Bar Mekko Examples
Apple Product Line Profitability
The iPhone is the biggest driver of Apple’s profitability.
Source: Company data
SAP Market Share by Segment
Nearly 2/3 of SAP’s revenue is in software segments where it has a market
share over 20%.
Source: Company data
European Labor Costs
Total labor costs vary between €54 per hour and €5 per hour in the 18 largest
European countries.
Source: Eurostat
Projected Economic Growth
India’s 7.2% projected growth over the next decade is far greater than the other top
10 economies. It’s 40% greater than China and 5 times greater than Germany.
Source: Harvard University Center for International Development and IMF

Bar Mekko Examples

  • 1.
  • 2.
    Apple Product LineProfitability The iPhone is the biggest driver of Apple’s profitability. Source: Company data
  • 3.
    SAP Market Shareby Segment Nearly 2/3 of SAP’s revenue is in software segments where it has a market share over 20%. Source: Company data
  • 4.
    European Labor Costs Totallabor costs vary between €54 per hour and €5 per hour in the 18 largest European countries. Source: Eurostat
  • 5.
    Projected Economic Growth India’s7.2% projected growth over the next decade is far greater than the other top 10 economies. It’s 40% greater than China and 5 times greater than Germany. Source: Harvard University Center for International Development and IMF

Editor's Notes

  • #4 Sales Product categories Technology Strategic use of color
  • #5 GDP Average line Strategic use of color