This document outlines the design concept for a mobile game called "Apocalypse Land Zumbi Apocalypse Social". The game involves matching blocks to pass levels and collecting items to reconstruct a devastated city with the help of other survivor players. It aims to appeal to hardcore players, younger mobile gamers, zombie lovers, and casual teens. Several YouTube videos and articles are referenced as case studies on zombie apocalypse themes that could inspire the game.

1. APOCALIPSE LAND
ZUMBI APOCALIPSE SOCIAL
Design original concept- autoral-don't copy

2. 3-MATCH TOUCH GAME
1. On Touch block –eaiser pass
2. Objective Focus –Every level needs a item or a tons of itens
3. No go back mechanic -Don’t have path road or stars
4. Tottalyfree – no external buys

3. ATMOSPHERE APOCALYPTIC
•Reconstruct a devasted city
•Surivors are another players

4. PUCLIC GOALS
•Hardcore Player break time game
•Mobile Younger Ager
•Zombies Lovers
•Casual Teens

5. CASE STUDY
HTTPS://WWW.YOUTUBE.COM/WATCH?V=1UMQBRX-ZFK
HTTPS://WWW.MAKEUSEOF.COM/TAG/COULD-GOOGLE-AND-OTHER-
COMPANIES-SAVE-YOU-IN-THE-ZOMBIE-APOCALYPSE/
HTTPS://WWW.YOUTUBE.COM/WATCH?V=UKWEJN4ROA0
HTTPS://WWW.YOUTUBE.COM/WATCH?V=LTUQHJNUTYW
HTTPS://WWW.YOUTUBE.COM/WATCH?V=5H0CBDIMTV8