The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help alleviate symptoms of mental illness and boost overall mental well-being.
Communications design would benefit from greater emphasis on pure research outside of commercial constraints. Pure research through exploratory projects unburdened by practical application could allow practitioners to make profound discoveries like new visual languages. The conventional approach elevates practice over theory and is pursued with commercial ends in mind, but free exploration of materials and methods could lead to innovative findings as it has in other fields like science and art.
Ramez Naam from Microsoft's Live Search Group will present on biosphere engineering, which could solve major global problems like energy crisis, global warming, deforestation, and more within a couple decades. Biosphere engineering aims to conserve land, create sustainable systems for healthy soils and future food growth, be economical compared to trash shipping/burning, and benefit the environment with reduced emissions and fossil fuel use versus alternatives. The presentation will discuss saving the planet through engineering our ecosystems.
The document argues that communications design would benefit from more exploratory, pure research done outside the constraints of commercial production. It claims conventional design relies too heavily on proven methods and quantifiable results, rather than exploration. Pure research allows designers to make profound discoveries through free experimentation with materials and methods without a commercial goal. The author proposes a series of their own exploratory design projects involving chance operations determined by the I Ching, to demonstrate the possibilities of this approach and share findings with other practitioners.
Engineering our ecosystems has the potential to solve major global problems like the energy crisis, global warming, deforestation, crop diseases, overfishing, and ocean acidification within a couple decades according to the document. The document claims that biosphere engineering could save the planet from these issues. In just a few lines, the document advocates for biosphere engineering to address a wide range of environmental challenges.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise boosts blood flow, releases endorphins, and promotes changes in the brain which help enhance one's emotional well-being and mental clarity.
Ramez Naam, a program manager at Microsoft, will present on using biosphere engineering to solve major global problems like energy shortages, climate change, deforestation, and ocean acidification within a few decades. Naam believes that by engineering ecosystems, these issues could be addressed and the planet could be saved. Some of the values of biosphere engineering include conservation, sustainability, practicality, monetary benefits, and positive impacts on wildlife, humans, plants, and the atmosphere.
The document provides instructions for finding textures online and saving them in Photoshop for an assignment. It explains how to search for images on Google, select large sizes, and save the original textures in a "Native" folder. Students are then instructed to open each texture in Photoshop, save black and white versions, adjust curves to create values, and place the textures in a collage file to manipulate and combine into a finished piece. Shortcuts and tutorials for selection and editing tools are also included.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise causes chemical changes in the brain that may help alleviate symptoms of mental illness and boost overall mental well-being.
Communications design would benefit from greater emphasis on pure research outside of commercial constraints. Pure research through exploratory projects unburdened by practical application could allow practitioners to make profound discoveries like new visual languages. The conventional approach elevates practice over theory and is pursued with commercial ends in mind, but free exploration of materials and methods could lead to innovative findings as it has in other fields like science and art.
Ramez Naam from Microsoft's Live Search Group will present on biosphere engineering, which could solve major global problems like energy crisis, global warming, deforestation, and more within a couple decades. Biosphere engineering aims to conserve land, create sustainable systems for healthy soils and future food growth, be economical compared to trash shipping/burning, and benefit the environment with reduced emissions and fossil fuel use versus alternatives. The presentation will discuss saving the planet through engineering our ecosystems.
The document argues that communications design would benefit from more exploratory, pure research done outside the constraints of commercial production. It claims conventional design relies too heavily on proven methods and quantifiable results, rather than exploration. Pure research allows designers to make profound discoveries through free experimentation with materials and methods without a commercial goal. The author proposes a series of their own exploratory design projects involving chance operations determined by the I Ching, to demonstrate the possibilities of this approach and share findings with other practitioners.
Engineering our ecosystems has the potential to solve major global problems like the energy crisis, global warming, deforestation, crop diseases, overfishing, and ocean acidification within a couple decades according to the document. The document claims that biosphere engineering could save the planet from these issues. In just a few lines, the document advocates for biosphere engineering to address a wide range of environmental challenges.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive functioning. Exercise boosts blood flow, releases endorphins, and promotes changes in the brain which help enhance one's emotional well-being and mental clarity.
Ramez Naam, a program manager at Microsoft, will present on using biosphere engineering to solve major global problems like energy shortages, climate change, deforestation, and ocean acidification within a few decades. Naam believes that by engineering ecosystems, these issues could be addressed and the planet could be saved. Some of the values of biosphere engineering include conservation, sustainability, practicality, monetary benefits, and positive impacts on wildlife, humans, plants, and the atmosphere.
The document provides instructions for finding textures online and saving them in Photoshop for an assignment. It explains how to search for images on Google, select large sizes, and save the original textures in a "Native" folder. Students are then instructed to open each texture in Photoshop, save black and white versions, adjust curves to create values, and place the textures in a collage file to manipulate and combine into a finished piece. Shortcuts and tutorials for selection and editing tools are also included.
The document defines key color terminology including hue, value, shade, tint, and saturation. It describes how hue is the location of a color in the spectrum, value is the lightness or darkness, shade is when black is added to a hue, and tint is when white is added. It also explains different hue relationships such as complementary colors which are opposites on the color wheel, analogous colors which are side-by-side, triadic colors which are spaced 120 degrees apart, and monochromatic colors which share the same hue but vary in value. Complimentary color pairs are listed as red and green, and orange and blue.
Graphic design is a visual problem-solving process that involves creative and strategic thinking to achieve communication goals and mediate human experiences. It encompasses various types of design including web design, user interface design, user experience design, identity design, strategy design, infographic design, typography design, art direction, wayfinding, packaging design, advertising design, and motion design. The role of graphic design has evolved beyond just visual communication and now imagines new roles for emerging technologies to envision future experiences.
This document defines key color theory terms: hue is the color's place in the spectrum; value is its lightness/darkness, with shades being hues with black added and tints having white added; saturation is color purity decreasing to gray. It also describes color relationships - complementary colors are opposites on the wheel; analogous are adjacent; triadic are at 120 degrees; split complementary uses a base color and its two neighbors; monochromatic uses one hue at different values. Complementary examples given are red/green and orange/blue.
The document discusses final frames for a motion graphic exploration. It had created several motion graphic explorations and was now working on final frames. The goal was to select the best final frame for each exploration that clearly and effectively communicated the overall message or idea.
This document is a nudge design proposal to promote healthy eating at a school cafeteria. It identifies that the problem is students failing to make healthy eating choices. The proposed solution is to encourage students to make healthier choices by changing the way food is displayed, using the design tip of identifying and changing defaults.
This document proposes using nudge design to promote healthy eating choices among students in a school cafeteria. It identifies that students are currently failing to select healthy options. The proposed solution is to change the way food is displayed to encourage students to choose healthier foods, using nudges like changing the placement or presentation of items. An image illustration demonstrates one proposed optimized cafeteria layout.
The document provides brief biographical information on several artists and designers, including Cy Twombly who was an American artist who died in 2011, Milton Glaser who was an American graphic designer, Sol LeWitt who worked in conceptual art and minimalism and died in 2007, Piet Mondrian who was a Dutch painter associated with the DeStijl movement, Otto Storch who was an American graphic designer known for his work for McCall's magazine in 1959, and Thonik which is a contemporary Dutch design group.
The document discusses the elements and principles of design. It defines the elements as the basic components used in composition, including point, line, shape, form, texture, value, and color. It then explains the principles of design - techniques for organizing the elements, such as balance, emphasis, movement, rhythm, and unity. Symmetry, asymmetry, and radial balance are described as ways to achieve visual balance in a composition. The principles create order, structure and visual interest in artwork.
Typography is the study of letterforms and typefaces, which come in serif and sans serif varieties. Good typographic design involves proper letterspacing within and between letters, kerning of individual letter pairs, tracking of letter spacing globally, and leading between lines of text. Notable figures in the history of experimental typography include the Italian poet Filippo Marinetti, who created "sound poems" using type, and American graphic designer Paula Scher.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
The document provides instructions for creating a collage in Photoshop. It explains how to place multiple black and white texture images as layers in a collage file. It then describes rasterizing each texture layer so they can be manipulated. Various eraser, cut, and masking tools are mentioned for altering the shapes of the images on each layer to assemble the collage.
The Pathfinder tool in Adobe Illustrator allows users to manipulate paths and shapes. It contains four shape modes (Unite, Minus Front, Intersect, Exclude) and six pathfinders (Divide, Trim, Merge, Crop, Outline, Minus Back). The shape modes combine or subtract shapes, while the pathfinders separate overlapping shapes into new parts or preserve certain layers when shapes overlap. The Pathfinder tool is useful for complex manipulations of vector shapes.
This document discusses the debate between practice and theory in communications design. It argues that the conventional approach focuses too much on practice over theory, producing commodified outcomes for clients. However, design would benefit from more exploration and research outside commercial constraints. This would allow for new discoveries in visual languages, materials and mediums. While practice serves client needs, design also plays an important role in disseminating information to society. The document examines how views shifted after World War II towards more invisible, commercial design and away from the theoretical cultural contributions of early 20th century movements. It suggests design education also reflects a bias towards practice over exploration and theory.
The document discusses using a "pure research" approach in design that employs exploratory methods and chance to achieve innovative results. It provides examples of how artists and scientists like Jackson Pollock, John Cage, Louis Pasteur and Emile Durkheim utilized pure research. The author proposes using I Ching and deterministic systems with unpredictable outcomes to conduct pure research projects in communication design, such as determining layout of a book with random numbers or creating a narrative from user-submitted photos and text ordered by I Ching.
The document discusses using a "pure research" approach in design that employs exploratory methods and chance to achieve innovative results. It provides examples of how artists and scientists like Jackson Pollock, John Cage, Louis Pasteur and Emile Durkheim utilized pure research. The author proposes using I Ching and deterministic systems with unpredictable outcomes to conduct pure research projects in communication design, such as determining layout of a book with random numbers or creating a narrative from crowdsourced images and text ordered by I Ching.
The document discusses the benefits of pure research over theory-driven or commodified design. It argues that pure research, like the experiments conducted at the Bauhaus, allows for unconstrained exploration that can lead to innovative discoveries. Two examples are provided: Pasteur's accidental discovery of antibodies while experimenting with pathogens and chickens, and Durkheim's sociological study of suicide rates. The document proposes that communications design should incorporate pure research through exploratory projects done independently or collaboratively, with findings published to share knowledge with other practitioners. Possible projects mentioned include exploring meaning creation through "syntactigrams" that play with language and visual signifiers.
The document proposes that communications design should be studied as a pure science through experimental methodologies conducted outside of commercial constraints. This theoretical research could lead to unexpected discoveries about meaning, production methods, and how meaning is translated for audiences. Later, theoretical findings could inform applied practice. The document discusses methodologies from science, art, and communications design that could be applied to theoretical research labs for communications design. These labs could explore topics like semiotics, substrates, and interdisciplinary fields with the goal of increasing creativity and establishing new laws and theories of the field.
This thesis proposes studying communications design as a pure science, without the constraints of commercial production, in order to further discovery. The document outlines a research plan involving: 1) A history of visual media and the modern psychological impact of communication and culture. 2) An examination of how design has become commercialized. 3) Proposed methodologies including scientific research, visual investigation through art and design, and case studies of collaborative and educational projects. The goal is to establish a new interdisciplinary methodology for social scientific visual investigations.
Visual media relies on investigative methods to transmit cultural information, but is often created with commercial goals in mind. However, visual media is an important part of social discourse that benefits from objective exploration to maintain authenticity. The document proposes treating art and design methodologies similarly to scientific research by developing new paradigms that foster exploratory research, allowing creators more freedom to solve problems and drive innovation.
The document defines key color terminology including hue, value, shade, tint, and saturation. It describes how hue is the location of a color in the spectrum, value is the lightness or darkness, shade is when black is added to a hue, and tint is when white is added. It also explains different hue relationships such as complementary colors which are opposites on the color wheel, analogous colors which are side-by-side, triadic colors which are spaced 120 degrees apart, and monochromatic colors which share the same hue but vary in value. Complimentary color pairs are listed as red and green, and orange and blue.
Graphic design is a visual problem-solving process that involves creative and strategic thinking to achieve communication goals and mediate human experiences. It encompasses various types of design including web design, user interface design, user experience design, identity design, strategy design, infographic design, typography design, art direction, wayfinding, packaging design, advertising design, and motion design. The role of graphic design has evolved beyond just visual communication and now imagines new roles for emerging technologies to envision future experiences.
This document defines key color theory terms: hue is the color's place in the spectrum; value is its lightness/darkness, with shades being hues with black added and tints having white added; saturation is color purity decreasing to gray. It also describes color relationships - complementary colors are opposites on the wheel; analogous are adjacent; triadic are at 120 degrees; split complementary uses a base color and its two neighbors; monochromatic uses one hue at different values. Complementary examples given are red/green and orange/blue.
The document discusses final frames for a motion graphic exploration. It had created several motion graphic explorations and was now working on final frames. The goal was to select the best final frame for each exploration that clearly and effectively communicated the overall message or idea.
This document is a nudge design proposal to promote healthy eating at a school cafeteria. It identifies that the problem is students failing to make healthy eating choices. The proposed solution is to encourage students to make healthier choices by changing the way food is displayed, using the design tip of identifying and changing defaults.
This document proposes using nudge design to promote healthy eating choices among students in a school cafeteria. It identifies that students are currently failing to select healthy options. The proposed solution is to change the way food is displayed to encourage students to choose healthier foods, using nudges like changing the placement or presentation of items. An image illustration demonstrates one proposed optimized cafeteria layout.
The document provides brief biographical information on several artists and designers, including Cy Twombly who was an American artist who died in 2011, Milton Glaser who was an American graphic designer, Sol LeWitt who worked in conceptual art and minimalism and died in 2007, Piet Mondrian who was a Dutch painter associated with the DeStijl movement, Otto Storch who was an American graphic designer known for his work for McCall's magazine in 1959, and Thonik which is a contemporary Dutch design group.
The document discusses the elements and principles of design. It defines the elements as the basic components used in composition, including point, line, shape, form, texture, value, and color. It then explains the principles of design - techniques for organizing the elements, such as balance, emphasis, movement, rhythm, and unity. Symmetry, asymmetry, and radial balance are described as ways to achieve visual balance in a composition. The principles create order, structure and visual interest in artwork.
Typography is the study of letterforms and typefaces, which come in serif and sans serif varieties. Good typographic design involves proper letterspacing within and between letters, kerning of individual letter pairs, tracking of letter spacing globally, and leading between lines of text. Notable figures in the history of experimental typography include the Italian poet Filippo Marinetti, who created "sound poems" using type, and American graphic designer Paula Scher.
The document discusses the benefits of exercise for mental health. Regular physical activity can help reduce anxiety and depression and improve mood and cognitive function. Exercise causes chemical changes in the brain that may help protect against developing mental illness and improve symptoms for those who already suffer from conditions like anxiety and depression.
The document provides instructions for creating a collage in Photoshop. It explains how to place multiple black and white texture images as layers in a collage file. It then describes rasterizing each texture layer so they can be manipulated. Various eraser, cut, and masking tools are mentioned for altering the shapes of the images on each layer to assemble the collage.
The Pathfinder tool in Adobe Illustrator allows users to manipulate paths and shapes. It contains four shape modes (Unite, Minus Front, Intersect, Exclude) and six pathfinders (Divide, Trim, Merge, Crop, Outline, Minus Back). The shape modes combine or subtract shapes, while the pathfinders separate overlapping shapes into new parts or preserve certain layers when shapes overlap. The Pathfinder tool is useful for complex manipulations of vector shapes.
This document discusses the debate between practice and theory in communications design. It argues that the conventional approach focuses too much on practice over theory, producing commodified outcomes for clients. However, design would benefit from more exploration and research outside commercial constraints. This would allow for new discoveries in visual languages, materials and mediums. While practice serves client needs, design also plays an important role in disseminating information to society. The document examines how views shifted after World War II towards more invisible, commercial design and away from the theoretical cultural contributions of early 20th century movements. It suggests design education also reflects a bias towards practice over exploration and theory.
The document discusses using a "pure research" approach in design that employs exploratory methods and chance to achieve innovative results. It provides examples of how artists and scientists like Jackson Pollock, John Cage, Louis Pasteur and Emile Durkheim utilized pure research. The author proposes using I Ching and deterministic systems with unpredictable outcomes to conduct pure research projects in communication design, such as determining layout of a book with random numbers or creating a narrative from user-submitted photos and text ordered by I Ching.
The document discusses using a "pure research" approach in design that employs exploratory methods and chance to achieve innovative results. It provides examples of how artists and scientists like Jackson Pollock, John Cage, Louis Pasteur and Emile Durkheim utilized pure research. The author proposes using I Ching and deterministic systems with unpredictable outcomes to conduct pure research projects in communication design, such as determining layout of a book with random numbers or creating a narrative from crowdsourced images and text ordered by I Ching.
The document discusses the benefits of pure research over theory-driven or commodified design. It argues that pure research, like the experiments conducted at the Bauhaus, allows for unconstrained exploration that can lead to innovative discoveries. Two examples are provided: Pasteur's accidental discovery of antibodies while experimenting with pathogens and chickens, and Durkheim's sociological study of suicide rates. The document proposes that communications design should incorporate pure research through exploratory projects done independently or collaboratively, with findings published to share knowledge with other practitioners. Possible projects mentioned include exploring meaning creation through "syntactigrams" that play with language and visual signifiers.
The document proposes that communications design should be studied as a pure science through experimental methodologies conducted outside of commercial constraints. This theoretical research could lead to unexpected discoveries about meaning, production methods, and how meaning is translated for audiences. Later, theoretical findings could inform applied practice. The document discusses methodologies from science, art, and communications design that could be applied to theoretical research labs for communications design. These labs could explore topics like semiotics, substrates, and interdisciplinary fields with the goal of increasing creativity and establishing new laws and theories of the field.
This thesis proposes studying communications design as a pure science, without the constraints of commercial production, in order to further discovery. The document outlines a research plan involving: 1) A history of visual media and the modern psychological impact of communication and culture. 2) An examination of how design has become commercialized. 3) Proposed methodologies including scientific research, visual investigation through art and design, and case studies of collaborative and educational projects. The goal is to establish a new interdisciplinary methodology for social scientific visual investigations.
Visual media relies on investigative methods to transmit cultural information, but is often created with commercial goals in mind. However, visual media is an important part of social discourse that benefits from objective exploration to maintain authenticity. The document proposes treating art and design methodologies similarly to scientific research by developing new paradigms that foster exploratory research, allowing creators more freedom to solve problems and drive innovation.