital of India. Patel found it hard to raise his four
sons and two daughters with his limited resources and decided to start
a business.
 And so his journey as an entrepreneur began in 1971 with the setting
up of a small partnership firm known as _______ Transistor Clock
Manufacturing Co. He ran the business from a rented premise,
manufacturing magnetic clocks with coil.FITB. (1 point)
 Today this group is manufacturing many products under the brand
name of _____ and Oreva. The blanked out brand name is derived
from the name of the founder itself. Identify. (1 point)

77. SAFETY SLIDE

78. Ajanta
Orpat

79. Q25.
 1) In 1971, he started working as an accountant while getting a post
graduation in financial management in Mumbai. Since his childhood, he
had washed his own clothes but was dissatisfied with fabric
whiteners results. One day he got a chemical industry journal that
talked about “purple-colored dyes helping textile makers get the most
brilliant shades of white.” Ths ignited an idea. He experimented in his
kitchen for a year–boiling, diluting and testing–until he was pleased
with the results.
 Who? (0.5 point)
 Name the company he started with an investment of Rs 5,000 in
1983.(0.5 point)

80.  2) In 1969, he started selling detergent powder, manufactured
and packaged in his backyard. This was an after-office business -
the one-man company would bicycle through the neighbourhoods
selling handmade detergent packets door to door. At a price of Rs. 3
per kg, (one third the price of leading detergents), it was an instant
success.
 Who? (0.5 point)
 What company with major interests in detergents, soaps and
cosmetics was started by him? (0.5 point)

81. SAFETY SLIDE

82. M. P. Ramachandran - Jyoti Laboratories
Karsanbhai Patel - Nirma
Both of them named their companies after their
daughters.

83. Top 6 to the finals 