Persuasive communication is a flirt. You need to know as much as you can about the people you are presenting to before you even start thinking of your presentation and slides design. Who do you present to is one of five crucial questions every speaker needs to ask. After all those who base their flirting skills on ponderable assumptions and stereotype thinking fail miserably. To flirt with your audience and make them scream for more, you need well-planned research conducted from 5 different angles.