Analysis

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NEON JUNGLE- TROUBLE.
AND
LITTLE BOOTS- SATELLITE.

Song Title: Trouble
Artist: Neon Jungle
http://www.youtube.com/watch?
v=vMIy_PNlAcE
A tracking shot is used in the start of the video
which shows the girls are sat in there front garden
gossiping which is just like any ordinary typical
girls. The next shot is the camera 'spying through a
pair of blinds at one of the artists, she is sat
slouching on a chair, which is not very stereotypical
for a girl, like she is waiting for something. More
single shots are shown again of the girls, which
portrays their different personalities. Throughout
the rest of the video, the girls look they are
preparing for a party as they're dancing about
'wildly'.
At the start of the video there are no men shown
but halfway through men show up to the girls
house like they're going to a party of some sort.
There are 5 boys yet only 4 girls, the boys are
dressed rather similarly to the girls quite indie in
black jeans and a denim jacket.
Most of the camera shots are close ups
and mid shots, the close ups show the
girls being 'up in your face' and crazy.
The angles of the camera make the
house look like it has a lot of furniture in
it however there isn’t really much in it.
For the audience to like the band they
would probably have to have a crazy
personality themselves. I would say the
target audience for this song would be
teens or someone who can relate to the
band, if they have lived the same
lifestyle as them.

The music video then goes to single mid shots of the girls, this shows off what each girl is wearing. The first
girl which is shown has rather big, crazy hair which could connote her personality as quite wild, she is also
wearing something very showing, a bandeau top and pleather dungarees which is cut quite low and shows
off her arms and belly. This girl is wearing the most provocative outfit out of all of them. The second girl
shown is portrayed differently, she has long curly hair and is wearing big hooped earrings. From watching
several different music videos from this genre most of the artists are wearing hooped earrings. This girls
clothing is also different to the previous, she is wearing an off the shoulder cropped t-shirt which shows off
her shoulders and part of her belly, however the colour of her shirt is white which connotes innocence. The
third girl is stood with her arms above her hair with her hands running through her hair, because she is
putting her arms up it lifts up her jumper slightly which shows off more flesh. Finally the last girl is very
different from the ones shown previously, she seems more shy than the others as she is facing away from
the camera and is pulling her ponytail across her face. This girl is more covered up as she has a cardigan on
and not showing any flesh, she is also the girl who sings the lyrics ' their life to the full by partying everynight
but also want to settle down because the lyrics say 'I just want to live a quiet life, I'll make an excellent wife'
this shows she is most probably the most serious out of all them. The outfits change throughout the whole of
the video but are mostly showing a lot of flesh and frequent reference to voyeuristic treatment, like what has
been said in the Andrew Goodwin theory, it also relates to Laura Mulveys Male Gaze theory because they
are showing off flesh to lure men into watching the video.

The body language of the girls in this video is rather sexual like
they are luring you in, this shows a relationship between the
lyrics and the visuals as the lyrics say 'I don't look for trouble
but trouble looks for me' is almost saying they aren't looking for
trouble but they always end up being in it whether by accident
or not, and by dancing provocatively it shows they are kind of
'asking for it'. Their body language is also shown like the don't
really care about anything as they are dancing crazily around
their house, also expanding on this the girl with the really big
hair sticks her middle finger up to the camera.
The women seem like they do have a lot of power within
this music video as they have their own house to
themselves and can do whatever they want in it. Shots are
shown where the girls are throwing beans around the
house and not having a care in the world. The power in
them is shown because they are independent adults now
so they think they can do anything.

At the start of the video there is an old-ish car shown
on the drive of the girls house, the number plate says
'JUNGLE', which is basically the name of the band. It
identifies who they are even before video starts. As
the car is rather old you either expect the band to be a
group of boys because it is a rather manly car or you
expect the girls to dress rather old fashioned. A lot of
Chihuahuas and small dogs are shown in the video
especially being sat with the girl which was shown
last, this could symbolise that she is the more serious
one out of them all as she is the one who shows off
less flesh and dogs are something that
couples/people buy when they are settled down in a
permanent house. The products in the house are very
simple, and don't look costly at all, this portrays that
they are maybe living like students as everything is
like DIY, however it sets the scene for the music video
very well because it gives it more of the indie feel and
shows that not all girlbands have to have everything
posh and proper, it makes Neon Jungle rather unique.

The type of music this song is pop, it is very fast paced
which matches the visuals as the shots are edited together
rather quickly to show 'trouble' and 'chaos'. The shots
change very quickly and are often repeated. The
quickness of the shots also links with the quickness of the
song, as it is a pop song it is stereotypically expected to
be a quick video rather than a slow one. The message
being told in this song/video is that they are young adults
and want to live their life to the full by partying every night
but also want to settle down because the lyrics say 'I just
want to live a quiet life, I'll make an excellent wife' . The
shots show craziness in the start of the video but around
the middle/end of the video the pace slows down as they
are being serious about life and want to 'slow' down.

In the video there is a young girl slow dancing
in the middle of the stage where it looks like
people are watching but they aren't, this could
connote that she is maybe alone. The tempo of
the video is rather slow and the artists voice is
quite monotone, but the at the chorus the
tempo seems to speed up a little. The artist is
sometimes shown on screen lip-syncing, this
gives the audience an idea on who the artist
actually is, so they have an idea who she is
and maybe idolise her also.
Song Title: Satellite
Artist: Little Boots
http://www.youtube.com
/watch?
v=_CLGDHpWQH0
There are no men in this video, it is just the
artist and the young girl who is dancing on the
stage. As there is no men in the video it could
suggest the artists hate for men as the song
could also hint about the sadness of her past
relationships with men. The young girl in the
video could connote how strong she is without
the boyfriend and her dancing proves this, she
is facing her fears and standing up to them.
The type of music this song is quite
dance but also house/electro. The
way the girl is dancing fits in with
the dance genre, it also makes the
song sound more interesting as the
artists voice is rather monotone so
the beat of the music livens it up a
little.

The girl is dressed in a sparkly leotard which makes her stand out
a lot, although she is a young girl quite a lot of her skin is revealed
which attracts the people to watch it. The girl is also wearing quite
a lot of make up and gems around her eyes, as she is all silver it
makes her look like a satellite because satellites are silver. It
relates to the lyrics and title of the song.
Also the artist is wearing silver with a silver necklace which
matches the dancers costume. Not a lot of skin is revealed on the
artist as it is only a mid close up shot, this could suggest that she
doesn’t want that much attention drawn to her and would rather the
audience focus on the girl.

In the video there doesn't really seem for any
need of power, however the girl that is dancing
looks like she is trying to express her emotions
through dancing and trying to gain power over
the person who she is singing about which
could maybe be about a previous boyfriend.
However towards the end of the video the
dance movements seem to get a lot stronger
which could suggest she finally has power over
him, the dance movements are emphasised a
lot throughout the routine. Most of the shots are
shown in slow motion, which contrasts with the
tempo of the song, this looks very effective and
we thought we could use this as an inspiration
for our video.
The message of the song could be
that the artist is trying to explain a past
relationship as the lyrics say 'I’m falling
down to earth, When I get too high,
You're calling get back down to earth',
this could connote that she wasn't
happy in this relationship as she was
always 'dragged back down when she
was happy'. As well because the song
is rather slow this could relate to her
heartbreak also.

The effect on the video is quite dull, it is almost
like a black and white effect. This could
connote how depressed the artist is feeling as
it reflects on her mood. As the artist is not
shown a lot and the main video revolves
around the young girl it could suggest the artist
is singing about herself when she was a young
girl, and the young girl is pretending to be her.
Also the effect links with this because the black
and white touch looks like they’re looking back
in time. The products highlighted in the video are the
diamante's/gems which are on the girls eyes,
costume and also which are falling around her.
The diamonds are silver which connotes the
satellite they are singing about. Also the organ
the artist is playing behind the girl is highlighted
in the video, although she is quite far from the
camera she is always highlighted and she
stands out. The young girl also turns back to
look at the artist like for reassurance.
The camera angle on the artist is an
high angle shot, the camera is
looking down on the woman to
maybe connote that she isn’t so
dominant and not in power. The girl
dancing is always in shot whether it
is an establishing shot or a close
up, this could connote her
importance within the video.

{{
Analysing MusicAnalysing Music
VideosVideos
I have decided to analyse 4 music videos within aI have decided to analyse 4 music videos within a
similar genre of the track I’ve chosen for mysimilar genre of the track I’ve chosen for my
Advanced Portfolio work.Advanced Portfolio work.

Intertextual reference to many different fairy tales, such as Little Red Riding Hood,
and Rapunzel and Goldilocks. All modernised to fit in with an urban culture - mise en
scene reflects this, along with the lyrical reference "little grey fairy tales". I'm not sure
how this could fit in with the genre of the music, perhaps all for creative purposes; it's
all very smart and makes the video really entertaining to watch - stands out from the
stereotypical videos within the genre. In this sense, the video applies to Andrew
Goodwin's Theory - having the intertextual reference and a relationship between
visuals and lyrics.

Analysing the behaviour of the main woman
Aluna, her movements are strong and
powerful, proving she's someone you won't
mess with, especially when playing Red
Riding Hood, although this may be a slight
characterisation when I have watched their
other videos I've noticed she carries this
attitude on throughout, the women are seen
as sexual objects to some degree, their
movements are sometimes quite provocative
in parts, but throughout the majority of the
video, I'd say that the Mulvey Theory doesn't
quite fit to the extent that extreme voyeurism
is portrayed, rather it has been played down.
All types of voyeurism have been sneakily
done with camera angles and the frequent
notion of Aluna looking at the camera
straight on, unlike in pop videos for example,
when 'barely there' costume is used and sexy
dance routines.
As for the men, there are few and far between
to comment on, although those featured are
quite 'hard looking' and intimidating, their
costume and body language say a lot about
In this shot Aluna is scantily
clad and is surrounded by men.
Her body language is quite
proactive, enforcing the Male
Gaze Theory.
Despite there not being a lot of
this type of direct
representation of her in this
video, there are definitely still
elements of voyeurism.

Costume/dress:

Women: Aluna changes throughout the video to keep up with change in roles she
has, from each fairy tale character to the next. The costumes are identifiable to the
character she is meant to be representing, but are modernised and often 'sexed up'
showing a little bit of skin. Although she may have a short dress on when playing
Red Riding Hood, she is wearing trainers and a hoodie - connoting the strength she
has and the stereotypical attire for the genre of music and those who may listen to it.
The other women are dressed like stereotypical chavs, with big hoop earrings and
their hair tightly on top of their heads, they aren't showing any skin suggesting only
the star is the one who needs to represented in this way, reinforcing Goodwin’s idea
that the record label demand the star to be portrayed in a certain way and the star
image needs to be directly shown.

Camera Angles and Editing:
There’s a low angle shot of the 'seven dwarfs‘ at the start, these are all men perhaps
indicating their strength and power, this idea is also enforced by their expressions
and body language, in the Snow White story the dwarfs protect Snow White, this is
mirrored in the video with the camera angle and their body language - men seen as
powerful and protective.
The shot changes to the camera tilting upwards from a basket of food that Aluna is
carrying (to aid the storyline of the video), and pans up her body to her face. Putting
her on show from the very beginning and reinforcing the Male Gaze Theory,
demonstrating the idea that this voyeuristic treatment of the female body will be
continued. As a non media student, if I were to watch this video before starting the
course I would not have noticed this treatment of female bodies, as it seems to be
the complete norm within the media industry in this society, but it has become more
apparent to me now, its a technique used often and has more or less become
accustom to be featured. Voyeurism is then again slightly displayed in another shot
40 seconds in, it's another tilt, starting at the feet of a woman and works its way
upwards. A high angle shot is used after this to primarily show what one of the
women are doing, but conveniently shows her body particularly her breasts.
Mainly all shots used are to tell the stories that are featured, and are then edited
after each one has 'done', for example we start with Red Riding Hood, then
Rapunzel, then Goldilocks and so on. When the video has about one minute left, like
all music videos, all shots are used, reminding the viewer of all the stories featured.

Mise En Scene connotes the genre
characteristics. There's a very dark, and
street life feel going on, and this is
reinforced by the costumes of those
featured, and obviously the setting. Katy
has a sort of sultry attitude that makes the
outfits she wears more feminine, even if
they aren't the most revealing nor
attractive, which may symbolise that she
doesn't use exposing her body to sell her
music or the video, rather she uses her
body language and attitude instead, which
is pretty interesting. I'm not entirely sure
why she does this, but I think it may be
because she has a very strong and
powerful image, she wants to be respected
– perhaps something those within her
music genre value, respect.

Despite this strong and feminist attitude she portrays throughout the video, the
lyrics of the song connote a contrasting idea. “something about your eyes, the bright
blue shine” “I could stay like this for days, looking at your beautiful face” – these
lyrics seem to show Katy to be completely infatuated with someone, she’s needy for
their love - “say I’m the special one, the one you need the most”.
NME reviewed the track in here: “Surfing sublimely on a house piano beat from
producer Geeneus, this is breezy British dance queen Katy B on holiday in Ibiza,
dancing with that special someone. “Let me know what love is made of”, she sings,
sounding like she’s gazing into his eyes. The sound of sangria number three going
slowly to her head”
Read more at http://www.nme.com/reviews/katy-b/14572#r0IbhDrVG045Ebhc.99
This idea is backed up by the slow and close up shots of Katy featured almost all the
way through the video, as she looks thoughtful and always as if her mind is
‘somewhere else’ – she’s thinking about ‘him’. And then the shots of a male fitting
the description shown too.
I thought that there was some similarities to the lyrics in this song, and our chosen
track too. I’m not entirely sure what our song is about, but the singer is obviously
going through some kind of emotional heartbreak “such a hurricane, such a hurting
pain, trapped in my soul and I can’t explain” “let me eat all these lies up”. It makes
me think that perhaps she has done something wrong, like cheat in a relationship, or
has had somebody do this sort of thing to her. Although I thought that maybe it’s
her that has cheated, as she say’s “trying to find the right time” as if she wants to tell
him, and the connotation of “red lines” – the colour red suggests danger or passion..

The video has been edited so that the majority of
the shots are quite slowed down and ‘floaty’. I
discovered that this has been created by speeding
up the song that the artist is miming to, and then
film her doing so, so when it comes to editing,
they can slow down the footage without it looking
strange and obviously way too slowed down.
I've noticed that all the different clips seem to flow
into each shot, unlike in some videos where the
shot change sort of jumps, but it looks good
because of the effect it has within the music video,
this slow and 'floaty' editing really helps give the
song its club like/dance feel; it is kind of a strange
thing to explain?
There are also a few clips of drag racing and car
stunts about 3 minutes in, these have been
recorded on what looks like mobile phones and
give a more intimate feel, it's also something that
makes the video stand out a little and obviously
fits well with the continuous theme of boy racers
and sports cars, maybe we could incorporate
something similar to this idea within our music
video.
Unfortunately
PowerPoint wouldn’t let
me embed this video to
this slide, but here is the
click through link of a
behind the scenes video I
found –
http://noisey.vice.com/e
n_uk/blog/the-making-
of-katy-b-what-love-is-
made-of-video

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