Abbey Anne Alexander is seeking a challenging marketing position where she can utilize creative marketing concepts and hard work. She has a Bachelor's degree in Business Administration with a focus in Marketing from the University of Tennessee. During her time there, she gained marketing experience as an intern for UT Athletics and as a campus representative for Victoria's Secret PINK. She also worked at Chick-fil-A where she assisted with store marketing and promotions. Abbey has been involved with several student organizations at UT including the American Marketing Association and Order of Omega Greek Honor Society. She is proficient in Microsoft Office, Excel, and social media platforms.
1. Abbey
Anne
Alexander
1115 Highland Avenue Ÿ Knoxville, TN 37916 Ÿ (423) 619-4583 Ÿ aalexa28@vols.utk.edu
Objective
Seeking
a
challenging
marketing
position
with
an
opportunity
to
make
a
significant
impact
on
the
market
while
utilizing
out-‐of-‐the-‐box
creative
marketing
concepts
and
hard
work.
Education
The
University
of
Tennessee
Knoxville
Aug.
2012-‐May
2016
Bachelor
of
Science
in
Business
Administration,
Marketing
Collateral
in
International
Business
GPA:
3.30/4.00
Honors
Dean’s
List:
Fall
2012,
Spring
2014
National
Society
of
Collegiate
Scholars
Experience
University
of
Tennessee
Athletic
Marketing
Department
Jan.
2015-‐Present
Student
Intern
ŸPrepare
and
assist
with
new
promotions
and
marketing
strategies
for
all
University
Athletics
ŸAcquired
experience
in
complex
problem
solving,
and
a
fast
paced
environment
ŸResponsible
for
organizing
and
managing
Student
Rewards
Victoria’s
Secret
PINK
Campus
Representative
June
2014-‐Present
Campus
Representative
Aug.
2013-‐May
2014
Campus
Representative
Street
Team
Ÿ
Plan
and
execute
student
involved
campus
events
to
promote
PINK
brand
such
as
organization
competitions,
social
media
contests,
and
welcome
week
events
Ÿ
Trained
on
how
to
market
on
campus
and
about
the
PINK
brand
Ÿ
Publicize
the
Brand
name
through
management
of
social
media
accounts
Ÿ
Keep
students
informed
of
weekly
promotions,
and
work
to
drive
traffic
to
local
store
Feb.
2011-‐
July
2012,
Chick-‐fil-‐A
St.
Petersburg,
FL
May
2013-‐
Aug.
2013
Team
Member
Ÿ
Participated
and
assisted
in
store
marketing
events
and
promotions
Ÿ
Developed
patience
and
high
level
of
excellent
customer
service
Activities
Jan.
2015-‐Present
American
Marketing
Association
Oct.
2014-‐Present
Order
of
Omega
Greek
Honor
Society
International
Student
Association
Alumna
July
2014-‐Present
ŸStudied
abroad
in
Santander,
Spain
during
the
summer
of
2014
Gamma
Chi
Jan.-‐Aug.
2014
Recruitment
Counselor
ŸAttended
a
three-‐hour
Student
Development
Leadership
course
once
a
week
for
the
semester
ŸAssisted
over
one
thousand
incoming
freshmen
and
sophomore
women
in
the
sorority
selection
process
Aug.
2012-‐Present
Zeta
Tau
Alpha
Fraternity
Jan.
2013-‐
Jan.
2014
Social
Chairman
Nov.
2012-‐
Nov.
2013
Parent
Alumni
Chairman
Ÿ
Managed,
planned
and
organized
various
parent
and
chapter
events
for
over
500
attendees
Ÿ
Strategized
scheduling,
invitations,
themes,
budgeting,
and
catering
assignments
Ÿ
Organized
an
assistant
committee
to
delegate
specific
tasks
in
support
of
the
position
Additional
ŸProficient
with
Microsoft
Office,
Excel,
and
all
social
media
platforms
Information