Conrad Chan conducted a study called "Breakfast Buddies" on Facebook to encourage college students to eat breakfast daily. Participants were recruited through Facebook and agreed to post on a event wall daily before 11AM to confirm eating breakfast. Nightly messages were sent to participants reminding them of the challenge and listing those who did and did not eat breakfast that day. By the second day, participation had increased with people not wanting to be on the failure list or have others see them not completing the task. The study used social accountability and competition to motivate participants to form a habit of eating breakfast through a simple daily task.
MCJ 158S SM Recommendations - Girl ScoutsChelsea Hall
The document provides recommendations for improving the Girl Scouts Central California South Facebook page. It analyzes the current page stats and strengths/weaknesses. Suggestions are made to maintain existing networks like donors and parents and add potential Girl Scouts. A strategy is outlined for frequent posts 2+ times daily using various content types like pictures and polls. Goals are set to increase likes, shares and engagement through follower incentives and content from troop meetings. Metrics and formulas are suggested to evaluate success and consistency across social platforms.
This document discusses the user's use of various social media platforms. The user posts photos on Facebook to keep in touch with friends and family but doesn't use it as much as Twitter or Instagram. On Instagram, the user shares photos they have taken and enjoys viewing photos from friends and family. Twitter is used mostly to post tweets and view content from accounts the user follows.
Charlie Taylor was a high-achieving high school student who is now struggling in his first year of college by constantly comparing himself to others and dwelling on failures. He needs to learn that self-worth is not defined by achievements or expectations and to adopt a more positive mindset focused on progress rather than the past in order to reduce stress.
1) Conrad Chan conducted a study called "Breakfast Buddies" on Facebook to encourage college students to eat breakfast every day that week by having them post on a Facebook event wall.
2) 21 people participated on the first day with 61.9% eating breakfast, and participation increased throughout the week to 29 people on the last day with 66% eating breakfast.
3) Participants were motivated by social accountability, competition through a leaderboard, and making the task fun by allowing food pictures and discussions on the wall. However, weekends and potential discouragement from the leaderboard were pitfalls.
English Language Learners and NCLB testingTaren Parsons
The document discusses the challenges that English Language Learners (ELLs) face with the No Child Left Behind Act (NCLB). It outlines the needs of ELLs and how NCLB's expectation of 100% proficiency by 2014 is unrealistic. It argues that NCLB oversimplifies student achievement and fails to account for factors outside of school that affect performance. While NCLB draws attention to ELLs, it has negatively impacted education through teaching focused solely on standardized tests and inconsistent definitions of proficiency. Changes need to be made to NCLB to align standards with ELL instruction and assessment.
Mazda is a Japanese automaker founded in 1920 that developed the rotary engine in the 1960s. Recently, Mazda created a hybrid minivan that can run on hydrogen or gasoline. Mazda faces challenges with brand quality and awareness due to many competitors. Goals are to increase brand loyalty through targeting a smaller elite market using social media. Having a large online presence on multiple social media channels like Facebook, Twitter, YouTube, and blogs allows Mazda to engage customers, build relationships, and avoid being forgotten. Success will be measured by engagement metrics across platforms with ongoing campaigns peaking in summer and winter.
Current and New Solutions in Dealing with Failureconjchan
The document discusses the challenges students face when transitioning from being "stars" in high school to average students at Stanford. It proposes using random text messages throughout the day to prompt students to list three positive things about their current situation as a way to increase positivity and combat stress from failure without embarrassment. Existing solutions like counseling, online forums, and inspirational quotes are deemed flawed because they are not specific, frequent, or personal enough for this environment. The texting solution could spark behavior change by connecting a mindfulness exercise directly to the individual student's situation through personalized, regular prompts on their phone.
MCJ 158S SM Recommendations - Girl ScoutsChelsea Hall
The document provides recommendations for improving the Girl Scouts Central California South Facebook page. It analyzes the current page stats and strengths/weaknesses. Suggestions are made to maintain existing networks like donors and parents and add potential Girl Scouts. A strategy is outlined for frequent posts 2+ times daily using various content types like pictures and polls. Goals are set to increase likes, shares and engagement through follower incentives and content from troop meetings. Metrics and formulas are suggested to evaluate success and consistency across social platforms.
This document discusses the user's use of various social media platforms. The user posts photos on Facebook to keep in touch with friends and family but doesn't use it as much as Twitter or Instagram. On Instagram, the user shares photos they have taken and enjoys viewing photos from friends and family. Twitter is used mostly to post tweets and view content from accounts the user follows.
Charlie Taylor was a high-achieving high school student who is now struggling in his first year of college by constantly comparing himself to others and dwelling on failures. He needs to learn that self-worth is not defined by achievements or expectations and to adopt a more positive mindset focused on progress rather than the past in order to reduce stress.
1) Conrad Chan conducted a study called "Breakfast Buddies" on Facebook to encourage college students to eat breakfast every day that week by having them post on a Facebook event wall.
2) 21 people participated on the first day with 61.9% eating breakfast, and participation increased throughout the week to 29 people on the last day with 66% eating breakfast.
3) Participants were motivated by social accountability, competition through a leaderboard, and making the task fun by allowing food pictures and discussions on the wall. However, weekends and potential discouragement from the leaderboard were pitfalls.
English Language Learners and NCLB testingTaren Parsons
The document discusses the challenges that English Language Learners (ELLs) face with the No Child Left Behind Act (NCLB). It outlines the needs of ELLs and how NCLB's expectation of 100% proficiency by 2014 is unrealistic. It argues that NCLB oversimplifies student achievement and fails to account for factors outside of school that affect performance. While NCLB draws attention to ELLs, it has negatively impacted education through teaching focused solely on standardized tests and inconsistent definitions of proficiency. Changes need to be made to NCLB to align standards with ELL instruction and assessment.
Mazda is a Japanese automaker founded in 1920 that developed the rotary engine in the 1960s. Recently, Mazda created a hybrid minivan that can run on hydrogen or gasoline. Mazda faces challenges with brand quality and awareness due to many competitors. Goals are to increase brand loyalty through targeting a smaller elite market using social media. Having a large online presence on multiple social media channels like Facebook, Twitter, YouTube, and blogs allows Mazda to engage customers, build relationships, and avoid being forgotten. Success will be measured by engagement metrics across platforms with ongoing campaigns peaking in summer and winter.
Current and New Solutions in Dealing with Failureconjchan
The document discusses the challenges students face when transitioning from being "stars" in high school to average students at Stanford. It proposes using random text messages throughout the day to prompt students to list three positive things about their current situation as a way to increase positivity and combat stress from failure without embarrassment. Existing solutions like counseling, online forums, and inspirational quotes are deemed flawed because they are not specific, frequent, or personal enough for this environment. The texting solution could spark behavior change by connecting a mindfulness exercise directly to the individual student's situation through personalized, regular prompts on their phone.
Using Facebook to Reduce Stress in College Students through Improve Dietary H...conjchan
The document discusses using Facebook events to encourage college students to improve their dietary habits by eating breakfast more regularly. A study was conducted where 29 students signed up for a weekly challenge to eat breakfast before 11AM for a week. Participants ate an average of 4.48 breakfasts during the week. The study found that Facebook events were effective for this type of social accountability challenge because they provided continuous reminders and encouragement as students saw the event and others' posts after logging into Facebook each day.
The document proposes 3 ideas for a SocialCalm project:
1. An anonymous Facebook group where participants write positive posts about each other daily.
2. An invite-only blog for participants to post negative thoughts and support each other. However, others' negativity could be detrimental.
3. A Facebook group where participants commit to eating breakfast and post about it daily. This could provide positive benefits for participants' minds and bodies.
This pilot study examined whether yelling can help reduce stress. The researcher asked participants to yell outdoors whenever feeling stressed over 3 days and provide feedback on whether it helped them feel better. However, recruiting participants through social media was surprisingly ineffective, with only 4 participants enrolled. Those who did participate reported that yelling worked to relieve their stress, suggesting larger-scale studies could help overcome the social stigma around yelling to validate its stress-reducing effects.
The document discusses the challenges students face when transitioning from being "stars" in high school to average students at Stanford. It proposes using random text messages throughout the day to prompt students to list three positive things about their current situation as a way to increase positivity and combat stress from failure without embarrassment. Existing solutions like counseling, online forums, and inspirational quotes are deemed flawed because they are not specific, frequent, or personal enough for this environment. The texting solution could spark behavior change by connecting a mindfulness exercise directly to the individual student's situation through personalized, regular prompts on their phone.
The document discusses the challenges students face when they no longer feel like "stars" after entering Stanford, where many students were formerly high-achieving. Existing solutions to address potential imposter syndrome and stress from failure have flaws. A new proposed solution is sending random text messages throughout the day prompting users to list three positive things about their current situation. This solution could increase positivity without embarrassment, and be more effective than onetime inspirational messages due to its frequency and personalization.
This document discusses stress-reducing services for Stanford males aged 18-20 who are no longer high-achieving but average. It proposes four services: 1) Yoga, which studies show reduces mood and anxiety; 2) Daily positive self-checks to think of three good things in one's situation; 3) Daily inspirational quotes to shift mindsets toward the big picture; 4) Support groups to help students realize others feel the same way and they are not alone in their struggles.
Using Facebook to Reduce Stress in College Students through Improve Dietary H...conjchan
The document discusses using Facebook events to encourage college students to improve their dietary habits by eating breakfast more regularly. A study was conducted where 29 students signed up for a weekly challenge to eat breakfast before 11AM for a week. Participants ate an average of 4.48 breakfasts during the week. The study found that Facebook events were effective for this type of social accountability challenge because they provided continuous reminders and encouragement as students saw the event and others' posts after logging into Facebook each day.
The document proposes 3 ideas for a SocialCalm project:
1. An anonymous Facebook group where participants write positive posts about each other daily.
2. An invite-only blog for participants to post negative thoughts and support each other. However, others' negativity could be detrimental.
3. A Facebook group where participants commit to eating breakfast and post about it daily. This could provide positive benefits for participants' minds and bodies.
This pilot study examined whether yelling can help reduce stress. The researcher asked participants to yell outdoors whenever feeling stressed over 3 days and provide feedback on whether it helped them feel better. However, recruiting participants through social media was surprisingly ineffective, with only 4 participants enrolled. Those who did participate reported that yelling worked to relieve their stress, suggesting larger-scale studies could help overcome the social stigma around yelling to validate its stress-reducing effects.
The document discusses the challenges students face when transitioning from being "stars" in high school to average students at Stanford. It proposes using random text messages throughout the day to prompt students to list three positive things about their current situation as a way to increase positivity and combat stress from failure without embarrassment. Existing solutions like counseling, online forums, and inspirational quotes are deemed flawed because they are not specific, frequent, or personal enough for this environment. The texting solution could spark behavior change by connecting a mindfulness exercise directly to the individual student's situation through personalized, regular prompts on their phone.
The document discusses the challenges students face when they no longer feel like "stars" after entering Stanford, where many students were formerly high-achieving. Existing solutions to address potential imposter syndrome and stress from failure have flaws. A new proposed solution is sending random text messages throughout the day prompting users to list three positive things about their current situation. This solution could increase positivity without embarrassment, and be more effective than onetime inspirational messages due to its frequency and personalization.
This document discusses stress-reducing services for Stanford males aged 18-20 who are no longer high-achieving but average. It proposes four services: 1) Yoga, which studies show reduces mood and anxiety; 2) Daily positive self-checks to think of three good things in one's situation; 3) Daily inspirational quotes to shift mindsets toward the big picture; 4) Support groups to help students realize others feel the same way and they are not alone in their struggles.
2. Concept Breakfast has positive benefits for the mind and body throughout the entire day Targeting those who want to eat breakfast but have a hard time getting up in the morning Challenge: eat a meal before 11AM everyday this week, and prove it daily by posting on a Facebook event wall
3. Study Recruitment Facebook status: “TO EVERYONE I KNOW ON FACEBOOK- do you WANT to eat breakfast but you cant seem to get up in the mornings? LET ME KNOW! for class study” Gauge interest 17 direct responses to question, consensus that many feel this way Invited all of them to study through Facebook message Matched my expectation that there would be a large demand among college students for this product Public Facebook Event Made this my status On night before event start, messaged all “Maybe Attendings” to reconsider Email Lists
4. Iteration Details 1.0- Every night during the challenge week, I would send out an update message that reminded participants about the next morning and included 1) a list of people who ate breakfast that morning and 2) a list of people who didn’t 1.1- Starting on the second night, the messages also include a leaderboard of breakfast attendance To track cumulative progress Friendly competition Fun
5. Results So Far Day 1 (Sunday morning): 13/21 ate breakfast (61.9%) Day 2 (Monday morning): 22/24 ate breakfast (91.7%) Potential reasons for increased percentage Day 2 follows first nightly message: no one wants to be on the fail list Harder to wake up on weekends
6. Behavior Design Techniques Social Accountability Escalation of commitment Participants need to say a Breakfast Oath before starting the project Hot Triggers in front of Highly Motivated People I send out nightly reminder for alarms tomorrow morning Motivation huge here: made clear in recruitment process what task entails, only dedicated will sign up Social accountability here- no one wants to look bad Smallest possible behavior: I don’t specify what size of breakfast is A participant considered a Starburst as breakfast on day 1, same participant ate cereal on day 2
7. Social, Simple, Fun Social Wall posts with pictures are inviting many to comment on the board and discuss Friends reminding each other on each other’s walls outside of event Simple All participants have to do is post on the wall before 11AM to confirm their task I only contact them once everyday (at night) Fun Food is fun, pictures make it funner Reading the posts on the event wall show that everyone’s having a good time Non-participants are reading the wall posts People are continually trickling into the study
8. Participants trickling in 19 Participants by Saturday evening(before Sunday morning/event start) However, 21 people in the challenge Sunday morning 24 in the challenge Monday morning Continually growing? Additional Participants do not harm the study Just naturally behind on leaderboard due to late start
9. Pitfalls A few members joined the group and are inactive Should I kick them out of the event? Afraid that leaderboard may discourage those on the bottom from continuing the challenge We’ll see about this later this week