2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
This article is all about what AI trends will emerge in the field of creative operations in 2024. All the marketers and brand builders should be aware of these trends for their further use and save themselves some time!
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Begüm kaymakçı
1. PAKİSTAN DEVLETİN ADI: Pakistan İslam Cumhuriyeti BAŞŞEHRİ: İslamabad YÜZÖLÇÜMÜ: 803.943 km2 NÜFUSU: 130.129.000 RESMİ DİLİ: Urdu, İngilizce DİNİ: İslam PARA BİRİMİ: Rupi
2. PAKİSTAN’ IN DÜNYA ÜZERİNDEKİ YERİ Güney Asya’da (20° 46’ - 36° 55’) kuzey enlemleri ve (60° 52’-92°41’) doğu boylamları arasında yeralan, doğusunda Hindistan, batısında Afganistan ve İran, kuzeydoğusunda Çin ve güneyinde Umman Denizi ile komşu olan bir ülke.
3. İKLİMİ Pakistan iklimi, umumiyetle sıcak ve kuraktır. Fakat çoğu yerde hava sıcaklığı geniş ölçüde değişmektedir. Dağlarda sıcaklık yüksekliğe bağlı olarak değişir. Dolayısıyla bütün Pakistan’da bölgeler kutup iklimi veya aşırı sıcak iklim arasında değişebilen iklime sahiptir. Yaylalarda ise hava sıcaklığı, mevsimden mevsime çeşitli farklılıklar gösterir. Haziran ayında hemen hemen 46°C’yi bulan hava sıcaklığı ocak-şubat aylarında 4°C’ye kadar inebilir. Kuzey bölgeler çoğunlukla yağış alan sahalardır. Dolayısıyla Himalayalar bölgesinin güneyinde ormanlık alanlar mevcuttur. Batı Pakistan ise umumiyetle yeşil alanlarla doludur. Güneyde Makran kıyı bölgesi, Karaçi ve Haydarabad Okyanus iklimi tesiri altındadır.
4. DİNİ Pakistan nüfusun’ un %96,68’i Müslüman’ dır. Müslüman nüfusun %20’sini Şiiler, geriye kalanını Sünniler oluşturmaktadır. Nüfusun %3.32’ sini ise Hıristiyan, Hindu, Sih ve Budistler oluşturmaktadır.
5. TARİHİ ESERLERİ Karaçi Ulusal Müzesi Ayub Milli Parkı Shalimar Gardens Minar-e Pakistan The Shah Faisal Mosque
7. GELENEKLERİ Gelenek ve görenekler, kulaktan kulağa aktarılan destanlar gibi, başlangıcı belli olmayan bir zamandan günümüze kadar süregelmiştir. Her toplumun kendine özgü gelenek ve görenekleri vardır. Ancak bunlar, zaman içerisinde az ya da çok değişikliğe uğramışlardır. Bu değişimde; dini inançlar, tarihi olaylar, milli değerler, eğitim ve öğretim, yaşam koşulları, yabancı unsurlar ve daha pek çok konunun payı olmuştur. Bu unsurlar, kimi zaman toplumların gelenek ve göreneklerini birbirine yaklaştırmış, kimi zaman da uzaklaştırmıştır. Örneğin, aynı dine inanan toplumların gelenek ve görenekleri arasında büyük benzerlikler bulunur. Türk ve Pakistan gelenek ve görenekleri arasındaki büyük benzerlik de bu nedenledir. Aslında bölgenin tarihi geçmişi göz önüne alınırsa, bu geleneklerin Pakistan Müslümanları tarafından benimsenmesinde, yüzyıllar boyu devam eden Türk hakimiyetinin büyük bir rolü olduğu da söylenebilir. Hediye aldığınızda açılmaz. Hediyeler iki eli ile verilmektedir. Bir eve davet edilirseniz ayakkabılarınızı çıkartmanız gerekiyor.
8. GELENEKSEL KIYAFETLERİ Salwar kameez Pakistanın erkek ve kadınları için milli elbisedir. Salwar çeşitli stilleri tasarlanmış gevşek pantolonları vardır. Kadınlarda eşarp veya şal baş ve boyun bölgesinde etrafına sarmak için kullanılan aksesuardır. Pakistan kadınları güzelliklerine fazlasıyla düşkündür. Takı ve aksesuara çok önem verirler.
9. DANSLARI HALK OYUNLARI GİDDA: Kadınların yaptığı bir dans çeşidi. Dansa eşlik sırasında söylenen sözlerin konuları çok geniş olabilir. Mesela dansçı, iyi anlaşamadığı baldızı, kocası, kaynanası, yalnızlığı hakkında sözler kullanırken diğer yandan politik nitelikli sözler de söyleyebilir, bu neşeli dans sırasında... Davul yerine dansçıların alkışları vardır. Dairesel olarak hareket edip ellerini omuz hizasına getirip alkışlarlarken, kızlar avuç içlerini yanındaki arkadaşının avuç içine vuruyor. Ritim de daha çok bu alkışlarla sağlanıyor. JHUMAR: Bu dans ise erkeklerin yaptığı bir dans çeşididir. Jhumar dansında dede, baba ve torunu bir arada görmek mümkündür
10. MÜZİKLERİ Pakistan, kendine özgü kozmopolit yapısından dolayı farklı kültürlerin harmanlanmasından oluşan müzikal türlere sahipse de, Hint müziğinden çok ayrı düşünülemez. Özellikle müziklerinde, “ses sanatı” gibi ayrı bir dalın olması, Pakistan kültürüne önemli bir katkıda bulunmuştur. İlk ulusal müzik amaçlı girişimler de bir ulusal radyonun açılmasıyla başlamıştır. Radyo, asıl olarak Hint kökenli müzisyenlerden oluşurken, sonraları daha işleyişli ve oturaklı bir hale gelmiştir. Pakistan müziği genellikle tek sesli bir yapıdadır ve çok çeşitli eşlikler içerir. İlk boyut melodik kısımdır. Solo veya bir grup tarafından icra edilir. Eşliksiz müzikler ise destansı ya da hayat içinde kullanılan müziklerdir. Ancak çoğu melodi, ritmik eşliklerle icra edilir; bu ritimler de tek el vuruşuyla elde edilen ritimler ya da enstrümanlar kullanılarak oluşturulan ritimler olabilir. Enstrümantal bas sesler ise genellikle ritmik eşliklerde yer alır, örneğin üflemeli melodi ve bas topluluklarında olduğu gibi.
11. MÜZİK ALETLERİ Sahnai (surna, sharnai): Seremonilerde, törenlerde sokakta çalınan çalgılardır. Düğünlerde yaygın olan geleneksel orkestraların vazgeçilmez çalgılardandır. Bu çalgının ve kullanımının kökeni Ortadoğu’ya dayanır. Bansuri. Bambu versiyonları olduğu gibi yatay olarak çalınan ve metalden yapılmış türleri de bulunmaktadır. Alghoza (jori, pava, binõn) çift borulu bir flüttür. Sarod Orta ve Güney Asya alet Rubab veya Rabab türetilmiş bir araçtır. Bu enstrüman hiçbir perdeleri metal bir klavye ve çok sayıda dizeleri vardır. Membran kaplama ses odasında rezonans sağlar. Genellikle bir hindistan cevizi almak ile oynanır. Sarod Belucistan ve Azad Keşmir (Bina, ikinci görüntü ve bilgi Courtney 2004 dan ilk görüntü) dahil olmak üzere Pakistan birçok yerinde kullanılmaktadır.
12. YEMEKLERİ Altkıta'nın en zengin ve lezzetli mutfaklarından biri olan Pakistan Mutfağı, Hint Mutfağı ile çok benzerlik gösterir ve Altkıta Mutfağı'nın tüm özelliklerini taşır. Pakistan'da günde üç öğün yemek yenir. Şehirde, sabah kahvaltısında genellikle "Continental Breakfast" dediğimiz, ekmek, tereyağı, reçel ve bazen de yumurtadan oluşan kahvaltı yapılır. Öğleden sonra ve akşam ise geleneksel Pakistan yemekleri yenir.
13. BAYRAMLARI Pakistanda Kutlanan Özel Günler Pakistan Günü 23 Mart İşçi Bayramı 1 Mayıs Bağımsızlık Günü 14 Ağustos Savunma Günü 6 Eylül Quaid-e-Azam’ın Ölüm Yıldönümü 11 Eylül İkbal Günü 9 Kasım Quaid-e-Azam’ın Doğum Günü 25 Aralık Dini Bayramlar Her yıl değişiyor Aşure Günü Her yıl değişiyor