Billboard - Austin
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Part of a statewide expansion campaign designed to build brand recognition before actual product launch.
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Superior HealthPlan product suite
Member handbooks for 5 different product lines implementing a "branded house" strategy where each product line bore resemblance to another. Associated collateral was color coded within each product line to make it easy for sales/field staff to recognize and access like material.
Bus Wrap - Wichita Falls
Part of a statewide expansion campaign designed to build brand recognition before actual product launch.
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Part of a statewide expansion campaign designed to build brand recognition before actual product launch.
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Spanish language ad promoting helath plan\'s after-hours clinics. Translated: Superior Understands that kids get sick at night too...Superior\' After Hours Clinics.
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Bi-lingual coloring book designed for use w/ in-school health education initiative. Features Superior Kid, the mascot I created as a representative for our youth/family marketing programs.
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Part of a collateral suite designed to market the health plan\'s Medicare product.
Emphasis Newsletter
Bi-weekly publication that ran as the center section of the local business newspaper. designed to spotligh Chamber members, keep them informed of legislation/initiatives that the Chamber was working on, and promote Chamber events. Won the 2009 National APEX Award for a business newsletter/magapaper.
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Program created for the anniversary of a regional awards ceremony. Created to recognize sponsors and award recipients.
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Billboard - Austin
- 1. BLBD-ASTN-FNGRS-OL.indd 1 10/12/2011 3:22:52 PM