The Fairyland Trust - a case study of values communications strategyFairSay
When designing communications, you need to understand the motivations and interests of the people you’re trying to reach. Through the example of the FairyLand Trust, set up to take a fresh approach to reconnecting children with nature, Chris will dig into how insight into the different values people hold can help you reach out to a wider audience, and design communications that capture the attention of people who may think differently to yourself.
The document is a collaborative poem between Monica Munashe Rupazo and Gaylord Munemo. It explores themes of love, loss, healing from heartbreak, and finding hope and strength again. The two poets take turns writing stanzas, with Monica reflecting on a past love and hurt, and Gaylord offering comfort and perspective and believing she can heal in time. They find connection and inspiration in their discussion of overcoming hardship through forgiveness, community, and focusing on life rather than vengeance.
The document discusses the benefits of exercise for both physical and mental health. It notes that regular exercise can reduce the risk of diseases like heart disease and diabetes, improve mood, and reduce feelings of stress and anxiety. The document recommends that adults get at least 150 minutes of moderate exercise or 75 minutes of vigorous exercise per week to gain these benefits.
Fairytales typically follow a formulaic structure: they begin with "Once Upon a Time" and establish the setting, include elements of magic and enchantment, feature characters of royalty along with a wicked character and a kind character who is often mistreated, but in the end goodness is rewarded as the story concludes with "They lived happily ever after."
Fairy tales originated from folktales, which were oral stories passed down through generations. Fairy tales are a sub-genre of folktales that feature magic or extraordinary events and usually have happy endings. In the 17th century, Charles Perrault published some popular fairy tales that removed darker elements. Hans Christian Andersen and the Brothers Grimm were famous authors who collected and published many fairy tales that have endured for generations.
The document summarizes the classic fairytale of Cinderella. It describes how Cinderella is mistreated by her stepmother and stepsisters but is able to attend the royal ball with the help of her fairy godmother. At the ball, she dances with and falls in love with the prince. However, she must flee before midnight when the magic ends. Later, the prince finds Cinderella with the glass slipper, they fall in love and marry, living happily ever after.
The Fairyland Trust - a case study of values communications strategyFairSay
When designing communications, you need to understand the motivations and interests of the people you’re trying to reach. Through the example of the FairyLand Trust, set up to take a fresh approach to reconnecting children with nature, Chris will dig into how insight into the different values people hold can help you reach out to a wider audience, and design communications that capture the attention of people who may think differently to yourself.
The document is a collaborative poem between Monica Munashe Rupazo and Gaylord Munemo. It explores themes of love, loss, healing from heartbreak, and finding hope and strength again. The two poets take turns writing stanzas, with Monica reflecting on a past love and hurt, and Gaylord offering comfort and perspective and believing she can heal in time. They find connection and inspiration in their discussion of overcoming hardship through forgiveness, community, and focusing on life rather than vengeance.
The document discusses the benefits of exercise for both physical and mental health. It notes that regular exercise can reduce the risk of diseases like heart disease and diabetes, improve mood, and reduce feelings of stress and anxiety. The document recommends that adults get at least 150 minutes of moderate exercise or 75 minutes of vigorous exercise per week to gain these benefits.
Fairytales typically follow a formulaic structure: they begin with "Once Upon a Time" and establish the setting, include elements of magic and enchantment, feature characters of royalty along with a wicked character and a kind character who is often mistreated, but in the end goodness is rewarded as the story concludes with "They lived happily ever after."
Fairy tales originated from folktales, which were oral stories passed down through generations. Fairy tales are a sub-genre of folktales that feature magic or extraordinary events and usually have happy endings. In the 17th century, Charles Perrault published some popular fairy tales that removed darker elements. Hans Christian Andersen and the Brothers Grimm were famous authors who collected and published many fairy tales that have endured for generations.
The document summarizes the classic fairytale of Cinderella. It describes how Cinderella is mistreated by her stepmother and stepsisters but is able to attend the royal ball with the help of her fairy godmother. At the ball, she dances with and falls in love with the prince. However, she must flee before midnight when the magic ends. Later, the prince finds Cinderella with the glass slipper, they fall in love and marry, living happily ever after.
1. Μια νεαρή κυρία περίμενε την πτήση της στην αίθουσα αναμονής ενός μεγάλου αερολιμένα. http://users.sch.gr/jabatzo
2. Επειδή έπρεπε να περιμένει πολλές ώρες, αποφάσισε να αγοράσει ένα βιβλίο για να περάσει η ώρα. Αγόρασε επίσης κι ένα πακέτο μπισκότα. http://users.sch.gr/jabatzo
3. Κάθισε σε μια πολυθρόνα, στην αίθουσα VIP του αερολιμένα, για να διαβάσει με ησυχία. http://users.sch.gr/jabatzo
4. Δίπλα από την πολυθρόνα βάζει τα μπισκότα της, ενώ ένας άνδρας που κάθισε στο διπλανό κάθισμα, άνοιξε το περιοδικό του και άρχισε να διαβάζει. http://users.sch.gr/jabatzo
5. Όταν πήρε το πρώτο μπισκότο, ο άνδρας πήρε κι αυτός άλλο ένα. Αισθάνθηκε ενοχλημένη αλλά δεν είπε τίποτα. Σκέφτηκε: "Τι νεύρα έχω! Εάν ήμουν σε κατάλληλη διάθεση θα τον χτυπούσα που τόλμησε!" http://users.sch.gr/jabatzo
6. Για κάθε μπισκότο που έπαιρνε, ο άνδρας έπαιρνε κι αυτός άλλο ένα. Αυτό την εξαγρίωνε αλλά δεν θέλησε να κάνει σκηνή. http://users.sch.gr/jabatzo
7. Όταν έμεινε μόνο ένα μπισκότο, σκέφτηκε: «Ααα... Τι θα κάνει αυτός ο καταχραστής τώρα;" Τότε, ο άνδρας, παίρνει το τελευταίο μπισκότο, το κόβει στη μέση, δίνοντας της το ένα μισό. http://users.sch.gr/jabatzo
8. Ααα! Αυτό ήταν πάρα πολύ Ήταν πολύ πάρα πολύ θυμωμένη τώρα! Σε μια στιγμή, πήρε το βιβλίο της, τα πράγματά της και όρμησε στην αίθουσα επιβίβασης. http://users.sch.gr/jabatzo
9. Όταν κάθισε στο κάθισμά της, μέσα στο αεροπλάνο, έψαξε την τσάντα της για να πάρει τα γυαλιά της, και, προς μεγάλη της έκπληξη, το πακέτο με τα μπισκότα της ήταν εκεί, άθικτο, κλειστό! http://users.sch.gr/jabatzo
10. Αισθάνθηκε τόσο ντροπιασμένη!! Συνειδητοποίησε ότι έκανε λάθος... Είχε ξεχάσει ότι τα μπισκότα της δεν τα είχε βγάλει από την τσάντα της. http://users.sch.gr/jabatzo
11. Ο άνδρας είχε μοιραστεί τα μπισκότα του μ’ αυτήν, χωρίς κανένα συναίσθημα θυμού ή πίκρας. http://users.sch.gr/jabatzo
12. ... ενώ αυτή ήταν πολύ θυμωμένη, σκεπτόμενη ότι μοιραζόταν τα μπισκότα της μ’ αυτόν. Και τώρα δεν υπήρχε καμία πιθανότητα να εξηγήσει... ούτε να ζητήσει συγγνώμη." http://users.sch.gr/jabatzo
13. Υπάρχουν 4 πράγματα που δεν μπορείτε να ανακτήσετε. http://users.sch.gr/jabatzo
14. Η πέτρα... ... αφού ριχθεί! http://users.sch.gr/jabatzo
15. Η λέξη...... ... αφού ειπωθεί! http://users.sch.gr/jabatzo
16. Η ευκαιρία... ... αφού χαθεί! http://users.sch.gr/jabatzo
17. Ο χρόνος... ... αφού περάσει! http://users.sch.gr/jabatzo
