When creating a website, it is important to define clear objectives, design the site to meet those objectives, and maintain the site ongoing. Key aspects of design include creating compelling content, simple navigation, and a focus on the business. It is also important to build credibility, offer additional benefits to users, and obtain useful customer data respectfully.
This document provides an overview and review of the website builder Webs.com. It discusses Webs.com's pricing plans, interface, available themes, customer support, and tutorials for using the platform to build a website. The free plan provides basic features while paid plans remove ads and offer more storage, bandwidth, and support. The interface is easy to use but has limited customization options and only a few theme templates available. Customer support is only included for paid users. Overall, Webs.com is suitable for simple websites and blogs but has limitations for more advanced customization needs.
Web 2.0 websites allow for high levels of user interaction and user-generated content. Examples include Wikipedia, which is written and edited by users, and YouTube and Flickr, which are based on user-submitted videos and photos. Key features of Web 2.0 include using the internet as a platform, leveraging collective intelligence through user interactions, prioritizing data, and continuous updates through services rather than static products. Technologies like AJAX and RSS are commonly used to enable rich content and cross-device compatibility on Web 2.0 sites.
The document is a website usability report for The Ready Project conducted by Shelley's Web Design. The report summarizes the analysis of the website in four main sections: accessibility, identity, navigation, and content. Overall, the website loads quickly and has clear navigation but could improve the contrast of some text, add a custom 404 page, make the company identity and purpose clearer on the home page, and indicate when links will take users off-site. With some changes, the report concludes the website usability and customer experience can be enhanced.
A website is a collection of web pages located on the internet that is dedicated to a particular topic or purpose. There are two main types of websites: static websites that do not frequently change content and dynamic websites where content changes regularly. The key components of a website include a homepage and site-wide template, integrated site navigation, look and feel elements, a logo, about page, feedback form, search features, a domain name, and copyright information.
The document provides guidance on building and rebuilding a website. It discusses important decisions around choosing a domain name, including selecting keywords that describe the practice and ensuring the name is memorable and informative. It also covers selecting a web host, considering factors like operating system, manageability, bandwidth and disk space. Content management systems like Drupal, Joomla and WordPress are reviewed. The document stresses the importance of compelling website design and content that captures visitors' interest in the first few seconds and guides them through the sales process. It provides tips for developing new ideas and improving creativity.
This document provides an overview and review of the website builder Webs.com. It discusses Webs.com's pricing plans, interface, available themes, customer support, and tutorials for using the platform to build a website. The free plan provides basic features while paid plans remove ads and offer more storage, bandwidth, and support. The interface is easy to use but has limited customization options and only a few theme templates available. Customer support is only included for paid users. Overall, Webs.com is suitable for simple websites and blogs but has limitations for more advanced customization needs.
Web 2.0 websites allow for high levels of user interaction and user-generated content. Examples include Wikipedia, which is written and edited by users, and YouTube and Flickr, which are based on user-submitted videos and photos. Key features of Web 2.0 include using the internet as a platform, leveraging collective intelligence through user interactions, prioritizing data, and continuous updates through services rather than static products. Technologies like AJAX and RSS are commonly used to enable rich content and cross-device compatibility on Web 2.0 sites.
The document is a website usability report for The Ready Project conducted by Shelley's Web Design. The report summarizes the analysis of the website in four main sections: accessibility, identity, navigation, and content. Overall, the website loads quickly and has clear navigation but could improve the contrast of some text, add a custom 404 page, make the company identity and purpose clearer on the home page, and indicate when links will take users off-site. With some changes, the report concludes the website usability and customer experience can be enhanced.
A website is a collection of web pages located on the internet that is dedicated to a particular topic or purpose. There are two main types of websites: static websites that do not frequently change content and dynamic websites where content changes regularly. The key components of a website include a homepage and site-wide template, integrated site navigation, look and feel elements, a logo, about page, feedback form, search features, a domain name, and copyright information.
The document provides guidance on building and rebuilding a website. It discusses important decisions around choosing a domain name, including selecting keywords that describe the practice and ensuring the name is memorable and informative. It also covers selecting a web host, considering factors like operating system, manageability, bandwidth and disk space. Content management systems like Drupal, Joomla and WordPress are reviewed. The document stresses the importance of compelling website design and content that captures visitors' interest in the first few seconds and guides them through the sales process. It provides tips for developing new ideas and improving creativity.
A website is a collection of related web pages that are identified by a common domain name and published on the internet or private network. Websites can be used for personal, commercial, government, or non-profit purposes. They allow topics and purposes to be explored through entertainment, news, social media, and education. Static websites contain fixed information while dynamic websites generate customized content. Key components of websites include home pages, navigation systems, site maps, and logos. Design considerations involve look, feel, and essential pages like about, services, products, FAQ, testimonials, and contact pages. Domain names and web hosting services allow websites to be identified and published online. Copyright laws must be followed when using outside content.
ZMU Web Services is a web development company located in New Delhi, India that offers various website packages and services. Their standard dynamic website package for 18,600 INR includes unlimited web space, pages, email accounts, an enquiry form, flash page, video clips, product listings, dynamic home and product pages, search engine submissions, and more. Payment is in three installments. Additional add-ons such as catalogue design, more flash pages, web space, video clips, static pages, product additions, email accounts, and SEO are also available starting at 500 INR. They have created websites for various clients across industries.
This document discusses key factors for the success of an e-commerce website. It identifies 6 main factors: 1) choosing the right platform and theme, 2) using e-commerce plugins, 3) optimizing the site for search engines, 4) providing clear and helpful content, 5) streamlining the checkout process, and 6) implementing an effective marketing strategy. It then provides more details on each factor and emphasizes the importance of security, a user-friendly design, fast site speed, detailed product information, and customer reviews for a successful online store.
The document discusses the benefits of developing a website for a business. It outlines several key benefits, such as always being open for potential customers, reaching a worldwide audience, communicating easily with large groups of people, and providing regular updates. It also discusses important considerations for developing a website, such as defining objectives, target markets, and content needs. The document provides an overview of the website development process, including elements like design, hosting, applications, domain registration, and search engine optimization.
If you are ready to start your own dating site, this manual is for you. This dating startup guide includes advices on how to create a dating website, how to make first settings, how to promote it, attract new visitors and make users come back. Having an idea of a future website is only a small part of the ordeal. It is a long journey from starting a dating website to making it popular. We hope this manual will be helpful to you.
Usable websites help users achieve their goals easily, quickly, and pleasantly. Websites should be tested for usability. Key aspects of usability include providing worthwhile content, making navigation easy and quick, using clean design, and ensuring the purpose of the site is clear. Common usability problems include lack of clarity about the site's purpose and slow loading times from overuse of large graphics.
This document provides guidelines for designing and coding HTML emails, including recommendations for:
- Standard email elements like preheader text, headers, footers, and calls-to-action.
- Design best practices like using clear hierarchies, concise copy, and ensuring readability on screens with and without images.
- Coding recommendations like testing across platforms, avoiding unsupported HTML features, and optimizing for issues in specific email clients. The document aims to help marketers increase email deliverability and rendering while driving results.
This document provides tips and best practices for email marketing in 2010, including the benefits of email, formatting recommendations, design guidelines, writing tips, and trends in the industry. Key recommendations are to identify the sender, write clear subject lines, make images optional, use plain text for basic emails, follow HTML best practices, test across multiple email clients, and focus on personalization, relevance, and calls to action. Resources for email service providers and standards are also included.
ZMU Web Services is a web development consultancy based in New Delhi that offers various web solutions including website design, development, and hosting. Their best package offers a basic static website with 10-25 pages, 500MB web hosting, 50 email accounts, and search engine submission for Rs. 10,000 with half payment upfront and half on completion. They also offer additional services such as flash pages, video hosting, increased storage and bandwidth, and SEO packages.
The document discusses how to create basic websites using Microsoft Word and the free web hosting service Jimdo. It provides step-by-step instructions on how to save a Word document as a web page and how to use Jimdo's WYSIWYG editor to add and edit elements like text, images, and navigation. Key terms discussed include WYSIWYG, HTML, templates, and search engine optimization. The document aims to teach basic website design skills without requiring knowledge of coding languages.
This document provides guidelines for writing an effective web design proposal. It recommends including company information, a project overview discussing the client's goals, identifying the client's problems, proposed solutions, a development timeline, cost estimate, and terms and conditions. The proposal should be professional, address the client's needs, and provide clarity around the project scope, schedule, and pricing.
This document provides tips for improving website usability and conversions. Some key tips include: focusing on personalized features for users based on location; ensuring registration provides clear value; using transparent pricing with no hidden costs; ensuring pages don't refresh automatically; providing a clear call to action; and optimizing the homepage, navigation, forms, and content for usability and readability. Testing with real users and prioritizing improvements based on importance are also recommended.
This document provides a checklist of tasks for setting up and managing search engine optimization (SEO) for a website. It includes both on-page and off-page SEO tasks such as structuring site content for users, ensuring mobile friendliness, completing keyword research, optimizing pages and content with target keywords, adding fresh content regularly, and increasing relevant inbound links. It also includes tasks for setting up analytics in Google Analytics and Search Console like submitting the site, fixing crawl errors, and reviewing search performance and links to the site. The goal is to properly set up and optimize all aspects of the site to improve search engine rankings and drive relevant traffic.
This document is a proposal from Vst Advance Technologies to design a website for a company. It includes an introduction, needs assessment, solutions, content management system details, website organization, workflow overview including preliminary design, reviews, training and launch. It also includes a project summary, additional optional services, fee schedule and terms. The client is asked to accept the proposal, provide initial payment and content to begin the project.
Choosing the best front end framework for web development 2020Katy Slemon
Here's a guide for the basics of front-end development. Take a look at the factors you need to consider before opting for the suitable front-end framework in 2020.
The document discusses several key considerations for operating an internet marketing website, including infrastructure requirements, accessibility, costs, payment options, and outsourcing design and maintenance. Specifically, it notes that infrastructure must provide framework support, accessibility involves considerations for those with disabilities, costs include initial design and ongoing hosting/maintenance, payment options include forms and transaction processing, and outsourcing can save resources but lose some control.
Web design involves creating web pages and websites using technologies like HTML and CSS. It is a multidisciplinary field that draws from areas like graphic design, user experience design, and programming. Effective web design involves planning like defining the purpose of the site, identifying the target audience, organizing content, and documenting the site structure. The design process also considers layout, navigation, publishing, and techniques to drive traffic. Web pages can be static or dynamically generated depending on things like user input. Collaboration between different specialists is often needed for larger web development projects.
This document provides an overview of key concepts related to the internet and the world wide web. It defines common terms like internet, internet services, websites, web servers, web browsers, URLs, HTML, and hyperlinks. It describes how the web works by explaining the role of domain name servers, IP addresses, and how web pages are requested and delivered. Finally, it outlines several advantages of having a website like being open 24/7, increasing customer base, cost savings, improved advertising and creating a brand image.
Buku ini membahas model-model pembelajaran inovatif berorientasi konstruktivisme seperti pengajaran langsung, pembelajaran kooperatif, pengajaran berdasarkan masalah, dan pembelajaran model diskusi. Setiap model dijelaskan langkah-langkah pelaksanaannya beserta refleksi manfaat model tersebut dalam pembelajaran.
El conocido proceso de “reclutamiento y selección” ha dado un gran brinco no solo de fondo, sino también de forma. Para muchas organizaciones quedó atrás el pago excesivo por una cuartilla en periódicos para publicar una vacante, o los valiosos minutos en radio y televisión, las pilas de solicitudes de empleo sobre escritorios, el volanteo, etc.
A website is a collection of related web pages that are identified by a common domain name and published on the internet or private network. Websites can be used for personal, commercial, government, or non-profit purposes. They allow topics and purposes to be explored through entertainment, news, social media, and education. Static websites contain fixed information while dynamic websites generate customized content. Key components of websites include home pages, navigation systems, site maps, and logos. Design considerations involve look, feel, and essential pages like about, services, products, FAQ, testimonials, and contact pages. Domain names and web hosting services allow websites to be identified and published online. Copyright laws must be followed when using outside content.
ZMU Web Services is a web development company located in New Delhi, India that offers various website packages and services. Their standard dynamic website package for 18,600 INR includes unlimited web space, pages, email accounts, an enquiry form, flash page, video clips, product listings, dynamic home and product pages, search engine submissions, and more. Payment is in three installments. Additional add-ons such as catalogue design, more flash pages, web space, video clips, static pages, product additions, email accounts, and SEO are also available starting at 500 INR. They have created websites for various clients across industries.
This document discusses key factors for the success of an e-commerce website. It identifies 6 main factors: 1) choosing the right platform and theme, 2) using e-commerce plugins, 3) optimizing the site for search engines, 4) providing clear and helpful content, 5) streamlining the checkout process, and 6) implementing an effective marketing strategy. It then provides more details on each factor and emphasizes the importance of security, a user-friendly design, fast site speed, detailed product information, and customer reviews for a successful online store.
The document discusses the benefits of developing a website for a business. It outlines several key benefits, such as always being open for potential customers, reaching a worldwide audience, communicating easily with large groups of people, and providing regular updates. It also discusses important considerations for developing a website, such as defining objectives, target markets, and content needs. The document provides an overview of the website development process, including elements like design, hosting, applications, domain registration, and search engine optimization.
If you are ready to start your own dating site, this manual is for you. This dating startup guide includes advices on how to create a dating website, how to make first settings, how to promote it, attract new visitors and make users come back. Having an idea of a future website is only a small part of the ordeal. It is a long journey from starting a dating website to making it popular. We hope this manual will be helpful to you.
Usable websites help users achieve their goals easily, quickly, and pleasantly. Websites should be tested for usability. Key aspects of usability include providing worthwhile content, making navigation easy and quick, using clean design, and ensuring the purpose of the site is clear. Common usability problems include lack of clarity about the site's purpose and slow loading times from overuse of large graphics.
This document provides guidelines for designing and coding HTML emails, including recommendations for:
- Standard email elements like preheader text, headers, footers, and calls-to-action.
- Design best practices like using clear hierarchies, concise copy, and ensuring readability on screens with and without images.
- Coding recommendations like testing across platforms, avoiding unsupported HTML features, and optimizing for issues in specific email clients. The document aims to help marketers increase email deliverability and rendering while driving results.
This document provides tips and best practices for email marketing in 2010, including the benefits of email, formatting recommendations, design guidelines, writing tips, and trends in the industry. Key recommendations are to identify the sender, write clear subject lines, make images optional, use plain text for basic emails, follow HTML best practices, test across multiple email clients, and focus on personalization, relevance, and calls to action. Resources for email service providers and standards are also included.
ZMU Web Services is a web development consultancy based in New Delhi that offers various web solutions including website design, development, and hosting. Their best package offers a basic static website with 10-25 pages, 500MB web hosting, 50 email accounts, and search engine submission for Rs. 10,000 with half payment upfront and half on completion. They also offer additional services such as flash pages, video hosting, increased storage and bandwidth, and SEO packages.
The document discusses how to create basic websites using Microsoft Word and the free web hosting service Jimdo. It provides step-by-step instructions on how to save a Word document as a web page and how to use Jimdo's WYSIWYG editor to add and edit elements like text, images, and navigation. Key terms discussed include WYSIWYG, HTML, templates, and search engine optimization. The document aims to teach basic website design skills without requiring knowledge of coding languages.
This document provides guidelines for writing an effective web design proposal. It recommends including company information, a project overview discussing the client's goals, identifying the client's problems, proposed solutions, a development timeline, cost estimate, and terms and conditions. The proposal should be professional, address the client's needs, and provide clarity around the project scope, schedule, and pricing.
This document provides tips for improving website usability and conversions. Some key tips include: focusing on personalized features for users based on location; ensuring registration provides clear value; using transparent pricing with no hidden costs; ensuring pages don't refresh automatically; providing a clear call to action; and optimizing the homepage, navigation, forms, and content for usability and readability. Testing with real users and prioritizing improvements based on importance are also recommended.
This document provides a checklist of tasks for setting up and managing search engine optimization (SEO) for a website. It includes both on-page and off-page SEO tasks such as structuring site content for users, ensuring mobile friendliness, completing keyword research, optimizing pages and content with target keywords, adding fresh content regularly, and increasing relevant inbound links. It also includes tasks for setting up analytics in Google Analytics and Search Console like submitting the site, fixing crawl errors, and reviewing search performance and links to the site. The goal is to properly set up and optimize all aspects of the site to improve search engine rankings and drive relevant traffic.
This document is a proposal from Vst Advance Technologies to design a website for a company. It includes an introduction, needs assessment, solutions, content management system details, website organization, workflow overview including preliminary design, reviews, training and launch. It also includes a project summary, additional optional services, fee schedule and terms. The client is asked to accept the proposal, provide initial payment and content to begin the project.
Choosing the best front end framework for web development 2020Katy Slemon
Here's a guide for the basics of front-end development. Take a look at the factors you need to consider before opting for the suitable front-end framework in 2020.
The document discusses several key considerations for operating an internet marketing website, including infrastructure requirements, accessibility, costs, payment options, and outsourcing design and maintenance. Specifically, it notes that infrastructure must provide framework support, accessibility involves considerations for those with disabilities, costs include initial design and ongoing hosting/maintenance, payment options include forms and transaction processing, and outsourcing can save resources but lose some control.
Web design involves creating web pages and websites using technologies like HTML and CSS. It is a multidisciplinary field that draws from areas like graphic design, user experience design, and programming. Effective web design involves planning like defining the purpose of the site, identifying the target audience, organizing content, and documenting the site structure. The design process also considers layout, navigation, publishing, and techniques to drive traffic. Web pages can be static or dynamically generated depending on things like user input. Collaboration between different specialists is often needed for larger web development projects.
This document provides an overview of key concepts related to the internet and the world wide web. It defines common terms like internet, internet services, websites, web servers, web browsers, URLs, HTML, and hyperlinks. It describes how the web works by explaining the role of domain name servers, IP addresses, and how web pages are requested and delivered. Finally, it outlines several advantages of having a website like being open 24/7, increasing customer base, cost savings, improved advertising and creating a brand image.
Buku ini membahas model-model pembelajaran inovatif berorientasi konstruktivisme seperti pengajaran langsung, pembelajaran kooperatif, pengajaran berdasarkan masalah, dan pembelajaran model diskusi. Setiap model dijelaskan langkah-langkah pelaksanaannya beserta refleksi manfaat model tersebut dalam pembelajaran.
El conocido proceso de “reclutamiento y selección” ha dado un gran brinco no solo de fondo, sino también de forma. Para muchas organizaciones quedó atrás el pago excesivo por una cuartilla en periódicos para publicar una vacante, o los valiosos minutos en radio y televisión, las pilas de solicitudes de empleo sobre escritorios, el volanteo, etc.
robrighter's Node.js presentation for DevChattrobrighter
This document discusses Node.js and how it enables event-driven and non-blocking programming in JavaScript. It provides examples of how Node.js allows for handling a large number of concurrent connections efficiently. It then discusses different techniques for asynchronous communication between a client and server, including AJAX polling, Comet, and websockets. Finally, it provides a specific example of implementing a long polling system on the server-side using a custom buffer and on the client-side by periodically requesting updates from the server.
Respect makes people feel happy, safe, and healthy by treating others with care, listening when they speak, and considering their feelings, needs, and how you want to be treated. Respectful behavior includes not littering, treating others respectfully, and listening to teachers.
This document provides an acronym for the word Respect using the letters R-E-S-P-E-C-T. R stands for respect, E stands for encourage, S stands for self encourage, P stands for please and thank you, and E stands for excellent. The letters C and T are not defined in the acronym.
El documento describe los "momentos mágicos" que ocurren durante el proceso de atracción y selección de talento. Estos momentos incluyen comprender la cultura organizacional, clarificar las expectativas del puesto, destacar los beneficios y ventajas de trabajar en la organización, y especificar las condiciones de trabajo. Al identificar y aprovechar estos momentos, los reclutadores pueden seleccionar a los candidatos más adecuados y brindarles una experiencia positiva.
This document discusses examples of respectful behavior as presented by Emma and Hannah. It provides four examples of respect, including asking before taking others' things, not damaging property, not hurting feelings, and not writing on others' property. The document also defines respect as helping others before yourself and listening to others. An acrostic poem reinforces the message that respecting even strangers, people, the elderly, and yourself is important. Overall, the document encourages respecting others, their religion, and their things.
UnBBayes is a probabilistic network framework written in Java. It has both a GUI and an API with inference, sampling, learning and evaluation. It supports BN, ID, MSBN, OOBN, HBN, MEBN/PR-OWL, structure, parameter and incremental learning.
This presentation talks about UnBBayes version 4.0.0, which is the first version that supports plugins. In it we present the major concepts behind this Plugin Framework, features and benefits, applications, some sample plugins, specification, extension points, and availability.
This presentation was given by Shou Matsumoto from the University of Brasilia in Brazil via web conference to PhD students at George Mason University in the US on the Friday seminar called Krypton (http://krypton.c4i.gmu.edu/).
Keep domain names simple and related to the website theme. Ask others for opinions on potential domain names. When choosing a web host, consider speed, reliability, price, storage, technical support and features. Promote the website by spreading the word and optimizing the site for search engines.
The document provides an overview of the key steps and responsibilities in launching a new website project. It discusses preparing for the kickoff meeting by understanding stakeholders, sacred cows, and hidden clients. It also outlines defining the site purpose and functionality, creating site maps and wireframes, developing designs, loading content, testing, and ultimately launching the live site. The client and Covenant each have responsibilities to ensure the project runs smoothly.
The document discusses strategies for digital media and e-business. It defines key terms like digital media, strategy, and e-business strategy. It explains that an e-business strategy involves both formulation through analysis and implementation through action. The strategy formulation process includes internal and external analysis to identify strategic issues and evaluate options. Some example strategic issues and digital options are provided. Implementation of strategy involves practical measures to execute the selected strategic options. Website terminology is also defined, including information architecture, navigation, forms, and hosting. The next steps for building a website are to register a domain name and hosting provider and develop website content and structure.
APEN TECHNOLOGIES is a tech inclined company out to provide IT solutions to businesses, governments and individuals in Cameroon and beyond. IT bases on providing solutions ranging from ERP system development, development of applications to suit business and policy processes, provision of IT based consulting, digital marketing and building, development and maintenance of ecstatic websites.
This document is a website proposal from Kalim at VSTSB.com to design a new website for a company. It outlines needs such as updating the company's online presence and making the site easy for employees to maintain. The proposal includes solutions like a fresh design that conveys professionalism and a content management system. Key aspects of the project workflow are preliminary design, reviews, training and launch. Additional options and fees are also presented.
Explaining to clients what the Web design Project will entail. Answering the 6 critical questions. 1.security from hackers ?
2.How to optimize search Engine ?
3.Updating and its cost ?
4.Training ?
5.what platform to use ?
6.Hosting ,emails?
Digital marketing is a form of marketing for promoting and selling products or services on the Internet.It's the process of leveraging different online marketing channels like search engine, social media networks, and email to reach your target audience.
This document provides an overview of the key steps to starting a website, including registering a domain name, choosing a web host, designing the site, creating website content, ongoing maintenance, and marketing the site. It discusses important considerations for each step such as choosing a relevant domain name, types of web hosting options, design templates and custom design, search engine optimization, and both online and offline marketing tactics. The goal is to help new website owners understand all that goes into building, maintaining, and promoting a successful site.
Web Design Trends & Best Practices (by Blueliner Marketing CEO, Arman Rousta)Arman Rousta
This is a presentation that I have prepared for the DMA (Direct Marketing Association) twice. This updated version was presented as a webinar for Blueliner Marketing. I demonstrate best practices in web design by giving screencast tours of websites.
This document proposes the development of a corporate website for a client. The website would include features like a blog, web pages with company information, and an optimized mobile design. It would use WordPress on a secure hosting server. The proposal outlines a two-phase process, including design, content input, optimization for search engines, and testing before handing over the completed site. The total estimated cost is KSH 23,000 with options for additional mobile responsiveness and search engine optimization.
There are definitions for many E-commerce related terms.
There are some basic HTML codes with explanations and examples. This project also contains a basic structure of a website, application form and to form tables on a website.
The document discusses hand-drawn drafts and Photoshop work for the sign up page and homepage of a social media website called WorldFace. It provides details on the color scheme, layout, and features included in the drafts and Photoshop designs to make the pages suitable for users. The target audience, terms and conditions, privacy policy, and types of advertising that could be used are also reviewed.
Building a website involves planning, creation, and promotion. The document discusses:
1. Planning a website by determining goals, content, domain name, and design.
2. Creating a website by finalizing the domain name, finding a web host, learning HTML, and uploading the site.
3. Basic HTML tags and skills for formatting text, links, and images.
Promoting Your Travel Business on the InternetSteven Carson
The document provides guidance on promoting a travel business online. It recommends having a professional website that is optimized for usability and search engines. The website should include high-quality images, videos, and updated content. It also suggests using social networks and user reviews to spread word-of-mouth advertising. While website costs can vary widely, businesses should aim to keep expenses low through an incremental development process and open-source technology. Ongoing testing and analytics are also important to monitor traffic and improve the site over time.
Growing Your Business With A Website: WIBOMardy Sitzer
This is a presentation used for newbie entrepreneurs who are looking to get a website started to help promote their business. Developed for WIBO Jan 2011
Welcome to
What is web development and how it can benefit your business | SEO Exparte BD Ltd.
Consider all of the web applications you have used in the past week. You probably can't even keep track of how many websites you visited, including your favorite news site, Facebook, and shopping sites. The internet is probably the first site you turn to if you need to find gifts, reserve a hotel room, or make a doctor's appointment. Even when the actual purchase takes place in a store, 80% of significant transactions begin with online research. The fact that 1 in 4 small businesses still don't have a website or a web app is somewhat astonishing, then. Especially in light of the numerous advantages that web apps may provide for organizations.
A web app can help your company grow by positioning you as a reliable partner who values its clients. But how can you build a feature-rich web application that your users would adore? Web development services might be used in this situation if you lack the time or the necessary abilities to create one yourself.
What is Web Development?
The entire process of creating, developing, testing, and maintaining websites and web applications is known as web development. This refers to the entire process of web design, web content development, client-side/server-side scripting, network security settings, and occasionally SEO optimization that goes into making a web app look great, operate well, and have a smooth user experience.
Full-stack web developers typically write lengthy lines of code in text editors, style it with CSS, and then combine all the components to make these products. Today, however, they can also create a new website without having to start from scratch by using tools like Adobe Dreamweaver or content management systems.
The three main types of web developers are front-end developers, back-end developers, and full-stack developers. All of a website's visual elements are the responsibility of front-end development experts (layout, navigation bar, etc.). Its functionality and interactivity are also the responsibility of front-end developers.
Less visible duties and development areas handled by backend developers include administering the web app services, databases, and applications. To fix server-side concerns with back-end development, backend developers may also need to use additional server-side languages like Python, Ruby, Java, and PHP. Full-stack developers can work on both the front end and the back end.
What tools do web developers use?
When people refer to "web app development tools," they typically refer to the HTML, Java, and CSS programming languages, apps, and environments that enable developers to write and debug the code for online applications. However, the job of a web developer changes along with the digital world.
They now need to be capable of more than just writing code fragments. They must be knowledgeable with graphic elements, responsive UI/UX design, prototyping, wire-framing
The document discusses the six key steps in developing an interactive marketing website:
1. Site definition and planning which includes goals, audience, content, and technology.
2. Information architecture which is organizing existing content and defining site structure.
3. Site design which includes user interface, navigation, and graphic design.
4. Site construction which is building pages and adding content.
5. Site marketing which involves print, radio, direct mail and other promotional activities.
6. Tracking, evaluation and maintenance which ensures backups, management support and defined strategy.
1. When we speak of a website in fact we are referring to a set of files can be text, audio, graphics, etc.., Which is connected by a markup language called HTML. This language allows us to create so-called web pages, which are just files with the extension htm or html. They are hosted on web servers, which are specially adapted computers, and are permanently connected to the Internet. The advantage of HTML is that leaves have several files simultaneously (along with a video text, graphics in the form of buttons, etc..) And also has the ability to create links or hyperlinks (hyperlinks in English) which are responsible for connecting web pages to each other. This means we can quot;
jumpquot;
from a U.S. based website to one that is in Spain or Japan immediately, making geographic distances disappear in the network. To access the website using a browser, which is the software responsible for presenting this information in a friendly way. or Website: fileset or Web Page: file in HTML or HTM or Hyperlink: An object that is used to link files (Web pages, images, audio, etc.). or Web Server: Internet-connected computer that hosts Web sites or files that can be requested through the network Web Programming hghhh With the development of new Web programming languages emerged designed to present pages that allow greater interaction, they move faster contain animations, etc. Among them we mention the asp and php, which broadly can generate pages based on requests from users of the site, ie searching in a database the information requested, and create a page instantly. The most commonly used databases are MySQL (open source), Oracle, Informix, IBM, and Microsoft SQL. The DHTML (Dynamic HTML) and CSS (style sheets) are used to make HTML pages more interactive, eg. buttons that change color, enlarge or decrease text size, etc..; allies to JavaScript, can also put the time and date the page, scrolling text display, and more. Software that is being used much on the web to make animations with audio, text, images, etc.., Is Macromedia Flash, and in their latest versions have tools that make it relatively easy to create a web presentation. The Java language instead creates executable files that are installed on the surfer's computer and used for animation or to create small programs (calculators, games, etc.).. Although it is clear that increasingly is being used less. or ASP / PHP formats for dynamic web pages or Databases: MySQL, Oracle, Informix, and Microsoft SQL or DHTML / CSS HTML dynamic languages or Javascript: programming language or Flash: Software used to make animations or Java programming language Weight of the pages and image format The weight of the pages should not exceed 50 Kb, that yet is because Internet connections are slow, and there are studies in the U.S. showing that users often do not wait longer than 30 seconds to see information on a page. This topic is fundamental image processing, ie it is often possible to put the same weight to fall substantially, keeping all forms of acceptable quality. The editing software, digital images are ready to optimize images to mount anywhere. or weight of the pages or Image Format Consistency It is necessary to make the website get consistency and a distinctive image, using backgrounds, graphics and logos, uniform colors in the text and links, navigation bars at the same location, etc.., In the same way that a department store has a unique aesthetic, both for its headquarters and their branches. or fund and distinctive graphics or color of text and links or navigation bars at the same place 2 - Steps to creating a website There are three steps that we will see in this teaching unit, will enable us to put a website on the net. They are, set objectives, design the website, and finally, publication and maintenance. ~ - Setting goals ~ - Web Site Design ~ - Publication and maintenance Define the objectives of the Site The first step to take when you want to outline a strategy for the Web is undoubtedly define the objectives of the site: will be a site dedicated to E-commerce?, Do we simply have a corporate image of our company or business network, or does it want to become our primary sales channel? This is achieved by defining the mission of the site, and on appeal, setting out the objectives of short and long term. To this must be carried a SWOT analysis (Strengths, Weaknesses, Opportunities, Threats) which also allow us to select the target user or potential customers which we aim. Within this analysis on the other hand, evaluate the competition sites, allowing us to learn from their successes and failures. Then we determine who will participate in this project, selecting staff based on their knowledge and skills, establish operational requirements (software, hardware, services, etc.). And finally, you will need to develop a financial budget to give you a financial framework to this endeavor. That is, in short, armed with a business plan (business plan) that could potentially serve us even in the case of needing external financing, since it is the tool that is presented to the VCs (venture capitals or VCs) to assess whether it is feasible investment in a project. Business Plan ~ - Current status of the company ~ - Mission Site ~ - SWOT Analysis ~ - Description of goods or services ~ - Target which is aimed ~ - Short-term ~ - Long-term objectives ~ - Management / Operations ~ - Financial Web Site Design To begin developing a website was essential to create a list of content that will provide the same, eg news, weather, a database of products, etc.. This will allow then to establish the functional requirements (navigation bars, links, colors and design thereof) is made so much easier. Once we have these two issues resolved, you must define the estimate and the tools available, two variables that are closely related. Here you decide whether to use Flash, Dreamweaver, or we are oriented to programming in PHP or ASP, if we do the work quot;
in housequot;
by hiring qualified personnel or if they outsourced in an E-builder or a design studio, etc.. ~ - Create a list of contents ~ - Setting the functional requirements ~ - Check the available tools ~ - Have the financial budget Publication and maintenance The next step is the publication web site, for which we hire a web host (hosting), which will be online 24 hours a day, all year. Finally, it is advisable to go to renew the contents of the site periodically for users to find updated material. There is an unwritten rule that establishes the network put together a budget similar to that used for site creation, and dedicate itself to annual maintenance. Eg. if you need $ 100 for the initial design of the website, we will use another $ 100 for the rest of the year in maintenance and web hosting. - How to be content It is very important that I provide compelling content and navigation within the website as simple and clear as possible (unless our business is selling advertising and want users to quot;
get lostquot;
within the site, thus seeing many pages with advertisements). This will make people feel comfortable and return to the site on several occasions, giving us greater opportunities to sell products or services. Another thing that should be taken into account is made to give him our contact information on every page: address, phone, fax, e-mail, etc.., Together with a notice of confidentiality and other legal. This builds confidence in our business and also gives the user the advantage of having at hand a means to contact us. attractive or Content or Simple navigation or contact information or legal notice Privacy policy or Focus on business Our goal as a website has to be on the main page (home page) in a simple and understandable. We must remember that when users hit a site that does not know, try to figure out what it is, and if they do not find that information quickly and clearly, it is more likely to click the Back button on your browser. It is also necessary, as far as possible, to reveal the headers and title bars of the Sub-pages what the purpose of that section. The more we focus on our business, the more likely we'll pass it to users, and thus obtain greater efficiency in our goals. Finally, it is a good idea to put a page with frequently asked questions (FAQ's) because there are many people who use them to learn more about the web site they are visiting, or to clarify doubts. Focus on business or simple or disclosed in the headers or FAQ's Credibility The fact build credibility in our Internet business is extremely important, since being a new medium and also have among its features to the quot;
virtualquot;
users take greater precautions than in the physical world. A clear example is the fear of the public to put their credit card number online. That's why it must provide laboratory accurate information, examples, testimonials from buyers, guarantees and perhaps future upgrades (upgrades or new features to a product), which tend to strengthen the confidence of the consumer or user of our site. o Information or example, witness o Provide guarantees Future upgrades or Additional Benefits It is also important to provide additional benefits such as creating a membership program for our customers, guarantees a post sales service through the real world (telephone, address, etc.). Or money back if the customer is not satisfied with the goods or our service. or membership programs or after-sales service or refund Site Contents That users of our Web site have limited options and well-specified, will likely get to our products or services easily. This is another way to facilitate the purchase, which you can add the fact of giving gifts, promotional set prices for any product, or provide a regular bulletin of news. or Limited Choices or guide customers to our products or facilitate the purchase Offering gifts or or Promotions or Newsletter Prioritizing benefits The language we use in the website must be clear and concise, do not forget that many people are still paying high amounts for their dial-up network, and do not usually spend much time in long texts or confused. A direct language, designed to prioritize benefits and not features of our products (Example: quot;
Feel the comfort of this vehicle, vibrate with its speed,quot;
instead of quot;
This car has XX meters. Wide, is very comfortable and reaches 180 kms. per hour quot;
), where emphasis is given to the first word of the sentence in bold and underline important phrases. It is also convenient to separate the ideas of paragraphs, create bulleted or numbered lists to present benefits and features and remove all the text is not necessary. or clear and concise or direct language or Give importance to the first word or use bold for keywords o One idea per paragraph or Lists and bullets or summarize text Get customer data The new marketing techniques we say it is a priority to the client and the Web, is an excellent tool to achieve this goal. Let us make your personal information and permission to contact you, offering perhaps a newsletter, samples of our products and free gifts. Is something that is done in almost all websites. Addition should be conducted opinion polls to discover their tastes and needs. This information will allow us to conduct marketing campaigns one by one, or develop new products and services which were unaware of the need to satisfy their demand. o Obtain customer data o Provide a newsletter or reports, samples, trials, etc.. or opinion polls or permission to contact It is important to clarify that the greater amount of personal data requested, the lower the number of users who want to provide, so it is appropriate to ask only the necessary data, or asking them to go slowly. <br />