AMI is a social media app focused exclusively on amphibians, with algorithms that can delete or ban reptile content. The app's color scheme uses light greens and blues associated with amphibian habitats like grass, water and trees. The share button and app logo feature prominently in the iconography. AMI is designed for handheld devices like tablets, iPhones and iPods, and uses Helvetica Neue LT Std as its primary font across all products.

1. AMI, The Social Media App
for Amphibian Lovers
Jovan Ferrusca

2. For the super wet and wild fans
AMI, is for any wildlife enthusiasts who just
happens to all about amphibians. Strictly just
amphibian content. With precise algorithms,
AMI can delete, suspend, or ban any reptile
lover.

3. COLOR SCHEME
For the color scheme, I decided to go
with colors that best associate with a
amphibians. A light green and blue. The
colors that mostly surround an
amphibian’s habitat. Grass, water, and
trees. For added color, the bounding box
surrounding media will assume the most
present color.

4. Iconography
Users will most commonly see, the share button
to share other users posts, and of course the
logo when opening the app.

5. Made for what machine
We design this app for the handheld devices. Such as tablets, iphones, and ipods

6. Fonts
On no matter what the product is you will Helvetica Nue LT Std. It is what you can
say my identity, and how I use the typeface will boil down how I use it,