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1. COMPANY PROFILE
A E R O W I S ATA H O T E L S & R E S O R T S
www.aerowisatahotels.com aerowisatahotels aerowisatahotels

2. AERO HOTEL MANAGEMENT
Aero Hotel Management is a hospitality company owned by PT Aero Wisata, a subsidiary of
PT. Garuda Indonesia Group.
Aero Hotel Management is a full-serviced hospitality company, providing consultancy services, ranging from technical
pre-opening assistance implementation of SOP', training, coaching, management, daily operation and sales &
marketing for hotels & resorts. Our strength is to operate a modern international hotel standard, with particular
attention towards autenthic Indonesian hospitality with emphasize on human resources, constant training, business
development and sales & marketing.

3. ”TobeinternationallyrecognizedasHotels&Resortscompany"
Strong local Partner Indonesian Authenticity Constant Growth
Positioning and expanding the brand (Prama, Kila, Asana) as the preferred
Indonesian Hotel Operator.
Create excellent customer experience through excellence service, qualified
human capital and continuous innovation.
Manage with sustainability of the business performance.
Manage with sustainability
VISION
MISSION

4. Our most important asset.
Involvement, team work and
commitment are the values
that govern their work.
PEOPLE PRODUCTS PROFIT
Our programs, services and
facilities.
They must be designed and
operated with superior quality to
satisfy the desires of our ever
changing guests' needs.
The ultimate measure of
our success.
Profits are required for
us to survive and grow.
CORE VALUES

5. Our target is to establish 20 hotels throughout Indonesia in 2018 especially in Asana Brand, our next
Asana Brand Project are located in Bali, Madiun, Jakarta, Pontianak, Toraja, Malang, Semarang,
Purbalingga and West Java.
BandungJakarta
Ketapang
Bogor
Biak
Bali Lombok
Yogyakarta
EXISTING AND PROJECTION HOTEL

6. ABOUT US

7. STRUKTUR ORGANISASI PT AERO HOTEL MANAGEMENT TAHUN 2018
Finance & AccountingProject Development
General Manager
Project Development
& Engineering Services
Budiman Widjaja
Knowledge & Quality
Ahmad Kamil
General Manager
Knowledge & Quality
Rachmat Hidayat
Finance & Accounting
Manager
Marketing & Revenue Management
Fitri Wulandari
General Manager
Revenue Management
General Manager
Brand Asana
Hadi Sutrisno
Asana Brand Development
General Manager Unit Hotel
Marcel Driessen
General Manager
Prama Sanur Beach Bali
Erik Tumbelaka
General Manager
Kila Senggigi Beach
Benny Adrian
General Manager
Prama Grand Preanger
Ketut Purnama
General Manager
Asana Agung Putra
Anna Augriana
General Manager
Asana Kawanua Jakarta
Ernancy Wassahua
PLT Hotel Manager
Asana Biak Papua
Eka Gartika
Hotel Manager
Asana Grand Pangrango
Azhar E. Harahap
General Manager
Asana Nevada Ketapang
Seno Satrianto
Hotel Manager
Asana Grove Yogyakarta
Cici Suriastini
Hotel Manager
Asana Puri Maharani Bali
Satrio Wibowo
Hotel Manager
Asana Sincerity Dorm
M. Shamsuddin
General Manager
Human Resources
Human Resources
Director
TAUFIK SATRIA
President Director
IVAN MALIK
Commissioner
FUAD RIZAL
Indah Yuliastuti
Corporate Secretary
Sales
Jackson Paulus
General Manager
Sales

8. IVAN MALIK
President Director
TAUFIK SATRIA
Director
Ivan has been involved in
hospitality industry for over 5
years. His previous experience
includes various positions with
prestigious companies. Holding
a doctoral degree in financial
management, Ivan will lead
Aerowisata Hotels & Resorts to
become one of the most caring
and excellent hotel chain with
Indonesian authenticity.
Taufik has worked for 13 years
at Garuda Indonesia and
promoted to become the
Director of Garuda Indonesia
Holidays in 2015. Along with
his master degree in
management, he plans on
using his finance, accounting
and tax background to expand
the market as well as
improving existing services
and products in accordance
with authentic Indonesian
hospitality.
BOARD OF DIRECTOR

9. Ahmad Kamil
GM Knowledge &
Quality
Budiman Widjaja
GM Project
Development
& Engineering
Services
Fitri Wulandari
GM Revenue
Management
M. Shamsuddin
GM Human Capital
Hadi Sutrisno
GM Brand Asana
Jackson Paulus
GM Sales
BOARD OF MANAGEMENT

10. Ernancy
Wassahua
Plt. HM Asana
Biak Papua
Ketut Purnama
GM Asana
Agung Putra
Seno Satrianto
HM Asana Grove
Yogyakarta
Anna Augriana
GM Asana
Kawanua Jakarta
Eka Gartika
HM Asana Grand
Pangrango
Azhar Harahap
GM Asana Nevada
Ketapang
Marcel J. Driessen
GM Prama Sanur Beach
Bali
Benny Adrian
GM Prama Grand
Preanger Bandung
Erik Tumbelaka
GM Kila Senggigi
Beach Lombok
GENERAL MANAGER OF UNIT HOTEL AEROWISATA HOTELS & RESORTS

11. Hotel Owner/PT
Prama Sanur Beach Bali & Pool Villa Club Bali PT Mirtasari Hotel Development Corporation
Prama Grand Preanger Bandung PT Bina Inti Dinamika
Kila Senggigi Lombok & Pool Villa Club Lombok PT Senggigi Pratama International
Asana Kawanua Jakarta, Asana Biak Papua PT Aero Wisata
Asana Agung Putra PT Agung Putra
Asana Nevada Ketapang PT Sinar Nevada Ketapang
Asana Sincerity Dorm PT Garuda Indonesia
Asana Grand Pangrango Bogor CV. Pangrango
Asana Grove Yogyakarta Bapak Sinjaya
Asana Puri Maharani Bali PT Maha Putra Mas
OUR CURRENT CLIENTS

12. Salam Aerowisata
A greet and warm welcome embraces all the
.guests as they arrived at Aerowisata Hotels & Resorts
OUR SIGNATURES
Wedang Secang
Our welcome drink is a traditional warm
beverage from Yogyakarta. This drink is
healthy and has a sweet taste will make the
body feel warm and fresh for preventing colds.
Serve it hot with burnt and crushed ginger.
!Warm

13. Signature Dishes
Aerowisata Hotels & Resorts provides three signature dishes, fried rice, oxtail soup and rawon (beef in broth) to satisfy
.your gastronomic cravings for authentic Indonesian dishes
OUR SIGNATURES

14. Dutch Wife or guling is placed in every guest
room for the convenience and comfort of our
guestsemphasis an authentic Indonesian
.hospitality
Premium Coffee Maker
Illy Espresso coffee
machines will be placed in
all our Suites and Villa’s,
a premium quality coffee
maker using a blend of
.Indonesian coffee beans
Guest Amenities
We have an array of ‘new’ guest
amenities in all our Suites room from Etienne
Aigner and Salvatore Feragammo and
an upgraded selection for our Standard/
.Deluxe rooms too
Aromatheraphy
Bamboo Green aromatheraphy will be
disbursed in enclosed public areas, in all
.our hotels & resorts
Tarsius Doll
Intended for toddlers and children
under eight years old, we hope that
Indonesia's 'younger generations' will
be more aware of the authentic
Indonesian species and reckoning
Aerowisata, as a family friendly hotel,
.that treats children as honored guests
OUR SIGNATURES

15. S E R V I C E S
OUR

16. Often our clients have a desire or personal ambition to own a hotel and resort but they
do not know where to start. As an experienced company in the hospitality industry,
Aero Hotel Management offers clients services to:
Formulate the action plan, implement and build into reality.
Operation Phase
Technical Assistance
Pre Opening Assistance
Marketing & Sales Strategies
Management Standards Brand Management
OUR SERVICES

17. Signature Items : SIGHT, SOUND, SMELL, TASTE & TOUCH
Brand Experience
Brand Positioning
For leisure and business travelers, as well as the MICE market who require hotel and
resort services ranging from the economy to midscale and on to upscale levels,
including upscale resort villas, Aerowisata Hotels & Resorts is an Indonesian hotel
chain that offers caring and friendly service through an authentic Indonesian
hospitality guest experience.
Brand Essence
AUTHENTIC INDONESIAN HOSPITALITY
We greet and serve all of our guests with optimum respect, friendliness, caring
resposibility which are fully engaged in our words and actions. We create special
touches appealing to the 5 senses to ensure that our guests experience authentic
hospitality with a truly Indonesian character. We immerse our guests in friendly
local culture and insights to enhance their enjoyment and experience.
Brand Promise
We deliver an exceptional experience through authentic Indonesian Hospitality
and the best service to ensure a maximally comfortable and memorable stay.
OUR BRANDS

18. For leisure and business travelers, as well as the MICE market who require hotel and resort services ranging from the
economy to midscale and on to upsclae levels, including upsclale resort villas, Aerowisata Hotels & Resorts is an Indonesian
hotel chain that offers caraing and friendly service through an authentic Indonesian hospitality guest experience.
BRAND ARCHITECTURE

19. The Word PRAMA means
excellence. This symbol is inspired
by the shape of a crown, which
reflects the characteristics of the
upscale brand.
The Word KILA means bright and
shining (Kilau). This is conveyed
through a symbol inspired by the
plumage of a peacock that shine in
a naturally alluring way.
ASANA is an abbreviation for Akrab
(Cordial), Santun (Polite) and Mempesona
(Mesmerizing).
These qualities are summed up within a
symbol that conveys amicable, refined
and charismatic persona with sensibility
and gentleness which reflects the
economy scale brand.
UPSCALE PRODUCT BRAND MIDSCALE PRODUCT BRAND ECONOMY SCALE PRODUCT BRAND

20. 1. Technical Assistance
We understand how a project needs a lot of brain storming in order to gain the quality of hotel building.
Therefore, we will assist the client not only on how to build a good operational management, but we will also offer :
Our assistance to help the architect and the designer from creating design concept, schematic design and design
development.
Our team during those three steps above to contribute and to formulate applicable scheme of a hotel operations.
Our expertise to avoid unnecessary changes during the construction of the hotel building.
Term of Reference (minimum requirement) of Aerowisata Hotels and Resorts brand which was chosen by the proprietor
will be submitted to the architect.
Brain Storming Detail Consultation Branding Design Assistance
DEVELOPMENT AND OPERATION SERVICES

21. 2. Pre-Opening Assistance
Aerowisata Hotels and Resorts will ensure its key personnels to supervise the project .
Key note personnel of building will track all furnitures, fixture and equipments as set in the minimum requirement,
ensure all of engineering to work effectively and compose a defect list and update all which has been rectified by
the contractors.
Marketing and sales division will work on the strategy in order to support the hotel’s revenue even before it opens
its door.
We will also control the hotel budget which has been set by both Proprietor and Aerowisata Hotels & Resorts as not to be
over budgeted.
Match Schedule Project Mechanical/Electrical
Plumbing Assistance
Financial Control Marketing Strategy
DEVELOPMENT AND OPERATION SERVICES

22. 3. Operation Phase
Company culture initiation, set course & business plan, social media management, culture
& skills training, to create customers winning strategy, a setbacks solution and achivement
measurement.
4. Standards Management
Standard of Capital, Brand Architecture, Product, Services and Operations, as well as Standard
of Sales & Marketing, Standard of Administrations and all the other necessary standards will
be created in order to fulfill the property requirements .
5. Brand Implementation
To create a unique brand identity in order to increase the properties revenue. Also to ensure
of the action plans will be implemented and function well.
6. Marketing and Sales Strategies
To apply all of the Marketing and Sales strategies including Marketing Communications plan
Social Media Management, Sales Promotion, Management Rate and Management Revenue.
DEVELOPMENT AND OPERATION SERVICES

23. G R O U P
OUR

24. “To become world class hospitality corporation with
Indonesian authenticity by 2020 “
GROUP VISION
To act as a holding company in managing food, hotel,
travel and transportation businesses with high
performance standards through qualified human capital
and processes to deliver optimum values to all the
stakeholders.
GROUP MISSION

25. PT Garuda Indonesia was established on
26th January 1949. With its HQ is located
at Soekarno – Hatta International Airport,
Jakarta.
Garuda Indonesia expanded its' business
through both Subsidiaries & Strategic
Business Units.
09
Garuda Indonesia Group
Garuda Indonesia Group
PT Aero Wisata
PT Aero Systems Indonesia
PT Citilink Indonesia
PT Gapura Angkasa
Garuda Indonesia Holiday France S.A.S
PT Garuda Maintenance Facility Aero Asia
PT Sabre Travel Network Indonesia
Perhotelan, jasa boga, travel & leisure,
dan layanan transportasi
Hotel, catering, travel & leisure,
and transportation services
Maskapai berbiaya rendah
Low-cost carrier
Biro perjalanan wisata, penjualan tiket dan jasa
penyewaan pesawat
Travel agent, ticketing service & aircraft rental service
Penyedia jasa sistem komputerisasi reservasi
Computerized reservation system service provider
Jasa perawatan, reparasi & overhaul pesawat
Aircraft maintenance, repair & overhaul (MRO) services
Jasa pengelolaan ground handling
Ground handling services
Penyedia jasa teknologi informasi
Information technology services

26. Established with passion and commitment to provide
quality services, Aerowisata started its journey in 1973.
PT Aero Wisata is adorned by 5 (four) divisions of :
Aerowisata Foodservices
Aerowisata Hotels
Aerowisata Travel
Aerowisata Transportation
Aerowisata Logistic
Aerowisata
Group
PT Aerofood Indonesia
Aerofood ACS
Garuda Orient Holidays
Japan, Co. Ltd
Garuda Orient Holidays
Korea, Co. Ltd
Garuda Orient Holidays
Australia / NZ, Pty Ltd
PT Aerojasa Perkasa
PT Aero Globe Indonesia
Aerotravel, AeroMICE, Aerohajj,
Aerowisata Retail Management
Foodservice
HotelsTravel
PT Aerotrans Service Indonesia
Aerotrans
Transportation
PT Aerojasa Cargo
Aero Express
PT Citra Lintas Angkasa
Aerologistic
PT GIH Indonesia
Garuda Indonesia Holidays
Logistics
PT Aero Hotel Management
, ,Prama Kila Asana
PT Belitung Inti Permai
PT Bina Inti Dinamika
Prama Grand Preanger
PT. Mirtasari Hotel Development
Prama Sanur Beach
PT Senggigi Pratama Internasional
Kila Senggigi Beach
Pool Villa Club
PT AEROWISATA GROUP AND ITS LINE OF BUSINESS

27. OURh o t e l s

28. Aerowisata Hotels & Resorts in Indonesia
DEVELOP PROFITABLE
LONGTERM
BUSINESS PLAN
HOTELS : 11 units
Rooms : 1,307 rooms
2018
Prama Sanur Beach Bali - 428 rooms (Owned Hotel)
Prama Grand Preanger Bandung - 188 rooms (Owned Hotel)
Kila Senggigi Beach Lombok - 166 rooms (Owned Hotel)
Asana Biak Papua - 47 rooms (Owned Hotel)
Asana Kawanua Jakarta - 79 rooms (Managed Hotel)
Asana Agung Putra Bali - 85 rooms (Managed Hotel)
Asana Sincerity Dorm Jakarta - 81 rooms (Managed Hotel)
Asana Nevada Ketapang - 80 rooms (Managed Hotel)
Asana Grand Pangrango - 93 rooms (Managed Hotel)
Asana Grove Yogyakarta - 40 rooms (Managed Hotel)
Asana Puri Maharani Bali - 20 rooms (Managed Hotel)

29. Located at the spacious corner of Kila Senggigi Beach, with a combination of a serene
environment, secluded location, beautiful views and a modern amenities.
• 16 two-storey 180 sqm villas
• Spacious living room with sofa bed & Bose home theatre system
• Bedroom en-suite bathroom & jacuzzi
• Direct access to free flow swimming pool
• Dining room with Espresso machine
• 2 unit bathroom with bathtub & shower
• Beach Comber Braserrie
• Luxurious amenities
POOL VILLA CLUB LOMBOK

30. Located at the superb location & spectacular ocean views of Sanur Beach.
• 2 units one-bed room villas
• Spacious living room with sofa bed
• Bedroom en-suite bathroom & jacuzzi
• Balinese gazebo
• Over sized lap pool
• 140 sqm living space
• 1,000 sqm tropical garden
• Luxurious amenities
• Personal butler
POOL VILLA CLUB BALI

31. Provides an inimitable setting for those who long for an adyllic getaway that offers family
fun or just plain relaxation. With sandy beachfront, beautiful gardens and soothing
ocean views, the hotel offers the best of Sanur at your convenience.
• 426 rooms & suites, including 44 deluxe club rooms and 5 club suites
• Tirta Restaurant & Bar, Lada Restaurant & Basilico Italion Pavilion
• 600 meters of private beach with 7.5 ha land area
• Wantilan Convention Centre
• 2 large swimming pools & spalsh zone pool
• New renovated Bamboo Bar
• Aroma Spa & Retreat
• Fitness Centre
PRAMA SANUR BEACH BALI

32. Situated in the centre of Bandung's commercial district, the right venue for the meeting
& leisure. Boasts comfortable rooms and an array of modern facilities to suit all your
needs.
• 188 rooms & suites, consists of 82 superior, 50 deluxe, 5 grand deluxe, 20 executive,
2 Asia Afrika suites, 23 Naripan one bed room, 2 Naripan two bed room, and 5 Suites
• Preanger Brasserie, Preanger Lounge, Wine Corner
• Swimming Pool, Spa & Fitness Centre
• Ramayana Grand Ballroom and 12 medium meeting rooms
• La Pattiserie Cake Shop
• Preanger Heritage Museum
PRAMA GRAND PREANGER BANDUNG

33. Outstandingviews,peacefulsurroundingsandtotaltranquilityarethehallmarkofSenggigi
Beach, located on the west coast of the island of Lombok, it promises a promises a
perfect getaway with a difference.
• 150 rooms & bungalows
• Rinjani Restaurant & Bar, Basilico Italian Pavilion Restaurant
• Swimming Pool & Purnama Spa
• Multi purpose medium size meeting room
• 500 meters of private beach with 12 Ha land area
• Watersport facilities & Kids Club
KILA SENGGIGI BEACH LOMBOK

34. Strategically located at Cempaka Putih , near to business and commercial area of
Jakarta, only 45 minutes drive from Soekarno Hatta International airport.
• 79 rooms & suites
• Nyiur Melambai Restaurant & Coffee Shop
• Bunaken Ballroom and 14 multi purpose medium size meeting room
• Spa
• Cake and Bread shop at Lobby
• Drugstore and shopping arcade
ASANA KAWANUA JAKARTA

35. Located 5 minutes walking distance from Frans Kaisiepo airport, which offers
breathtaking views and sets as the perfect base for your adventure, transit stay or do
business in Papua.
• 47 rooms & suites
• Matoa Restaurant, Tifa Bar & Family Karaoke
• Multi purpose medium size meeting room
• Marine Centre and swimming pool overlooking the ocean
• Inflight catering services
ASANA BIAK PAPUA

36. Asana Agung Putra delivers great value and comfort, making it a great choice for a
gateway in Bali. All of Kuta's culinary and holiday highlights can be easily reached
before continue onto exhilarating beach scene and nightlife. Located in the Poppies
Lane Kuta, only a few steps away from the Kuta Beach and 10 minutes drive from
Ngurah Rai International Airport.
• 85 rooms & suites
• Ganitri Restaurant, Bar & Lounge
• 2 Swimming Pool
• Dewi Salon & Spa
ASANA AGUNG PUTRA BALI

37. Located at Garuda Indonesia Training Centre at Western Jakarta, one of the most
developed area in Jakarta, only 25 minutes drives from Soekarno Hatta International
airport Jakarta.
• 81 rooms and suites
• Customer Focus Coffee Shop, Porte Pizza Cafe, Shopping arcade
• Brilliant Ballroom (for 150 persons in classroom), can be devided into 2 multi purpose
medium size meeting room.
• 4 Meeting Room for up to 20 persons in board-room style
• Swimming Pool and Tennis Court
sincerity dorm
ASANA SINCERITY DORM

38. A new business and modern hotel located in Jl. R. Suprapto No. 116, only 7 minutes
drive from Rahadi Osman Airport Ketapang, West Kalimantan.
• 88 rooms & suites
• Kansas Restaurant, Greenville Sky Lounge, Zoom Pub & Bar, Denver Coffee House
• 4 VIP Karaoke Rooms
• Nevada Function Hall (for 500 persons in reception), Atlanta meeting room,
Augusta and Arizona Boardroom
• Business Centre
NEVADA
KETAPANG
ASANA NEVADA KETAPANG

39. A comfortable hotel located in Jl. Raya Pajajaran No. 32 Bogor, only 5 minutes from
Bogor Palace, Mall Botani Square, Botanical Garden and Suryakencana Food District.
• 93 rooms & suites
• Malabar Restaurant
• Papandayan Ballroom (for 200 persons in reception) and 5 medium size meeting room
can accommodate up to 150 persons.
• Swimming Pool
• Business Centre
BOGOR
GRAND PANGRANGO
ASANA GRAND PANGRANGO BOGOR

40. Strategically located on Jl. Ganesha II, Timoho Yogyakarta, offer convenient and
minimalist personalized accommodation for the stylist traveler who come to visit the
exquisite cultural city of Yogyakarta. This simply hotel providing comfortable, well-
equipped facilities, and versatile functionality for its guests, located at Jl. Ganesha,
Tomoho Yogyakarta, only 10 minutes drive to Malioboro street
• 40 rooms & suites
• Wooden Plate Restaurant and 24 hours reception
• Teak Wood function room
• Free Wifi
ASANA GROVE YOGYAKARTA

41. A private and secluded hotel situated at the quiet of Sanur only 3 kilometers from the
main shopping, restaurant and beach of Sanur. Offering Balinese style rooms or the
new western style built among the stunning garden and pool area.
• 20 rooms & suites
• Wantilan Pool side Restaurant
• Swimming Pool
• Maharani Spa & Fitness
• Reading corner and library
ASANA PURI MAHARANI BALI

42. THANK YOU
PT Aero Hotel Management
Aerowisata Building 1st Floor
Jl. Prajurit KKO Usman & Harun No. 32
Jakarta 10410
P. +62 21 - 345 3111
E. marketing@aerowisatahotels.com