The document is an eCommerce calendar for 2019 that provides information and tips for various shopping holidays and seasons throughout the year. It includes details such as peak sales days for holidays like Valentine's Day and Mother's Day, when to start planning promotions for events like Easter and Back to School, and general monthly reminders about adjusting marketing strategies for different seasons. The calendar also highlights country-specific holidays for markets like China, Australia, and Russia.
What Publishers Need to Know About Halloween Advertising 2020?HAPPYDAS4
Halloween brings in tens of millions of ad spending every year and 2020 is no different. Here's how to capitalize on the holiday to maximize your revenue.
Mamie’s Pies is an innovative CPG startup company based in the Bay Area of California. They've reimagined the traditional pie by developing a convenient, single-serve “pocket-pie” using delicious family pie recipes from New England.
What Publishers Need to Know About Halloween Advertising 2020?HAPPYDAS4
Halloween brings in tens of millions of ad spending every year and 2020 is no different. Here's how to capitalize on the holiday to maximize your revenue.
Mamie’s Pies is an innovative CPG startup company based in the Bay Area of California. They've reimagined the traditional pie by developing a convenient, single-serve “pocket-pie” using delicious family pie recipes from New England.
How to Use Facebook to Capitalize on the World’s Biggest Holiday Spending Tr...dlvr.it
Use Facebook to Capitalize on the World's Holiday Spending Trends. Find out what Boxing Day, Singles Day and social media have in common with U.S. holiday shopping days. Including easy to implement Facebook promotions to capitalize on the world's holiday spending.
View original post at: https://blog.dlvrit.com/2014/11/social-media-strategy-with-key-holiday-trigger-dates/
8 e commerce holiday dates you should not miss for your business!CedCommerce
The holiday season is up and it is the right time to plan for huge traffic and high sales!
eCommerce Holidays play a very important role for the businesses, as along with them they bring in humongous sales too.
In a survey, most of the eCommerce businessmen revealed the time they start planning for these holiday seasons and it was seen that a large number of them started at the beginning of Q3 and take it to the peak by its end i.e. July – September.
http://bit.ly/2OkVoXV
Selling Based on Seasonality: Creative Ways to Drive Holiday Purchases Year-R...Sarah Frazier
Congratulations, you own a trophy shop, sign shop, apparel decorating business or offer a combination of graphic services! Whether you are just starting your business or you’ve been in business for years, one aspect often taken for granted is the sales function. As funny as it sounds, many business owners forget to plan how their business will drive revenue. Just because you’ve opened your doors for business doesn’t mean customers will come; building a solid customer base and generating new sales each month requires planning, preparation and hard work!
Why not sell around seasonality? Seasonality capitalizes on occasion. It provides a natural time-based selling approach to promote purchases around an event and leverages consumer emotions to prompt impulse purchases. And the philosophy behind seasonality isn’t limited to just the major holidays. If Christmas isn’t around the corner, create an occasion of your own. Sometimes the obscure and fun ideas catch on with customers, and, can also capture the attention of media giving you priceless exposure. With that spirit in mind, here are outside-the-box sales ideas for every month of the year…let the creative promotions begin!
Have you prepared your e-commerce business for the upcoming holiday season? If not then what are you waiting for? Start your preparation with these useful e-commerce strategies for the holiday season 2019.
A Very British Black Friday: The Real Winners and LosersFITCH
Black Friday is perceived as a frantic one-day sale, when shoppers lose control in the fight for bargains and retailers move mountains of stock to get a good chunk of Christmas sales in the bag.
This study on Black Friday in Britain shows that the reality is somewhat different. While there will always be a small proportion of shoppers willing to fight for a bargain, the majority are sensible human beings happily buying online, at home.
The losers are the retailers. Black Friday discounts drive shoppers to open their wallets earlier, but not necessarily deeper, so the idea that they are a major boost to UK Christmas spending is flawed.
Find out about our predictions for the future of Black Friday in Britain, and our recommendations for what retailers should really be focusing on.
Marketing is so much more than promoting and selling these days. With the advent of social media, email newsletters, building a platform, and branding – marketing is more creative and more far reaching than ever before. This October Business Bytes will show you a hands-on approach of preparing and creating a marketing plan for the holidays. The tools you’ll learn will help you be proactive, intentional, and prepared for the slew of opportunities coming in the next several months.
The largest marketplaces like Amazon and eBay have set the tone and pace of customer shipping expectations by offering expedited delivery options at low or no cost to the customer. Optimize your operations this holiday season with our 2020 holiday readiness guide.
The holidays play a major role in your business’s revenue for the year. Join Millennium S.I.'s Tanya Reece as she teaches you how to capitalize your holiday sales by promoting sales for products and services. More importantly, learn to identify slow-moving inventory, and how to create package deals for those items. You will also learn to maximize your results!
You’ve got great service, great products and great people — but, in accordance with the season, it’s time to go a little further.
The holidays are a popular time to advertise, so it's important to put thought into your marketing campaign. You want to appeal to everyday emotions while also standing out from the crowd. A lot of spending occurs during the holidays—the trick is to get your customers to spend with you and not your competitors.
Christmas is a big retail event for thousands of businesses throughout the UK - if you're one of them, be inspired with some practical, fun and effective ways to make the most of this Christmas season.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
How to Use Facebook to Capitalize on the World’s Biggest Holiday Spending Tr...dlvr.it
Use Facebook to Capitalize on the World's Holiday Spending Trends. Find out what Boxing Day, Singles Day and social media have in common with U.S. holiday shopping days. Including easy to implement Facebook promotions to capitalize on the world's holiday spending.
View original post at: https://blog.dlvrit.com/2014/11/social-media-strategy-with-key-holiday-trigger-dates/
8 e commerce holiday dates you should not miss for your business!CedCommerce
The holiday season is up and it is the right time to plan for huge traffic and high sales!
eCommerce Holidays play a very important role for the businesses, as along with them they bring in humongous sales too.
In a survey, most of the eCommerce businessmen revealed the time they start planning for these holiday seasons and it was seen that a large number of them started at the beginning of Q3 and take it to the peak by its end i.e. July – September.
http://bit.ly/2OkVoXV
Selling Based on Seasonality: Creative Ways to Drive Holiday Purchases Year-R...Sarah Frazier
Congratulations, you own a trophy shop, sign shop, apparel decorating business or offer a combination of graphic services! Whether you are just starting your business or you’ve been in business for years, one aspect often taken for granted is the sales function. As funny as it sounds, many business owners forget to plan how their business will drive revenue. Just because you’ve opened your doors for business doesn’t mean customers will come; building a solid customer base and generating new sales each month requires planning, preparation and hard work!
Why not sell around seasonality? Seasonality capitalizes on occasion. It provides a natural time-based selling approach to promote purchases around an event and leverages consumer emotions to prompt impulse purchases. And the philosophy behind seasonality isn’t limited to just the major holidays. If Christmas isn’t around the corner, create an occasion of your own. Sometimes the obscure and fun ideas catch on with customers, and, can also capture the attention of media giving you priceless exposure. With that spirit in mind, here are outside-the-box sales ideas for every month of the year…let the creative promotions begin!
Have you prepared your e-commerce business for the upcoming holiday season? If not then what are you waiting for? Start your preparation with these useful e-commerce strategies for the holiday season 2019.
A Very British Black Friday: The Real Winners and LosersFITCH
Black Friday is perceived as a frantic one-day sale, when shoppers lose control in the fight for bargains and retailers move mountains of stock to get a good chunk of Christmas sales in the bag.
This study on Black Friday in Britain shows that the reality is somewhat different. While there will always be a small proportion of shoppers willing to fight for a bargain, the majority are sensible human beings happily buying online, at home.
The losers are the retailers. Black Friday discounts drive shoppers to open their wallets earlier, but not necessarily deeper, so the idea that they are a major boost to UK Christmas spending is flawed.
Find out about our predictions for the future of Black Friday in Britain, and our recommendations for what retailers should really be focusing on.
Marketing is so much more than promoting and selling these days. With the advent of social media, email newsletters, building a platform, and branding – marketing is more creative and more far reaching than ever before. This October Business Bytes will show you a hands-on approach of preparing and creating a marketing plan for the holidays. The tools you’ll learn will help you be proactive, intentional, and prepared for the slew of opportunities coming in the next several months.
The largest marketplaces like Amazon and eBay have set the tone and pace of customer shipping expectations by offering expedited delivery options at low or no cost to the customer. Optimize your operations this holiday season with our 2020 holiday readiness guide.
The holidays play a major role in your business’s revenue for the year. Join Millennium S.I.'s Tanya Reece as she teaches you how to capitalize your holiday sales by promoting sales for products and services. More importantly, learn to identify slow-moving inventory, and how to create package deals for those items. You will also learn to maximize your results!
You’ve got great service, great products and great people — but, in accordance with the season, it’s time to go a little further.
The holidays are a popular time to advertise, so it's important to put thought into your marketing campaign. You want to appeal to everyday emotions while also standing out from the crowd. A lot of spending occurs during the holidays—the trick is to get your customers to spend with you and not your competitors.
Christmas is a big retail event for thousands of businesses throughout the UK - if you're one of them, be inspired with some practical, fun and effective ways to make the most of this Christmas season.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
[Note: This is a partial preview. To download this presentation, visit:
https://www.oeconsulting.com.sg/training-presentations]
Sustainability has become an increasingly critical topic as the world recognizes the need to protect our planet and its resources for future generations. Sustainability means meeting our current needs without compromising the ability of future generations to meet theirs. It involves long-term planning and consideration of the consequences of our actions. The goal is to create strategies that ensure the long-term viability of People, Planet, and Profit.
Leading companies such as Nike, Toyota, and Siemens are prioritizing sustainable innovation in their business models, setting an example for others to follow. In this Sustainability training presentation, you will learn key concepts, principles, and practices of sustainability applicable across industries. This training aims to create awareness and educate employees, senior executives, consultants, and other key stakeholders, including investors, policymakers, and supply chain partners, on the importance and implementation of sustainability.
LEARNING OBJECTIVES
1. Develop a comprehensive understanding of the fundamental principles and concepts that form the foundation of sustainability within corporate environments.
2. Explore the sustainability implementation model, focusing on effective measures and reporting strategies to track and communicate sustainability efforts.
3. Identify and define best practices and critical success factors essential for achieving sustainability goals within organizations.
CONTENTS
1. Introduction and Key Concepts of Sustainability
2. Principles and Practices of Sustainability
3. Measures and Reporting in Sustainability
4. Sustainability Implementation & Best Practices
To download the complete presentation, visit: https://www.oeconsulting.com.sg/training-presentations
RMD24 | Debunking the non-endemic revenue myth Marvin Vacquier Droop | First ...BBPMedia1
Marvin neemt je in deze presentatie mee in de voordelen van non-endemic advertising op retail media netwerken. Hij brengt ook de uitdagingen in beeld die de markt op dit moment heeft op het gebied van retail media voor niet-leveranciers.
Retail media wordt gezien als het nieuwe advertising-medium en ook mediabureaus richten massaal retail media-afdelingen op. Merken die niet in de betreffende winkel liggen staan ook nog niet in de rij om op de retail media netwerken te adverteren. Marvin belicht de uitdagingen die er zijn om echt aansluiting te vinden op die markt van non-endemic advertising.
Digital Transformation and IT Strategy Toolkit and TemplatesAurelien Domont, MBA
This Digital Transformation and IT Strategy Toolkit was created by ex-McKinsey, Deloitte and BCG Management Consultants, after more than 5,000 hours of work. It is considered the world's best & most comprehensive Digital Transformation and IT Strategy Toolkit. It includes all the Frameworks, Best Practices & Templates required to successfully undertake the Digital Transformation of your organization and define a robust IT Strategy.
Editable Toolkit to help you reuse our content: 700 Powerpoint slides | 35 Excel sheets | 84 minutes of Video training
This PowerPoint presentation is only a small preview of our Toolkits. For more details, visit www.domontconsulting.com
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
Skye Residences | Extended Stay Residences Near Toronto Airportmarketingjdass
Experience unparalleled EXTENDED STAY and comfort at Skye Residences located just minutes from Toronto Airport. Discover sophisticated accommodations tailored for discerning travelers.
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Cracking the Workplace Discipline Code Main.pptxWorkforce Group
Cultivating and maintaining discipline within teams is a critical differentiator for successful organisations.
Forward-thinking leaders and business managers understand the impact that discipline has on organisational success. A disciplined workforce operates with clarity, focus, and a shared understanding of expectations, ultimately driving better results, optimising productivity, and facilitating seamless collaboration.
Although discipline is not a one-size-fits-all approach, it can help create a work environment that encourages personal growth and accountability rather than solely relying on punitive measures.
In this deck, you will learn the significance of workplace discipline for organisational success. You’ll also learn
• Four (4) workplace discipline methods you should consider
• The best and most practical approach to implementing workplace discipline.
• Three (3) key tips to maintain a disciplined workplace.
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
Kseniya Leshchenko: Shared development support service model as the way to ma...Lviv Startup Club
Kseniya Leshchenko: Shared development support service model as the way to make small projects with small budgets profitable for the company (UA)
Kyiv PMDay 2024 Summer
Website – www.pmday.org
Youtube – https://www.youtube.com/startuplviv
FB – https://www.facebook.com/pmdayconference
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Falcon stands out as a top-tier P2P Invoice Discounting platform in India, bridging esteemed blue-chip companies and eager investors. Our goal is to transform the investment landscape in India by establishing a comprehensive destination for borrowers and investors with diverse profiles and needs, all while minimizing risk. What sets Falcon apart is the elimination of intermediaries such as commercial banks and depository institutions, allowing investors to enjoy higher yields.
2. JANUARY 2019
Peak sales days for
Valentine's Day
Are February 7th-11th so
plan your digital marketing
campaigns accordingly
Have big ticket items?
Plan your President’s Day sale
strategy already now
Valentine’s Day is less
than a month away!
Start prepping your online
campaigns by researching top
keywords and exploring Google’s
Valentine's Day trends
Aussies love shopping
on Australia day!
Be sure to keep your customers
down under in mind and
offer special sales on clothing,
furniture, electronics and more
Not thinking about
Back to School Sales?
Think again! Australian
students start the school
year in January!
Many American’s
host parties for
Superbowl Sunday
have items that could be
a hit? Start promoting
them already now!
Kickoff your end of the
year sales this week!
Consumers often wait until after
the holidays to shop and expect
to see discounts of 40-60% on
clothing, decorations, and more
U.S shoppers look
forward to big discount
on Presidents Day
Specifically on tech items, home
goods, clothing & mattresses
Are you ready for 2019?
Keep the 2019 eCommerce
calendar close and read up on
the latest online shopping
trends
NEW YEARS DAY
GLOBAL
Don’t forget
Chinese new year is coming
up in a month (February 5th)
start planning your promotions
already today!
Groundhog day is
three weeks away
take advantage of the
2/2 date and think of
sales in pairs!
EASTERN ORTHODOX
CHRISTMAS
RUSSIA
RELIGIOUS
COMING OF AGE DAY
JAPAN
Be sure to stock up on festive
clothing and beauty products!
AUSTRALIA DAY
AUSTRALIA
MARTIN LUTHER KING
JR DAY
US
FIRST DAY OF
SCHOOL
AUSTRALIA
Work with China?
Chinese New Year is coming
up (February 5th) and business
typically shut down for three
weeks. Make sure to manage
inventory accordingly
Now is the time to
wrap up your
holiday accounting
And see if you need to adjust
your sales forecast
Don’t neglect Martin
Luther King Day
Experts say it is now more
popular than President's Day!
1 2 3 4 5 6
7 8 9 10 11 12 13
14 15 16 17 18 19 20
21 22 23 24 25 26 27
28 29 30 31
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
2019 eSeller's Calendar
3. Valentine's Day is not
just for lovers
Many people buy gifts for
friends, family and even
fur-friends! Consider all audiences
when planning V-day sales
Decide ahead of time
If you’re going to combine
President’s Day and Valentine’s
Day sales or offer different
promotions for each holiday
Valentine’s is just
two days away!
Remind shoppers that they are
running out of time (and offer
specials on expedited shipping
for V-day gifts!)
Think of the women!
International Women’s day is
coming up (March 8th). Run
special campaigns for that remind
women how important they are
to your company
Right after Valentines
day is the perfect time
to push Presidents day
promotions!
It’s peak Valentine’s
Day sale time!
Be sure your marketing
campaigns are set and
promotions running so you can
increase your revenue generation
this love holiday
Stuck with Valentine’s
leftovers?
Retarget your sales for these 9
love-related holidays celebrated
around the globe
Defender of the
Fatherland Day
February 23rd is often called
Men’s Day in Russia, and many
women buy gifts for the various
important men in their lives
St Patrick's day spending
reaches $4.14 billion
worldwide!
Don’t miss out by running
St.Patrick’s day promotions. Offer
special discounts on everything
Green (and maybe for shoppers
named Patrick)
Top Tip: have a user
friendly return policy
Inconvenient returns deter
80% of shoppers
VALENTINE’S DAY
GLOBAL
DEFENDER OF THE
FATHERLAND DAY
RUSSIA
PRESIDENT'S DAY
USA
FEBRUARY 2019
CHINESE
NEW YEARS
CHINA
CHINESE
SPRING FESTIVAL
CHINA
GROUNDHOG DAY
US
US SUPERBOWL
SPORTING EVENT
Wondering how to
boost sales?
See top tips for optimizing
eCommerce product pages
28 29 30 31 1 2 3
4 5 6 7 8 9 10
11 12 13 14 15 16 17
18 19 20 21 22 23 24
25 26 27 28 1 2 3
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
2019 eSeller's Calendar
4. Spring is just around
the corner!
Start preparing your
spring-strategy today. Check out
these top 50 spring sale subject
lines for inspiration
Easter is just six
weeks away!
Start thinking about the
special offers and products you
want to push (think spring colors,
gardening themes and more)
Now is the time!
Send last-minute
offers on everything
green for St Patrick's day!
Spice up your Easter
content
Include fun facts about
Easter in your promotional
campaigns to get consumers
excited for your Easter sale.
Maybe even hide a “special offer”
egg!
It’s almost Mother's
Day in the UK!
Connect with your British
customers by sending special
offers on beauty products,
jewelry, clothing and more!
MARCH 2019
SPRING BEGINS
NORTHERN HEMISPHERE
INTERNATIONAL DAY
OF HAPPINESS
GLOBAL
Celebrate Women!
Don’t wait until the last
minute to celebrate the women
around you!
Not just for the Irish!
In the U.S alone, more than
34.7 million people claim Irish
ancestry! Make your St. Patrick's
day promotions global… Because
you never know where the Irish
luck may be
Nearly 27% of shoppers
will buy products online
for Easter!
Make sure you have your Easter
campaigns (including banners,
emails and more) ready soon
Now is the time to
invest in professional
product images
They are the strongest factor that
impact ecommerce conversions
Did you know?
38% of consumers will
leave a website they find to
be unattractive. Be sure to spend
time optimizing your ecommerce
site before Easter sales begin!
Did you know?
Free shipping is the most
important driving factor for 73%
of e-shoppers. Consider adding a
free shipping option to increase
online sales
Influencer marketing
is on the rise
59% of brands will increase their
influencer marketing budget in
order to improve sales
CLEAN UP
AUSTRALIA DAY
AUSTRALIA
LABOUR DAY
NEW SOUTH WALES,
AUSTRALIA
MARDI GRAS
US
LABOUR DAY
VICTORIA, AUSTRALIA
PI DAY
GLOBAL
ASH WEDNESDAY
MULTIPLE
DAYLIGHT SAVINGS
TIME
US
Create sales events that expire
when daylight saving time kicks
in!
INTL. WOMEN’S DAY
GLOBAL
ST PATRICK'S DAY
MULTIPLE
MOTHER'S DAY
UK
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5. Consider the smaller May
holidays
May is full of small holidays you
can take advantage of with special
offers and sales
• May Day (May 1)
• Star Wars Day (May 4)
• Cinco de Mayo (May 5)
Hype up Mother's Day
sales with a special social
media campaign
Get consumers to engage
with your brand to increase
conversion!
APRIL 2019
Don’t sell on
Amazon yet?
See how to start selling on
Amazon today
Are your conversion
numbers meeting
eCommerce standards?
Average eCommerce conversions
range between 3-4%. See how
you can optimize your site
to increase conversions and
revenue generation
Did you know?
In 2018, Mother's Day
spending exceeded $23 billion in
the U.S alone. Plan your mothers
day campaigns today to earn
some of that revenue yourself!
Golden week is
coming up soon in
Japan (April 29-May 6th)
Start planning festive promotions,
including special ones for
Children’s day on May 5th
-6
th
!
Now is the time to
nudge customers to
take advantage of Easter
offers before it’s too late!
Remind them if you offer
expedited shipping!
Take a moment to
examine Q1 sales and
see if you need to adjust
upcoming forecasts
accordingly.
Competition for
Easter has never
been higher!
Remind customers to add your
email to their contact list to get
exclusive offers!
Don’t wait for Labor
Day to start selling
white many wear white
garments to the Passover
Seder!
Japanese students
will be going back to
school soon!
Plan special offers for
your Japanese customers.
APRIL FOOLS DAY
VARIOUS
PALM SUNDAY
MULTIPLE
GOOD FRIDAY
RELIGIOUS
BACK TO SCHOOL
JAPAN
EASTER MONDAY
MULTIPLE
ANZAC DAY
AUSTRALIA
ARBOR DAY
US
ORTHODOX EASTER
RELIGIOUS
PASSOVER
RELIGIOUS
EASTER SUNDAY
RELIGIOUS
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START OF
GOLDEN WEEK
JAPAN
MONDAY TUESDAY WEDNESDAY THURSDAY FRIDAY SATURDAY SUNDAY
2019 eSeller's Calendar
6. Amazon Prime day is
roughly two months
away!
Start working on improving your
ranking already now with these
top tips
Word of mouth drives
13% of consumer sales
Make sure your customers can
share their positive experiences
with others
Did you know?
Stay one step ahead of
competitors by exploring Google
shopping trends for your
industry
It’s not too late!
Remind customers of sales
on top Memorial Day items
including washers, dryers, fridges,
ovens and more!
Treat early Father’s
Day shoppers
Father's Day (June 16th) is
gaining popularity as 75% of
fathers say being a dad is their
most important job. Treat early
Father's Day shoppers to special
discounts!
eCommerce summer
lull is coming soon
Read up on what you can do to
prepare your business!
Don’t forget existing
customers!
The average order value of
repeat customers is twice as
high!
Plan your PPC strategy for
Memorial Day early
The average retailer will spend
nearly $500 during the holiday
sales
Read up!
Target last minute mothers
day customers with these
eCommerce tips
Target US and UK
customers next weekend
with joint offers on big ticket
items for Memorial Day and
Spring Bank Holiday
MOTHER’S DAY
US/JAPAN/CHINA/
AUSTRALIA
LABOUR DAY
RUSSIA
MAYHEM (CLICK
FRENZY)
AUSTRALIA
MOTHER'S DAY
FRANCE
MEMORIAL DAY
USA
SPRING BANK
HOLIDAY
UK
MAY 2019
Experiencing a lull after
the spring holiday rush?
Take the time to examine sale
trends, calculate inventory, and
boost your digital marketing
campaign efforts
Read up!
On why Mother’s Day is a
$20 billion retail holiday
Australia’s Mayhem day is
coming up!
Slash prices on big items for your
customers down under
VICTORY DAY
RUSSIA
START OF RAMADAN
MULTIPLE
END OF GOLDEN WEEK
JAPAN
END OF GOLDEN WEEK
UK
BBQ’s aren’t the only
thing heating up on
Memorial Day!
Shoppers expect 20-30% off
home goods and spring clothes
Best Friend day is
coming up!
National Best Friend day is
coming up in the U.S. While not
a major holiday, it’s still a great
opportunity for eCommerce
brands to send special offers!
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7. Bring JD shopping day
sales to your customers!
Even if not on the Chinese
marketplace giant
Amazon Prime Day is
roughly one month
away
If you don’t use Amazon Drop
Shopping or Amazon FBA, now is
the time to look into their order
fulfillment options
30% of products
bought online are
returned
Make your return process
seamless to gain customer
loyalty
Take out the Valentine’s
gear you’ve been saving
since February and
prep it for your Chinese
consumers – Chinese
valentines day is less than
two weeks away
FATHER'S DAY
MULTIPLE
JUNE 2019
NATIONAL DAY
RUSSIA
US OPEN (GOLF)
SPORTING EVENT
Ready for Father's Day?
Top gifts include tech
products, clothing and
watches! Start promoting these
products
today!
END OF RAMADAN
MULTIPLE
WESTERN AUSTRALIA
DAY
WA, AUSTRALIA
QUEENS BIRTHDAY
MULTIPLE
SUMMER SOLSTICE
NORTHERN HEMISPHERE
Northern European countries
such as Sweden, Denmark, and
Norway celebrate with festivals-
promote your best summer gear
in preparation
JD SHOPPING DAY
CHINA
TOUR DE FRANCE
SPORTING EVENT
WINTER SOLSTICE
SOUTHERN HEMISPHERE
QUEENSLAND DAY
QUEENSLAND,
AUSTRALIA
DRAGON BOAT
FESTIVAL
CHINA
PENTECOST
RELIGOUS
Getting your summer
sale’s ready?
Don’t forget that June 21st
is the
Winter Solstice for Australians!
Summer sporting events
are a great way to
connect with consumers!
Send them special offers on
sporting apparel, TV’s and party
goods
It’s not too late!
Now is the time to remind your
customers of all the important
men they want to celebrate this
upcoming fathers day
Kickoff your summer
campaigns!
Use bright summer colors, beach
images and “hot” words in your
campaigns!
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8. 4
JULY 2019
Many countries celebrate
independence day in the
summer
Be sure to geo-target campaigns
to provide customers with special
offers on independence day, no
matter where they are
It’s not too late!
If you haven’t done so
already, now is the time to adjust
your PPC campaigns to suit the
summertime season
More than 75% of
online shoppers
would like to get same
day or next day delivery
How close are you shipment
options?
Amazon Prime Day
Took place on July 16th
Last Year – See how it did in
numbers
Want to optimize your
website to increase sales?
Remember that 400 pixels
from the left edge of a desktop
site gets the most eye traffic
according to eye tracking
surveys
Sell on Amazon?
See how your metrics
compare to Amazon targets
before Prime Day is here
CANADA DAY
CANADA
INDEPENDENCE
DAY
US
NATIONAL TREE DAY
AUSTRALIA
BASTILLE DAY
FRANCE
WIMBELDON FINALS
SPORTING EVENT
VALENTINE'S DAY
CHINA
Fourth of July is just two
days away!
Send out last minute specials on
hot summer items i (especially
everything that is red, white and
blue)
July is national ice
cream month!
Send customers summer themed
campaigns to stay relevant
Nothing beats getting
what you want to your
door when it’s too hot to
go outside!
Surprise customers with a free
shipping code this week to boost
summer sales
Boost your social
media with
summertime
campaigns and
hashtags #summerdays
#goodtimesandtanlines
#seastheday
Did your meet your
Q2 forecasts?
See if you need to adjust your
business plan based on the first
half of 2019
Don’t be surprised if
there is a lull in sales this
weekend
On many Americans take long
weekend getaways after 4th
of July
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9. Millennials make 54% of
their purchases online
Have an online site that is user-
friendly if you want to increase
revenue generation from
millennials
Update your back to
school campaigns
with top keywords
such as back-to-school-
supplies, dorm room
ideas, school supply list,
and more
Reminder:
Australian's celebrate
Father’s day in two weeks!
AUGUST 2019
Is your eCommerce
site mobile friendly?
If no, take the summer time to
make it mobile friendly - in 2017
mobile accounted for 58.9% of
ecommerce sales (that’s almost
$1.4 trillion!)
Labor day in the U.S is
just two weeks away
Consumers expect sales on
back-to-school leftovers, summer
clothes, appliances and more
Focus on Email
Marketing
Increase sales by strengthening
email marketing conversion
rates
Many states offer tax-free
shopping weekends for
back to school shoppers
Make sure your customers enjoy
the same benefit
Are you ready for
back to school frenzy?
Update your inventory and touch
up your keyword descriptions for
popular back-to-school
products
ISLAMIC NEW YEAR
MULTIPLE
August is a slow
month for
eCommerce
Don’t fret the lull and focus on
optimizing your online store and
analyzing statistics from past
campaigns
Spruce up summer sales
with a 24 hour flash sale!
Use converting CTA’s like “TODAY
ONLY” and “24 HOUR DISCOUNT”
Did you know?
Even though it’s still hot
outside, now is the time to start
shifting inventory to suit the fall
season
Back to school and
Labor Day are the
same weekend
Double up on offers to increase
upsell
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10. SEPTEMBER 2019
ROSH HASHANA
RELIGIOUS
Back to school sales
continue well past the
first day of school!
Make sure to stock up on
everything from clothing to
electronics, footwear and more!
Are your customers
satisfied?
55% of online shoppers will share
a negative experience with friends
and family - be sure they don’t
have any on your site!
The official first day of fall
is just around the corner
(September 23rd) – start
shifting campaigns with
fall colors and images
Don’t invest in social
media? Perhaps you
should
Online stores with social media
presence have 32% more sales
FATHER'S DAY
AUSTRALIA
MID AUTUMN
FESTIVAL
CHINA
US OPEN FINALS
(TENNIS)
SPORTING EVENT
LABOR DAY
US
FIRST DAY OF SCHOOL
MULTIPLE
FIRST DAY OF
SCHOOL
US
FIRST DAY OF
FALL
GLOBAL
Reminder:
Many countries celebrate
independence day next week
(September 15th) including Costa
Rica, Guatemala, Honduras,
Nicaragua and more. Celebrate
wherever your customers are!
The Jewish Near Year
(Rosh Hashana) is coming
up and many will bring
household gifts to family
for the holiday dinner
Health Sports Day in
Japan is coming up!
Start promoting sporting goods
and health products already now
to your Japanese customers!
Did you know?
Online shoppers abandon 68% of
the time – consider implementing
tools to help capture leads and
reduce abandoned carts on your
eCommerce site
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11. OCTOBER 2019
NATIONAL KANGAROO
AWARENESS DAY
AUSTRALIA
HALLOWEEN
US
DIWALI
INDIA
LABOUR DAY
ACT, NSW, SA, AUSTRALIA
COLUMBUS DAY
US
HEALTH-SPORTS DAY
JAPAN
YOM KIPPUR
RELIGIOUS
Columbus Day is a great
way to clear out summer
merchandise left over
after Prime Day and
Labor Day sales
China’s Singles day
is coming up soon
(November 11th
)
be sure to plan in
advance!
Many Indian retailers
saw a 40% increase in
sales during the Festival
of Lights Diwali cater to
your Indian customers
with special campaigns
already now
Now is the time to
launch your
Halloween campaigns!
Shoppers are ready - is
your online store?
It’s not too late!
Offer last minute offers for
late Halloween shoppers
#trickortreat
Winter is almost
here!
Put the summer stock on the
clearance rack - consumers
expect to see 50% off summer
goods by now
Peak Sales are Just
Six Weeks Away!
Check inventory, planned
promotions, fulfillment, customer
service and digital marketing
strategy before Black Friday/
Cyber Monday
New phone models
are usually announced
in September, making
October prime time for
consumers to snag last
years cell phone at a
reduced price
Halloween is the
third largest retail
event in the UK!
Stock up your online store with
ghouls and goodies
Did you know:
China's eCommerce growth
surpassed the US in 2016, and
is expected to exceed $2 trillion
by 2019. Keep that in mind when
you prepare for Singles Day next
month!
The holiday season is
coming up soon!
Review Deloitte’s Holiday Retail
Survey to plan the best holiday
strategy
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12. NOVEMBER 2019
ALL SAINTS DAY
RELIGIOUS
LABOUR
THANKSGIVING DAY
JAPAN
MOTHER'S DAY
RUSSIA
CULTURE DAY
JAPAN
VETERANS DAY
US
SINGLES DAY
CHINA
BOXING DAY
MULTIPLE
THANKSGIVING
DAY
US
BLACK FRIDAY
MULTIPLE
SMALL BUSINESS
SATURDAY
MULTIPLE
Single’s Day tip
31% of Chinese consumers
made a purchase through
WeChat. Make sure your
eCommerce operation is ready!
Did you know?
35.5% of shoppers start
their holiday season shopping
before thanksgiving! Don’t wait
too long to launch your holiday
season campaigns!
Did you know?
Americans spent $2.87 billion
online on Thanksgiving, $5.8
billion during black Friday and
$6.59 billion on cyber Monday!
That’s a lot of online shipping!
Did you know?
Consumers love buying
electronics, toys, clothing,
beauty products and
footwear on Thanksgiving
and Cyber Monday
It’s not too late!
Remind customers to skip the
lines and get top products at low
prices online
Are you ready?
Consumers love buying
electronics, toys, clothing, beauty
products and footwear on
Thanksgiving and Cyber Monday
Did you know?
On Labour Thanksgiving Day
in Japan (Nov 23), festivals take
place to encourage people
to think about peace and
the environment? Consider
promoting green items to your
Japanese customers
You don’t have to be on
Alibaba to sell on Singles
day!
Get your 11.11 promotions ready.
Most people shop for apparel and
household supplies on this day
Are you ready for
Cyber Monday?
Mobile shopping exceeded $2
billion on Cyber Monday. Make
sure you get in on the action with
sales and special offers
Dive deep into
abandoned cart products
Because 54% of customers will
purchase a product left in their
cart if it is offered at a lower
price
Brits spent 4.5 billion
pounds on Boxing Day
(that’s double their
spending on Black Friday!)
Make sure you offer big discounts
in advance for your UK
customers
Don’t let fulfillment
get you down!
See how to manage holiday
fulfillment like a pro
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13. Retailers increase email
frequency by roughly 50%
during the holiday season
Don’t be afraid to send out
promotions and reminders all
season long
Plan accordingly
Sell Goods with a high
return rate (like fitted apparel
and high fashion)? - make sure
to identify return cost when
planning your forecast
UPS handled 1.4 million
returns after Christmas
Offer exclusive discounts on
exchanges to reduce returns
DECEMBER 2019
CYBER MONDAY
GLOBAL
NEW YEAR’S EVE
GLOBAL
GREEN MONDAY
US
CHRISTMAS DAY
RELIGIOUS
WINTER SOLSTICE
NORTHEN HEMISPHERE
SUPER SATURDAY
MULTIPLE
FREE SHIPPING
DAY
GLOBAL
Many merchants offer free
shopping December 16th
-
extend the offer to all your
customers!
Plan on selling big
ticket items this
holiday season?
27% of shoppers would buy items
that cost over $1000 if offered a
free return
It’s ok to extend
Cyber Monday sales!
Late-shoppers might expect to
see even steeper discounts
Shoppers buy for multiple
people during the holiday
season consider bundling
gifts
It’s time to switch
gears from Cyber
Monday and spread
holiday cheer in time for
Christmas and New Years
Use retargeting to
offer shoppers special
discounts on items left
in their cart from Black
Friday/Cyber Monday
Reminder:
Remind late shoppers to get
their orders in to ensure arrival
by Christmas
Reminder:
Last day for
expedited
shipping
Reminder:
Post-holiday shoppers
expect to see discounts of 40-
50% on clothing, toys, holiday
gifts and decorations
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