SlideShare a Scribd company logo
Dry, but no disaster
INFORMER
Byline: JONATHAN MORRIS
Despite the worsening drought in the eastern states, many companies that, in theory,
are exposed to the problem claim they will not be affected. In July, the investment
bank Merrill Lynch issued a report that said Wesfarmers, BRL Hardy, Southcorp and
WMC were exposed to "drought risk" because of their earnings from the rural sector.
Despite the worsening drought in the eastern states, many companies that, in theory,
are exposed to the problem claim they will not be affected. In July, the investment
bank Merrill Lynch issued a report that said Wesfarmers, BRL Hardy, Southcorp and
WMC were exposed to "drought risk" because of their earnings from the rural sector.
Conditions have deteriorated since July, and on September 10 the Australian Bureau
of Agricultural and Resource Economics predicted that Australia would have its
smallest winter grain harvest since 1994. The rural economy accounts for less than
3% of gross domestic product. But Westpac economist Justin Smirk predicts that the
drought could shave nearly 0.8 percentage points off Australia's growth rate in 2002-
03.
Wesfarmers' finance director, Richard Goyder, says the drought will not have a huge
effect on the company's rural merchandising, insurance and fertiliser operations.
These rural divisions account for only 10% of the company's earnings.
Companies such as Orica and WMC are exposed to the drought through their
fertiliser operations. A WMC executive says: "We have
not been impacted hard by the drought, largely because of the timing of our fertiliser
sales." UBS Warburg analyst Frances Loo says the diversified nature of Orica acts
as a buffer against any effect of the drought on individual divisions.
The wine sector is also relaxed. BRL Hardy's chief executive, Stephen Millar, says
the drought benefits the company by allowing it to run down the excess wine stocks
left from the large 2002 harvest. The investment bank JP Morgan says a lower grape
intake in 2003 means BRL Hardy could cut costs by reducing the grower bonuses it
pays and reducing its average grape cost per tonne.
National Australia Bank, Australia's leading agribusiness lender, with a $7-billion loan
book, is not concerned by the drought's effect on rural lending. Its agribusiness
general manager, Mike Carroll, says bad debts as a proportion of total lending are
not expected to increase much. He says most farmers are "well cashed up" after
three good seasons.
Drought cuts farm output and raises prices, but Westpac's Smirk says
food price inflation "will struggle to make 1% in 2003". Rising grain prices will be
offset by falling beef prices as drought-stricken farmers are forced to sell excess
cattle.
Goodman Fielder admits it will be affected by the wheat price rise of about 20% in
the year to September 30. Its chief executive, Tom Park, says bread prices will rise
5% to "recover recent cost increases". The company reduced its rural sector
exposure by selling its flour and milling operations in August.
Grocery retailers such as Woolworths and Coles Myer, who are higher up the food
chain, say the drought is not a risk to their earnings. Competitive retailing conditions
and a strong focus on cost containment (Woolworths is aiming to cut its costs by
$5.1 billion over the eight years to 2006-07) should moderate any rise in grocery
prices because of drought.
The dairy company National Foods is also unconcerned. In August, it won the
national $300-million house-brand milk contract with Woolworths. Winning Australia's
largest supermarket food contract has made managing director Max Ould "very
positive" about the company's earnings growth, drought or no drought.
Despite the worsening drought in the eastern states, many companies that, in
theory, are exposed to the problem claim they will not be affected. In July, the
investment bank Merrill Lynch issued a report that said Wesfarmers, BRL Hardy,
Southcorp and WMC were exposed to "drought risk" because of their earnings from
the rural sector.
Conditions have deteriorated since July, and on September 10 the Australian Bureau
of Agricultural and Resource Economics predicted that Australia would have its
smallest winter grain harvest since 1994. The rural economy accounts for less than
3% of gross domestic product. But Westpac economist Justin Smirk predicts that the
drought could shave nearly 0.8 percentage points off Australia's growth rate in 2002-
03.
Wesfarmers' finance director, Richard Goyder, says the drought will not have a huge
effect on the company's rural merchandising, insurance and fertiliser operations.
These rural divisions account for only 10% of the company's earnings.
Companies such as Orica and WMC are exposed to the drought through their
fertiliser operations. A WMC executive says: "We have
not been impacted hard by the drought, largely because of the timing of our fertiliser
sales." UBS Warburg analyst Frances Loo says the diversified nature of Orica acts
as a buffer against any effect of the drought on individual divisions.
The wine sector is also relaxed. BRL Hardy's chief executive, Stephen Millar, says
the drought benefits the company by allowing it to run down the excess wine stocks
left from the large 2002 harvest. The investment bank JP Morgan says a lower grape
intake in 2003 means BRL Hardy could cut costs by reducing the grower bonuses it
pays and reducing its average grape cost per tonne.
National Australia Bank, Australia's leading agribusiness lender, with a $7-billion loan
book, is not concerned by the drought's effect on rural lending. Its agribusiness
general manager, Mike Carroll, says bad debts as a proportion of total lending are
not expected to increase much. He says most farmers are "well cashed up" after
three good seasons.
Drought cuts farm output and raises prices, but Westpac's Smirk says
food price inflation "will struggle to make 1% in 2003". Rising grain prices will be
offset by falling beef prices as drought-stricken farmers are forced to sell excess
cattle.
Goodman Fielder admits it will be affected by the wheat price rise of about 20% in
the year to September 30. Its chief executive, Tom Park, says bread prices will rise
5% to "recover recent cost increases". The company reduced its rural sector
exposure by selling its flour and milling operations in August.
Grocery retailers such as Woolworths and Coles Myer, who are higher up the food
chain, say the drought is not a risk to their earnings. Competitive retailing conditions
and a strong focus on cost containment (Woolworths is aiming to cut its costs by
$5.1 billion over the eight years to 2006-07) should moderate any rise in grocery
prices because of drought.
The dairy company National Foods is also unconcerned. In August, it won the
national $300-million house-brand milk contract with Woolworths. Winning Australia's
largest supermarket food contract has made managing director Max Ould "very
positive" about the company's earnings growth, drought or no drought.
Caption: ILLUS: DROUGHT: Grim reapers. Louie Douvis
------------------------------
Publication: Business Review Weekly
Publication date: 26-9-2002
Edition: Late
Page no: 22
Section: News and Features
Length: 1216

More Related Content

Featured

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
Marius Sescu
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
Expeed Software
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
Pixeldarts
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
ThinkNow
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
marketingartwork
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
Skeleton Technologies
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
Neil Kimberley
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
contently
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
Albert Qian
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
Kurio // The Social Media Age(ncy)
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
Search Engine Journal
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
SpeakerHub
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
Tessa Mero
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Lily Ray
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
Rajiv Jayarajah, MAppComm, ACC
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
Christy Abraham Joy
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
Vit Horky
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
MindGenius
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
RachelPearson36
 

Featured (20)

2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot2024 State of Marketing Report – by Hubspot
2024 State of Marketing Report – by Hubspot
 
Everything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPTEverything You Need To Know About ChatGPT
Everything You Need To Know About ChatGPT
 
Product Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage EngineeringsProduct Design Trends in 2024 | Teenage Engineerings
Product Design Trends in 2024 | Teenage Engineerings
 
How Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental HealthHow Race, Age and Gender Shape Attitudes Towards Mental Health
How Race, Age and Gender Shape Attitudes Towards Mental Health
 
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdfAI Trends in Creative Operations 2024 by Artwork Flow.pdf
AI Trends in Creative Operations 2024 by Artwork Flow.pdf
 
Skeleton Culture Code
Skeleton Culture CodeSkeleton Culture Code
Skeleton Culture Code
 
PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024PEPSICO Presentation to CAGNY Conference Feb 2024
PEPSICO Presentation to CAGNY Conference Feb 2024
 
Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)Content Methodology: A Best Practices Report (Webinar)
Content Methodology: A Best Practices Report (Webinar)
 
How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024How to Prepare For a Successful Job Search for 2024
How to Prepare For a Successful Job Search for 2024
 
Social Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie InsightsSocial Media Marketing Trends 2024 // The Global Indie Insights
Social Media Marketing Trends 2024 // The Global Indie Insights
 
Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024Trends In Paid Search: Navigating The Digital Landscape In 2024
Trends In Paid Search: Navigating The Digital Landscape In 2024
 
5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary5 Public speaking tips from TED - Visualized summary
5 Public speaking tips from TED - Visualized summary
 
ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd ChatGPT and the Future of Work - Clark Boyd
ChatGPT and the Future of Work - Clark Boyd
 
Getting into the tech field. what next
Getting into the tech field. what next Getting into the tech field. what next
Getting into the tech field. what next
 
Google's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search IntentGoogle's Just Not That Into You: Understanding Core Updates & Search Intent
Google's Just Not That Into You: Understanding Core Updates & Search Intent
 
How to have difficult conversations
How to have difficult conversations How to have difficult conversations
How to have difficult conversations
 
Introduction to Data Science
Introduction to Data ScienceIntroduction to Data Science
Introduction to Data Science
 
Time Management & Productivity - Best Practices
Time Management & Productivity -  Best PracticesTime Management & Productivity -  Best Practices
Time Management & Productivity - Best Practices
 
The six step guide to practical project management
The six step guide to practical project managementThe six step guide to practical project management
The six step guide to practical project management
 
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
 

BRW Article Sept 2002 - Drought and the Economy

  • 1. Dry, but no disaster INFORMER Byline: JONATHAN MORRIS Despite the worsening drought in the eastern states, many companies that, in theory, are exposed to the problem claim they will not be affected. In July, the investment bank Merrill Lynch issued a report that said Wesfarmers, BRL Hardy, Southcorp and WMC were exposed to "drought risk" because of their earnings from the rural sector. Despite the worsening drought in the eastern states, many companies that, in theory, are exposed to the problem claim they will not be affected. In July, the investment bank Merrill Lynch issued a report that said Wesfarmers, BRL Hardy, Southcorp and WMC were exposed to "drought risk" because of their earnings from the rural sector. Conditions have deteriorated since July, and on September 10 the Australian Bureau of Agricultural and Resource Economics predicted that Australia would have its smallest winter grain harvest since 1994. The rural economy accounts for less than 3% of gross domestic product. But Westpac economist Justin Smirk predicts that the drought could shave nearly 0.8 percentage points off Australia's growth rate in 2002- 03. Wesfarmers' finance director, Richard Goyder, says the drought will not have a huge effect on the company's rural merchandising, insurance and fertiliser operations. These rural divisions account for only 10% of the company's earnings. Companies such as Orica and WMC are exposed to the drought through their fertiliser operations. A WMC executive says: "We have not been impacted hard by the drought, largely because of the timing of our fertiliser sales." UBS Warburg analyst Frances Loo says the diversified nature of Orica acts as a buffer against any effect of the drought on individual divisions. The wine sector is also relaxed. BRL Hardy's chief executive, Stephen Millar, says the drought benefits the company by allowing it to run down the excess wine stocks left from the large 2002 harvest. The investment bank JP Morgan says a lower grape intake in 2003 means BRL Hardy could cut costs by reducing the grower bonuses it pays and reducing its average grape cost per tonne. National Australia Bank, Australia's leading agribusiness lender, with a $7-billion loan book, is not concerned by the drought's effect on rural lending. Its agribusiness general manager, Mike Carroll, says bad debts as a proportion of total lending are not expected to increase much. He says most farmers are "well cashed up" after three good seasons. Drought cuts farm output and raises prices, but Westpac's Smirk says food price inflation "will struggle to make 1% in 2003". Rising grain prices will be offset by falling beef prices as drought-stricken farmers are forced to sell excess cattle.
  • 2. Goodman Fielder admits it will be affected by the wheat price rise of about 20% in the year to September 30. Its chief executive, Tom Park, says bread prices will rise 5% to "recover recent cost increases". The company reduced its rural sector exposure by selling its flour and milling operations in August. Grocery retailers such as Woolworths and Coles Myer, who are higher up the food chain, say the drought is not a risk to their earnings. Competitive retailing conditions and a strong focus on cost containment (Woolworths is aiming to cut its costs by $5.1 billion over the eight years to 2006-07) should moderate any rise in grocery prices because of drought. The dairy company National Foods is also unconcerned. In August, it won the national $300-million house-brand milk contract with Woolworths. Winning Australia's largest supermarket food contract has made managing director Max Ould "very positive" about the company's earnings growth, drought or no drought. Despite the worsening drought in the eastern states, many companies that, in theory, are exposed to the problem claim they will not be affected. In July, the investment bank Merrill Lynch issued a report that said Wesfarmers, BRL Hardy, Southcorp and WMC were exposed to "drought risk" because of their earnings from the rural sector. Conditions have deteriorated since July, and on September 10 the Australian Bureau of Agricultural and Resource Economics predicted that Australia would have its smallest winter grain harvest since 1994. The rural economy accounts for less than 3% of gross domestic product. But Westpac economist Justin Smirk predicts that the drought could shave nearly 0.8 percentage points off Australia's growth rate in 2002- 03. Wesfarmers' finance director, Richard Goyder, says the drought will not have a huge effect on the company's rural merchandising, insurance and fertiliser operations. These rural divisions account for only 10% of the company's earnings. Companies such as Orica and WMC are exposed to the drought through their fertiliser operations. A WMC executive says: "We have not been impacted hard by the drought, largely because of the timing of our fertiliser sales." UBS Warburg analyst Frances Loo says the diversified nature of Orica acts as a buffer against any effect of the drought on individual divisions. The wine sector is also relaxed. BRL Hardy's chief executive, Stephen Millar, says the drought benefits the company by allowing it to run down the excess wine stocks left from the large 2002 harvest. The investment bank JP Morgan says a lower grape intake in 2003 means BRL Hardy could cut costs by reducing the grower bonuses it pays and reducing its average grape cost per tonne. National Australia Bank, Australia's leading agribusiness lender, with a $7-billion loan book, is not concerned by the drought's effect on rural lending. Its agribusiness
  • 3. general manager, Mike Carroll, says bad debts as a proportion of total lending are not expected to increase much. He says most farmers are "well cashed up" after three good seasons. Drought cuts farm output and raises prices, but Westpac's Smirk says food price inflation "will struggle to make 1% in 2003". Rising grain prices will be offset by falling beef prices as drought-stricken farmers are forced to sell excess cattle. Goodman Fielder admits it will be affected by the wheat price rise of about 20% in the year to September 30. Its chief executive, Tom Park, says bread prices will rise 5% to "recover recent cost increases". The company reduced its rural sector exposure by selling its flour and milling operations in August. Grocery retailers such as Woolworths and Coles Myer, who are higher up the food chain, say the drought is not a risk to their earnings. Competitive retailing conditions and a strong focus on cost containment (Woolworths is aiming to cut its costs by $5.1 billion over the eight years to 2006-07) should moderate any rise in grocery prices because of drought. The dairy company National Foods is also unconcerned. In August, it won the national $300-million house-brand milk contract with Woolworths. Winning Australia's largest supermarket food contract has made managing director Max Ould "very positive" about the company's earnings growth, drought or no drought. Caption: ILLUS: DROUGHT: Grim reapers. Louie Douvis ------------------------------ Publication: Business Review Weekly Publication date: 26-9-2002 Edition: Late Page no: 22 Section: News and Features Length: 1216