Animation Business Basics
            or
Notes from The Freelance Life
Animation Business Basics
                    or
Notes from The (Independant Contractor) Life
                       paladin
                     free agent
                    condottiere
                        ronin
                      solo act
                     mercenary
“No one’s job is secure. Some freelancers contend
 they're safer working for themselves rather than
    depending on one employer.  If one client
  disappears, freelancers can fall back on several
             others.” Qtd. Daniel Pink,


                     Welcome to the Age of the Freelancer
                                               Gary M. Stern
                                           November 27, 2012
                                                Fortune.com
read/think
  about
 business
It’s not that hard,
 but it’s constant.
It’s Show BUSINESS
         not
      Show ART
Think of yourself as a business person
         not just as an artist.

PROFESSIONAL / Entrepreneur / SBO
Business Structure
       Taxes
     Contracts
   Finding Work
    Rembrandt
Business Structure
   Sole Proprietor
     Partnership
    Incorporation
Business Structure
   Sole Proprietor
Business Structure
    Partnership
Business Structure
    Partnership
Business Structure
    Partnership
Business Structure

   Incorporation
Business Structure
 Sole Proprietor


    **DISCLAIMER**
Business Structure
 Sole Proprietor
  Register a name
  Current Account
      HST #
     CAVCO#
TAXES
TAXES  Pre Pay
or save to pay at least
         20%
TAXES
TAXES
 CCRA
 Audit
TAXES
 Paperwork
 READ tax prep articles
  Listen to the budgets
   Get an accountant
TAXES
Deductions or Write offs
      self-employment expenses
         must be documented
TAXES
Deductions or Write offs
               Not Free Money
              You have spend it
  to write a portion off of next yearʼs taxes

  Why I bought an iPad on December 31
Business Expenses
             100%
            Supplies
       Website creation
      Business stationary
     Computer software
Convention expenses (2 per year)
        Travel for work
      Entertainment (%)
     Student loan interest
Business Expenses

           Capital Assets
                CCA
       capital cost allowance
           30% per year
(Hardware, monitors, Cintiqs, tablets,
    scanners, printers, cars, etc.)
Home Based Business Expenses
             %
            Rent
         Mortgage
     Mortgage interest
 Home/Apartment Insurance
     Power/Hydro Bills
         Gas Bills
  Property Tax Assessment
     Water/Sewer Bills
loss
against
income
Financial Literacy
You need a plan to
deal with your debt.
CONTRACTS
         aka:
     Deal memo
 Purchase Order/PO
Production Agreement
         etc.
CONTRACTS
The Going Rate:

20 bucks
an hour
benefits after 6 months.
CONTRACTS
    For production companies,
     little negotiation in price.


Where did you pay last yearʼs taxes?
CONTRACTS
   Uneducated clients

Your job is to educate them
 through your deal memo.
CONTRACTS
 Know thy time
How long will it take to do the work?

       What’s their deadline?

            Is it enough?
CONTRACTS
 Know thy time
 Build deadlines into the schedule

   Link payments to these stages

e.g.: 1/3 to start, 1/3 roughs,1/3 final
         DUE ON DELIVERY
CONTRACTS
   Know thy time
Your monthly expenses X 3 = your price
CONTRACTS
Know thy RIGHTS
Define these in your deal memo.

    Further use of your work
should mean more money for you.

BARTER/get something else if moneyʼs tight
CONTRACTS
  Know thy RIGHTS
 “Copyright protection is at the heart of our sustanance
  as graphic artists. Keeping current and informed on
  copyright issues enables artists to sell and clients to
  purchase, only the rights necessary for their specific
needs. Copyright knowledge makes for better contracts,
     fewer misunderstandings, and better business
                   experiences for all.”
                                 Hayden S. Adams, President Graphic Artists Guild.
CONTRACTS
After you finish the job,

INVOICE for it.
    Put terms on it.
CONTRACTS
         “Ya gotta be ready to die.”

  You have to be able to walk away
       if the client wants more
    than you are willing to give.

Know when to hold ‘em and when to fold ‘em.
CONTRACTS
          Look at examples from
graphic design or illustration business sites
             and adapt them.
Finding Work
CONNECTIONS
 Animation is a team sport
Finding Work
Learn from your peers
      Share information
Finding Work
Finding Work
      Don’t look for a JOB

      Find Clients

   strategic vs. tactical
long term vs. short term
Finding Work
     Forget the blog
 Build a website

presentation is everything.
Finding Work
       Find your niche
      then market the hell out of it

NEVER compete on price alone
Finding Work

Know How Business Runs
  how accounting departments work
   how shows are bought and sold
       who selects freelancers
Finding Work
“Luck affects everything.
Let your hook always be cast.
In the stream where you least expect it,
there will be fish.”
                                    Ovid
Finding Work

GOOD work vs. good work
Finding Work

How to get a job at Pixar?
Finding Work

How to get a job at Pixar?
   Have them call you.
read/think
  about
 business
Read Emerson’s
“Self Reliance”
“The reward of a thing well
done, is to have done it.”

“Skill to do comes of doing.”
It’s not that hard
but it’s constant.
Faith will be rewarded
    perseverance
“Courage is being scared to death,
but saddling up anyway.”
                        John Wayne
http://doingronin.blogspot.ca/
zen
?
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