The upscale hotel market in Ho Chi Minh City saw growth from 1990 to 2014, with the number of rooms increasing 30% since 2007. Several new hotels opened in 2013-2014, with more planned openings expected to increase the room supply by 30% in 2015. The majority of upscale hotels are located in District 1 and operated by international chains. While District 1 remains the most popular area, new developments may seek locations in other districts due to limited land and infrastructure improvements. The tourism market in Vietnam shows potential for further growth. The hotel performance in Ho Chi Minh City has seen occupancy rates above 60% since 2012, with the luxury segment achieving the highest at around 71%.
Alternaty - Vietnam hotel market overview 2013Alternaty
Alternaty was invited to speak at the HOFTEL Asia Conference, held at the Hyatt Regency Danang, on 27th – 28th June 2013. Mauro Gasparotti, presented a Vietnam hotel market overview and Rudolf Hever, moderated a debate titled “Will Vietnam hotel property ever turn the corner?”.
Alternaty is pleased to share with you the Vietnam hotel market overview presented. Please find below the table of contents and previews.
Table of content
• Vietnam Real Estate Market
2000 – 2006: Real estate/Hospitality
2007 – 2013: Vietnam bumpy ride
• Hotel Supply and Demand
Demand
Hotel market demand by origin
Hotel inventory
Suppy
Vietnam indicative hotel land price
HCMC hotel supply
Hanoi hotel supply
• Vietnamese Hoteliers
• Hotel Investment – Noteworthy hotel transactions
Hilton Hanoi Opera
InterContinential Hanoi West Lake
Victoria Hotel Group 5 resorts
Sheration Hanoi
Legend Hotel
Sheraton Nhatrang
Life Resort Hoian and Quynhon
Vincom A Center
• Market Opportunities
HCMC tourist arrivals, investment opportunites and challenge
Hanoi tourist arrivals, investment opportunites and challenge
Danang tourist arrivals, investment opportunites and challenge
Dalat tourist arrivals, investment opportunites and challenge
Nhatrang tourist arrivals, investment opportunites and challenge
Phuquoc tourist arrivals, investment opportunites and challenge
Haiphong tourist arrivals, investment opportunites and challenge
• About Alternaty Real Estate
--
About HOFTEL
HOFTEL is the world's leading association of hotel property investors - the only one which is both international and multi-branded. It is specifically designed to represent the disparate owners of hotels and provide them with a voice as a distinct industry sector.
HOFTEL provides a voice for our members as a lobbying group, but also gives them a private forum in which to voice their opinions and compare notes with other owners.
Stay tuned for Alternaty's exclusive release at http://blog.alternaty.com/
- Vietnam's tourism sector has grown significantly in recent years, with revenue reaching $5.8 billion in the first half of 2014, a 22.5% increase over the same period in 2013. Tourism contributed an estimated 9.6% of Vietnam's GDP in 2013.
- However, Vietnam is missing opportunities to attract more international visitors due to restrictive visa policies and a lack of regional coordination in destination marketing. Expanding visa exemptions and establishing efficient visa-on-arrival procedures could increase arrivals by 8-18%.
- There is also a shortage of trained tourism professionals in Vietnam. Improving tourism education programs and adopting national competency standards would enhance service quality and the visitor experience.
BDO presentation HSM_Szakmai_Baráti_Kör_feb_19Juhász István
This document summarizes recent trends in the Hungarian hotel market. It notes that the 4-star and 5-star sectors in Budapest have seen the most growth, while 2-star and 3-star categories are shrinking. The provinces are also experiencing growth driven by EU funds, leisure travel, and facilities like wellness hotels. Overall demand for hotels has increased but prices have remained flat or declined since the financial crisis. The market remains fragile to global economic events. Future supply is limited but some new operators may enter the market if demand growth becomes more sustainable. Many existing hotels struggle with debt obligations, and banks have taken over troubled assets. Transaction volume remains low and values are difficult to determine. Strong cost management will be needed as
Rents and occupancy rates across all office grades in Ho Chi Minh City increased in Q4 2015, with Grade A average asking rents rising 1.5% quarter-over-quarter. While CBD office supply remained unchanged, 30,000 square meters of new non-CBD stock was added. In 2016, Grade B office space will see the largest new supply increase, with nearly 77,000 square meters from 4 new projects. Demand for office space is expected to rise due to economic growth, infrastructure improvements, and new trade agreements.
China Hotel Market will be worth round US$ 166.02 Billion by 2028, Size, Shar...Renub Research
China Hotel Market is anticipated to be US$ 166.02 Billion by 2028, according to Renub Research. China hotel market is flourishing with strong economic growth and rising tourism. Increased travel demand from the middle class and higher disposable income has led to more hotel construction and investment.
The global hospitality industry entered 2014 on an upward growth trajectory; a greater sense of optimism was palpable across most regions, as accelerating capital markets, favorable supply and demand balances, and strong investor appetites fueled higher transaction volumes and strengthened lodging fundamentals.
Global hospitality insights provides an overview of key trends in the hospitality industry in 2015:
1) Real estate fundamentals and capital availability are improving, fueling increased transaction volume and competition globally. Hotel investment is expected to exceed $54.5 billion in 2014.
2) A large wave of new hotels will open in 2015, with over 1.3 million new rooms in the global development pipeline.
3) The US hotel market saw strong performance and cross-border investment in 2014, with foreign buyers looking beyond gateway cities. Capitalization rates are trending lower. Latin America faces economic challenges but development is ongoing, while Europe and the Middle East show increased investment and transactions.
Alternaty - Vietnam hotel market overview 2013Alternaty
Alternaty was invited to speak at the HOFTEL Asia Conference, held at the Hyatt Regency Danang, on 27th – 28th June 2013. Mauro Gasparotti, presented a Vietnam hotel market overview and Rudolf Hever, moderated a debate titled “Will Vietnam hotel property ever turn the corner?”.
Alternaty is pleased to share with you the Vietnam hotel market overview presented. Please find below the table of contents and previews.
Table of content
• Vietnam Real Estate Market
2000 – 2006: Real estate/Hospitality
2007 – 2013: Vietnam bumpy ride
• Hotel Supply and Demand
Demand
Hotel market demand by origin
Hotel inventory
Suppy
Vietnam indicative hotel land price
HCMC hotel supply
Hanoi hotel supply
• Vietnamese Hoteliers
• Hotel Investment – Noteworthy hotel transactions
Hilton Hanoi Opera
InterContinential Hanoi West Lake
Victoria Hotel Group 5 resorts
Sheration Hanoi
Legend Hotel
Sheraton Nhatrang
Life Resort Hoian and Quynhon
Vincom A Center
• Market Opportunities
HCMC tourist arrivals, investment opportunites and challenge
Hanoi tourist arrivals, investment opportunites and challenge
Danang tourist arrivals, investment opportunites and challenge
Dalat tourist arrivals, investment opportunites and challenge
Nhatrang tourist arrivals, investment opportunites and challenge
Phuquoc tourist arrivals, investment opportunites and challenge
Haiphong tourist arrivals, investment opportunites and challenge
• About Alternaty Real Estate
--
About HOFTEL
HOFTEL is the world's leading association of hotel property investors - the only one which is both international and multi-branded. It is specifically designed to represent the disparate owners of hotels and provide them with a voice as a distinct industry sector.
HOFTEL provides a voice for our members as a lobbying group, but also gives them a private forum in which to voice their opinions and compare notes with other owners.
Stay tuned for Alternaty's exclusive release at http://blog.alternaty.com/
- Vietnam's tourism sector has grown significantly in recent years, with revenue reaching $5.8 billion in the first half of 2014, a 22.5% increase over the same period in 2013. Tourism contributed an estimated 9.6% of Vietnam's GDP in 2013.
- However, Vietnam is missing opportunities to attract more international visitors due to restrictive visa policies and a lack of regional coordination in destination marketing. Expanding visa exemptions and establishing efficient visa-on-arrival procedures could increase arrivals by 8-18%.
- There is also a shortage of trained tourism professionals in Vietnam. Improving tourism education programs and adopting national competency standards would enhance service quality and the visitor experience.
BDO presentation HSM_Szakmai_Baráti_Kör_feb_19Juhász István
This document summarizes recent trends in the Hungarian hotel market. It notes that the 4-star and 5-star sectors in Budapest have seen the most growth, while 2-star and 3-star categories are shrinking. The provinces are also experiencing growth driven by EU funds, leisure travel, and facilities like wellness hotels. Overall demand for hotels has increased but prices have remained flat or declined since the financial crisis. The market remains fragile to global economic events. Future supply is limited but some new operators may enter the market if demand growth becomes more sustainable. Many existing hotels struggle with debt obligations, and banks have taken over troubled assets. Transaction volume remains low and values are difficult to determine. Strong cost management will be needed as
Rents and occupancy rates across all office grades in Ho Chi Minh City increased in Q4 2015, with Grade A average asking rents rising 1.5% quarter-over-quarter. While CBD office supply remained unchanged, 30,000 square meters of new non-CBD stock was added. In 2016, Grade B office space will see the largest new supply increase, with nearly 77,000 square meters from 4 new projects. Demand for office space is expected to rise due to economic growth, infrastructure improvements, and new trade agreements.
China Hotel Market will be worth round US$ 166.02 Billion by 2028, Size, Shar...Renub Research
China Hotel Market is anticipated to be US$ 166.02 Billion by 2028, according to Renub Research. China hotel market is flourishing with strong economic growth and rising tourism. Increased travel demand from the middle class and higher disposable income has led to more hotel construction and investment.
The global hospitality industry entered 2014 on an upward growth trajectory; a greater sense of optimism was palpable across most regions, as accelerating capital markets, favorable supply and demand balances, and strong investor appetites fueled higher transaction volumes and strengthened lodging fundamentals.
Global hospitality insights provides an overview of key trends in the hospitality industry in 2015:
1) Real estate fundamentals and capital availability are improving, fueling increased transaction volume and competition globally. Hotel investment is expected to exceed $54.5 billion in 2014.
2) A large wave of new hotels will open in 2015, with over 1.3 million new rooms in the global development pipeline.
3) The US hotel market saw strong performance and cross-border investment in 2014, with foreign buyers looking beyond gateway cities. Capitalization rates are trending lower. Latin America faces economic challenges but development is ongoing, while Europe and the Middle East show increased investment and transactions.
This document discusses opportunities and challenges for hospitality companies expanding into emerging markets like China and India. It notes that the growing middle class in these countries represents a huge potential market for hotels. However, companies must understand local consumers' needs and leverage partnerships to navigate regulatory hurdles. While infrastructure is improving, land and workforce constraints remain. The document recommends using frameworks to segment customers and evaluate opportunities in a sustainable manner.
The document discusses the need for mid-market hotels in Dubai to accommodate a more diverse range of travelers as the city aims to attract 20 million visitors by 2020. While Dubai currently relies heavily on luxury hotels, mid-market hotels that offer affordable accommodations, good wifi, and technology access would appeal more to millennial and budget travelers from emerging markets like India and China. The paper examines factors driving demand for mid-market hotels and outlines challenges to their development, but argues they can be financially viable given lower construction costs per room compared to luxury hotels.
- Office rents in Ho Chi Minh City remained stable in Q3 2015, while occupancy increased to an average of 94% due to new supply. Grade A and B office rents increased to US$40/sqm/mth and US$24/sqm/mth respectively in the city center.
- The retail market saw average asking rents increase to US$59/sqm/mth in the CBD. New shopping centers added over 100,000 sqm of supply. Occupancy declined slightly to 92% for shopping centers.
- Residential sales volumes increased 88% YoY in Q3 2015 to nearly 8,000 units. Average primary prices rose 2.5% while the luxury segment
Rental growth was recorded across all office grades in Ho Chi Minh City in the first quarter of 2016. Grade A average asking rents increased 1.92% while Grade B surged 5.1%, though average occupancy rates witnessed a downward trend. No new office buildings entered the market, while the supply pipeline included 11 Grade A and 57 Grade B buildings. Grade B will see most new supply in coming quarters, while 4 new Grade A buildings after 2018 will substantially increase stock. Strong foreign direct investment is expected to continue driving office demand from foreign enterprises.
The Bangkok hotel market had a good first quarter of 2010 due to robust tourism. However, significant new luxury and upper scale hotel room supply coming online in 2010 and 2011 may squeeze occupancy levels and lead to pricing pressures. Recent political protests have also started to negatively affect the hotel market. With continued instability, Thailand's political situation threatens the long term prospects of Bangkok's hotel market and its growth as a destination for meetings, incentives, conferences and exhibitions. The growth in tourists from India and the Middle East has helped underpin off peak season demand.
In Q2 2015, there were over 3,000 serviced apartment units across 79 projects in Ho Chi Minh City, with District 1 maintaining the largest market share at 40%. Occupancy rates remained stable at 84% across Grade A and B properties. Demand has increased for serviced apartments as a cost-effective long-term accommodation alternative to hotels. Outlook forecasts continued growth in demand over the next two years, driven by economic growth and foreign investment in Vietnam. The largest new supply in 2016 will be the 222-unit Ascott Waterfront Saigon project.
N1 phono tech_research_ph.2_15_06_2015Andrew Grant
This document provides an overview of the luxury hotel market and various hotel brands. It discusses key trends in the luxury hotel sector such as an increased focus on delivering personalized local experiences through global hotel brands. Several hotel chains are profiled that are leaders in the luxury market, including Accor, Hilton, Hyatt, IHG, Marriott, Starwood, and Taj Hotels. Pipeline data is also presented on new hotel room construction in Europe, with the majority being upscale brands.
Marriott International seeks to expand its operations in China to capitalize on the country's growing hospitality industry and middle class. It currently has 22 hotels in China but sees an opportunity for much broader growth. The document discusses Marriott's brand strengths, China's hotel industry trends, and outlines Marriott's strategic plan to increase its hotel rooms in China by 20% by focusing on new regions and introducing new brands like Edition to satisfy rising demand. It also addresses challenges like high employee turnover that Marriott must overcome.
Whitepaper: Top hotel industry trends to look out for in 2016Iconsulthotels
An interesting white paper produced by the organisers the Hotel 360 - The Hotel Business Conference about hotel industry trends to watch out for in 2016.
USA Travel Industry outlook and Trends 2018. Deloitte Report. David Vicent
A very complete report by Deloitte about travel and tourism industry trends in USA. Very nice report model to analyce key facts in any latin american country.
The document discusses real estate investment opportunities in Vietnam. It outlines reasons for foreign investors to invest such as an open market and high yields. Economic factors like a stable currency and increasing mortgages are noted. Several key residential and mixed-use projects in Ho Chi Minh City are highlighted. Potential pitfalls like speculative bubbles are also covered. The document concludes by explaining how the assistant company can help clients navigate the market and add value through their investment expertise and services.
The Bangkok serviced apartment market faces challenges in 2010 with a significant supply increase expected from 2009 to 2011 of 40% while demand has fallen and is not likely to rise significantly in the second quarter. Occupancy rates fell to 65-70% for long-term stays in the first quarter and this pattern may continue until supply stabilizes and demand increases. Nearly half of serviced apartment supply in Bangkok are grade B projects, with most located in the early Sukhumurt area and Central Lumpini area. One bedroom units are the most common at 44% of total units.
The real estate markets in Abu Dhabi and Dubai have seen different trends in recent months.
In Abu Dhabi, the residential market has seen healthy demand and price growth of 11-35% for apartments and 5-30% for villas due to new project launches and government initiatives. However, rental yields have decreased as sale prices have grown faster than rents.
The Dubai residential market has slowed down, with transactions declining and stable or slightly increasing rents. However, office and retail spaces have seen rising lease rates and occupancy due to economic growth.
Both markets are expected to continue growing in 2015, with new project openings supporting the residential and commercial sectors, though increased housing supply may slow price
Horwath HTL provides a quarterly update on key hotel markets in China. The data shows year-over-year performance declines for most markets in Q4 2009 compared to Q4 2008, with RevPAR declines ranging from 7% to 53%. Underlying demand grew in some markets like Guangzhou and Hangzhou, but average room rates continued to decline across China, putting pressure on revenue. Looking ahead to 2010, occupancy levels are expected to rise as new supply impacts subside, but average rates may continue to decline as hotels discount to boost occupancy.
Increased tourist levels across Spain as a result of the Spanish and wider European economic recovery have fed into the hotel sector. RevPar growth and healthy occupancy rates have made the asset class appealing for new investment. Madrid prime location hotel yields hover around 6-8% while Madrid trophy asset yields are between 4-5.5%. A value added strategy of purchasing empty buildings and renovating them into new hotels is more economical than acquiring existing hotels outright. Banks cleaning up balance sheets has opened investment opportunities for both underlying hotel assets and financing by institutional investors. Intermediaries providing stable rental income to hotel owners while taking on management contracts have created alternative ways to enter the sector.
Hotels Hospitality Group Hotel Investment OutLook 2017 JLLMYO AUNG Myanmar
http://www.jll.com/Documents/Hospitality/JLL-HIO-2017.pdf
Hotels & Hospitality Group | January 2017-Hotel Investment Outlook 2017 JLL
A year of resets and changes stands to make way for a year of stability and greater
consistency for investment flows. Our total global expectation for hotel real estate
transactions in 2017 is $60 billion, mirroring the level recorded in 2016.
• EMEA is expected to see growth in volumes from approximately $20.5 billion in
2016 to $22.5 billion in 2017.
• Activity in the Americas, after a relatively strong year underpinned by off-shore
buyers, is slated to remain flat at up to $31.0 billion.
• Asia Pacific volumes are expected to hold steady at $8.5 billion in 2017.
The document discusses trends in real estate investment across the Middle East region. It notes that investors are looking to diversify out of the Dubai residential market due to concerns of overheating and limited future price growth. In particular, investors are showing strong interest in the hospitality sector in Dubai and other Gulf markets due to anticipated growth from events like Expo 2020, as well as office and industrial sectors. However, the document also cautions that oversupply remains a risk if development is not carefully planned. It outlines that Saudi Arabia is becoming another key investment target market due to population and economic growth, while more investors are also looking to Western Europe and the United States for opportunities.
Retail rents in Hanoi average $37/sqm/month, with CBD rents falling 3.1% quarter-over-quarter and non-CBD rents declining slightly. Occupancy has risen to an average of 85% due to strong leasing in new retail centers. In Q3 2015, over 133,000 sqm of new retail space opened at The Yard, Hanoi Creative City, and Aeon Mall Long Bien. Consumer confidence is up and international brands continue expanding into Vietnam, focusing on CBD locations for flagship stores. However, abundant upcoming supply may increase pressure on existing retail areas.
Average occupancy across all Hanoi retail properties improved to 89.3% in Q4 2015 thanks to strong leasing at new developments. Average asking rents increased slightly due to higher rents at a new shopping center, while CBD rents remained stable. Total retail stock reached over 1 million square meters with the addition of a new 55,400 square meter shopping center. Demand for retail space is expected to remain robust due to Vietnam's growing economy and population.
In the first half of 2015, Hanoi's retail market saw a slight increase in occupancy and rents. Shopping centers dominated the retail supply, accounting for 85% of the total stock. Occupancy rose to 84% while average asking rents increased to $37.2/sqm/month. Three new shopping centers are expected to launch in 2015, adding over 176,000 sqm of new retail space, with future supply concentrated in outlying districts. Economic growth and foreign investment are positive signs for the retail sector, but increased competition from new projects may impact performance.
Trong bài viết này, chúng tôi sẽ phân tích những vấn đề Chủ Đầu Tư cần xem xét trước khi quyết định lựa chọn mô hình phát triển: Khách Sạn hay Căn Hộ Dịch Vụ.
This document discusses opportunities and challenges for hospitality companies expanding into emerging markets like China and India. It notes that the growing middle class in these countries represents a huge potential market for hotels. However, companies must understand local consumers' needs and leverage partnerships to navigate regulatory hurdles. While infrastructure is improving, land and workforce constraints remain. The document recommends using frameworks to segment customers and evaluate opportunities in a sustainable manner.
The document discusses the need for mid-market hotels in Dubai to accommodate a more diverse range of travelers as the city aims to attract 20 million visitors by 2020. While Dubai currently relies heavily on luxury hotels, mid-market hotels that offer affordable accommodations, good wifi, and technology access would appeal more to millennial and budget travelers from emerging markets like India and China. The paper examines factors driving demand for mid-market hotels and outlines challenges to their development, but argues they can be financially viable given lower construction costs per room compared to luxury hotels.
- Office rents in Ho Chi Minh City remained stable in Q3 2015, while occupancy increased to an average of 94% due to new supply. Grade A and B office rents increased to US$40/sqm/mth and US$24/sqm/mth respectively in the city center.
- The retail market saw average asking rents increase to US$59/sqm/mth in the CBD. New shopping centers added over 100,000 sqm of supply. Occupancy declined slightly to 92% for shopping centers.
- Residential sales volumes increased 88% YoY in Q3 2015 to nearly 8,000 units. Average primary prices rose 2.5% while the luxury segment
Rental growth was recorded across all office grades in Ho Chi Minh City in the first quarter of 2016. Grade A average asking rents increased 1.92% while Grade B surged 5.1%, though average occupancy rates witnessed a downward trend. No new office buildings entered the market, while the supply pipeline included 11 Grade A and 57 Grade B buildings. Grade B will see most new supply in coming quarters, while 4 new Grade A buildings after 2018 will substantially increase stock. Strong foreign direct investment is expected to continue driving office demand from foreign enterprises.
The Bangkok hotel market had a good first quarter of 2010 due to robust tourism. However, significant new luxury and upper scale hotel room supply coming online in 2010 and 2011 may squeeze occupancy levels and lead to pricing pressures. Recent political protests have also started to negatively affect the hotel market. With continued instability, Thailand's political situation threatens the long term prospects of Bangkok's hotel market and its growth as a destination for meetings, incentives, conferences and exhibitions. The growth in tourists from India and the Middle East has helped underpin off peak season demand.
In Q2 2015, there were over 3,000 serviced apartment units across 79 projects in Ho Chi Minh City, with District 1 maintaining the largest market share at 40%. Occupancy rates remained stable at 84% across Grade A and B properties. Demand has increased for serviced apartments as a cost-effective long-term accommodation alternative to hotels. Outlook forecasts continued growth in demand over the next two years, driven by economic growth and foreign investment in Vietnam. The largest new supply in 2016 will be the 222-unit Ascott Waterfront Saigon project.
N1 phono tech_research_ph.2_15_06_2015Andrew Grant
This document provides an overview of the luxury hotel market and various hotel brands. It discusses key trends in the luxury hotel sector such as an increased focus on delivering personalized local experiences through global hotel brands. Several hotel chains are profiled that are leaders in the luxury market, including Accor, Hilton, Hyatt, IHG, Marriott, Starwood, and Taj Hotels. Pipeline data is also presented on new hotel room construction in Europe, with the majority being upscale brands.
Marriott International seeks to expand its operations in China to capitalize on the country's growing hospitality industry and middle class. It currently has 22 hotels in China but sees an opportunity for much broader growth. The document discusses Marriott's brand strengths, China's hotel industry trends, and outlines Marriott's strategic plan to increase its hotel rooms in China by 20% by focusing on new regions and introducing new brands like Edition to satisfy rising demand. It also addresses challenges like high employee turnover that Marriott must overcome.
Whitepaper: Top hotel industry trends to look out for in 2016Iconsulthotels
An interesting white paper produced by the organisers the Hotel 360 - The Hotel Business Conference about hotel industry trends to watch out for in 2016.
USA Travel Industry outlook and Trends 2018. Deloitte Report. David Vicent
A very complete report by Deloitte about travel and tourism industry trends in USA. Very nice report model to analyce key facts in any latin american country.
The document discusses real estate investment opportunities in Vietnam. It outlines reasons for foreign investors to invest such as an open market and high yields. Economic factors like a stable currency and increasing mortgages are noted. Several key residential and mixed-use projects in Ho Chi Minh City are highlighted. Potential pitfalls like speculative bubbles are also covered. The document concludes by explaining how the assistant company can help clients navigate the market and add value through their investment expertise and services.
The Bangkok serviced apartment market faces challenges in 2010 with a significant supply increase expected from 2009 to 2011 of 40% while demand has fallen and is not likely to rise significantly in the second quarter. Occupancy rates fell to 65-70% for long-term stays in the first quarter and this pattern may continue until supply stabilizes and demand increases. Nearly half of serviced apartment supply in Bangkok are grade B projects, with most located in the early Sukhumurt area and Central Lumpini area. One bedroom units are the most common at 44% of total units.
The real estate markets in Abu Dhabi and Dubai have seen different trends in recent months.
In Abu Dhabi, the residential market has seen healthy demand and price growth of 11-35% for apartments and 5-30% for villas due to new project launches and government initiatives. However, rental yields have decreased as sale prices have grown faster than rents.
The Dubai residential market has slowed down, with transactions declining and stable or slightly increasing rents. However, office and retail spaces have seen rising lease rates and occupancy due to economic growth.
Both markets are expected to continue growing in 2015, with new project openings supporting the residential and commercial sectors, though increased housing supply may slow price
Horwath HTL provides a quarterly update on key hotel markets in China. The data shows year-over-year performance declines for most markets in Q4 2009 compared to Q4 2008, with RevPAR declines ranging from 7% to 53%. Underlying demand grew in some markets like Guangzhou and Hangzhou, but average room rates continued to decline across China, putting pressure on revenue. Looking ahead to 2010, occupancy levels are expected to rise as new supply impacts subside, but average rates may continue to decline as hotels discount to boost occupancy.
Increased tourist levels across Spain as a result of the Spanish and wider European economic recovery have fed into the hotel sector. RevPar growth and healthy occupancy rates have made the asset class appealing for new investment. Madrid prime location hotel yields hover around 6-8% while Madrid trophy asset yields are between 4-5.5%. A value added strategy of purchasing empty buildings and renovating them into new hotels is more economical than acquiring existing hotels outright. Banks cleaning up balance sheets has opened investment opportunities for both underlying hotel assets and financing by institutional investors. Intermediaries providing stable rental income to hotel owners while taking on management contracts have created alternative ways to enter the sector.
Hotels Hospitality Group Hotel Investment OutLook 2017 JLLMYO AUNG Myanmar
http://www.jll.com/Documents/Hospitality/JLL-HIO-2017.pdf
Hotels & Hospitality Group | January 2017-Hotel Investment Outlook 2017 JLL
A year of resets and changes stands to make way for a year of stability and greater
consistency for investment flows. Our total global expectation for hotel real estate
transactions in 2017 is $60 billion, mirroring the level recorded in 2016.
• EMEA is expected to see growth in volumes from approximately $20.5 billion in
2016 to $22.5 billion in 2017.
• Activity in the Americas, after a relatively strong year underpinned by off-shore
buyers, is slated to remain flat at up to $31.0 billion.
• Asia Pacific volumes are expected to hold steady at $8.5 billion in 2017.
The document discusses trends in real estate investment across the Middle East region. It notes that investors are looking to diversify out of the Dubai residential market due to concerns of overheating and limited future price growth. In particular, investors are showing strong interest in the hospitality sector in Dubai and other Gulf markets due to anticipated growth from events like Expo 2020, as well as office and industrial sectors. However, the document also cautions that oversupply remains a risk if development is not carefully planned. It outlines that Saudi Arabia is becoming another key investment target market due to population and economic growth, while more investors are also looking to Western Europe and the United States for opportunities.
Retail rents in Hanoi average $37/sqm/month, with CBD rents falling 3.1% quarter-over-quarter and non-CBD rents declining slightly. Occupancy has risen to an average of 85% due to strong leasing in new retail centers. In Q3 2015, over 133,000 sqm of new retail space opened at The Yard, Hanoi Creative City, and Aeon Mall Long Bien. Consumer confidence is up and international brands continue expanding into Vietnam, focusing on CBD locations for flagship stores. However, abundant upcoming supply may increase pressure on existing retail areas.
Average occupancy across all Hanoi retail properties improved to 89.3% in Q4 2015 thanks to strong leasing at new developments. Average asking rents increased slightly due to higher rents at a new shopping center, while CBD rents remained stable. Total retail stock reached over 1 million square meters with the addition of a new 55,400 square meter shopping center. Demand for retail space is expected to remain robust due to Vietnam's growing economy and population.
In the first half of 2015, Hanoi's retail market saw a slight increase in occupancy and rents. Shopping centers dominated the retail supply, accounting for 85% of the total stock. Occupancy rose to 84% while average asking rents increased to $37.2/sqm/month. Three new shopping centers are expected to launch in 2015, adding over 176,000 sqm of new retail space, with future supply concentrated in outlying districts. Economic growth and foreign investment are positive signs for the retail sector, but increased competition from new projects may impact performance.
Similar to Ho Chi Minh City Upscale Hotel Market - Year end review and forecast 2015 (20)
Trong bài viết này, chúng tôi sẽ phân tích những vấn đề Chủ Đầu Tư cần xem xét trước khi quyết định lựa chọn mô hình phát triển: Khách Sạn hay Căn Hộ Dịch Vụ.
This luxury villa in Nha Trang, Vietnam offers breathtaking ocean views and over 500 square meters of private living space. The villa features 4-5 bedrooms, a full kitchen, and an expansive exterior with a private pool. Guests can enjoy superior amenities like room service, breakfast, a private chef and butler. The villa is ideally located close to the beach and city center, providing an ideal spot for relaxation alongside the stunning pool with an ocean view.
This luxury villa in Nha Trang, Vietnam offers stunning ocean views and amenities. The villa has over 500 square meters of private space with four bedrooms, five bathrooms, a large living room, dining area, kitchen, and swimming pool. It is located adjacent to the city center yet secluded within its own walled garden. Personalized services like a private chef, driver, and spa treatments are available. The villa provides the ideal tropical getaway close to beaches, activities, and local culture in Nha Trang.
Alternaty - Mẫu báo cáo về Phân tích Khả Thi Đầu Tư và Đề Xuất Phát TriểnAlternaty
Mẫu báo cáo bao gồm các phần chính như sau: Mô tả dự án, Thông số dự án, Các giai đoạn phát triển, Ước tính chi phí xây dựng, Tổng quan thị trường, Các bên đầu tư, Phân tích dòng tiền
Alternaty Feasibility Study & Development Recommendations_Report Sample_ENAlternaty
A real estate firm conducted an investment feasibility analysis and development recommendations for a mixed-use project in Vietnam. The 206-room hotel component is projected to have 42% occupancy in its first year of soft opening in 2017, growing to 68% occupancy by 2023 as the market matures. Hotel revenues are forecasted to start at $2.7 million in 2017 growing to over $6.6 million by 2026 as occupancy and room rates increase. The analysis also examined construction costs, market demand, competitive supply, and cash flows for the residential, retail and office components.
Acqua Villa is a unique modern accommodation. Located adjacent to the Nha Trang center, the villa has over 500 sqm private space, featuring four bedrooms, five bathrooms, large living room with dining area, fully equipped kitchen, and an expansive exterior with large private pool.
Upon request we provide Personalized Care Service including in-villa-spa, 24-hour butler, babysitter, tour guide, private chef, private driver —friendly and discreet— to keep your home in perfect order and ensure your peace of mind with reliable Acqua Villa standards.
140418 alternaty presentation university of economics hcmc finalAlternaty
Alternaty is a boutique real estate consulting firm based in Ho Chi Minh City, Vietnam. They provide services throughout the real estate development lifecycle, including feasibility studies, valuations, operator selection, pre-opening services, and ongoing operations reviews. The document discusses Alternaty's experience and services, as well as providing an overview of the various stages of the real estate development process and the key parties involved, such as developers, investors, banks, consultants, and government authorities.
Alternaty - Press release on Vietnam Property Market - November 2013Alternaty
Although Vietnam’s real estate market has experienced a slowdown over the past few years, the overall sentiment from international investors seems to be slowly turning positive and back to levels seen before the downturn.
Alternaty Vietnam was recently invited to speak at two highly recognized international real estate conferences, the Alternative Ownership Conference (AOCAP) held in Hong Kong on 15th - 16th October and the International Hotel Investment Forum (IHFI) held in Singapore on 21st – 23rd October, where Mr Rudolf Hever and Mr Mauro Gasparotti, Executive Directors of Alternaty Vietnam, were requested to participate in panel discussions on the current and future outlook of the Vietnam real estate market.
Visit http://blog.alternaty.com/ for updated information and market news!
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Là công ty chuyên quản lý Biệt thự, Alternaty cung cấp dịch vụ quản lý từ các biệt thự riêng lẻ cho đến các khu phức hợp biệt thự nghỉ dưỡng bao gồm các hoạt động Marketing, Quản lý và vận hành hoạt động tại Biệt thự, cung cấp dịch vụ chăm sóc khách hàng. Phần lớn các dự án Biệt thự chúng tôi nằm ở các điểm du lịch nổi tiếng của Việt Nam.
Alternaty có trụ sở tại thành phố Hồ Chí Minh, trong đó Đội ngũ Quản lý biệt thự Alternaty thường xuyên di chuyển đến các dự án ở các khu vực khác nhau để làm việc. Tại mỗi khu vực, chúng tôi xây dựng đội ngũ nhân viên dịch vụ khách hàng, làm việc thời vụ tại địa phương, với mong muốn khai thác thế mạnh hiểu biết về nơi sinh sống của các bạn, tạo ra cơ hội nghề nghiệp và huấn luyện nhân sự theo chuẩn quốc tế.
Mời các bạn xem thêm thông tin tuyển dụng trong file và liên hệ qua email: hr@alternaty.com để được giải đáp thắc mắc.
Alternaty is a boutique real estate firm providing a suite of consulting services throughout the development lifecycle. Headquarter in HCMC Vietnam, with associates in Thailand, Myanmar Indonesia and the Maldives.
Our team has 17 years of combined experience in the real estate industry with an extensive track record in hotel and resort advisory in Indochina Region.
At Alternaty, our Hotel Pre-opening and Operational Review services are specifically tailored to the needs of the Hotel Owner, where our goals are exactly aligned with the Owner. This means we have a common target in terms of standards, revenue, and most importantly, in terms of costs.
We refer to our Hotel Pre-opening and Operations Services as “Owner Representation”, whereby our support is given at every point of operation or construction both for internal departments (front office, HR, housekeeping etc) and for external service providers (sale and marketing, branding firms, franchise companies etc).
Please visit our blog for latest exclusive releases http://blog.alternaty.com/
See you!
Alternaty is a boutique real estate firm providing a suite of consulting services throughout the development lifecycle. Headquarter in HCMC Vietnam, with associates in Thailand, Myanmar Indonesia and the Maldives.
Our team has 17 years of combined experience in the real estate industry with an extensive track record in hotel and resort advisory in Indochina Region.
We propose an interim management period (Temporary Management) during which our operations team will:
. First review the property operation
. Report and discuss with the Owner on the problems and solutions
. Implement the new procedure and training
. Supervise and control with monthly inspections and reviews
Please also visit our blog for latest exclusive releases http://blog.alternaty.com/
Alternaty - Common mistakes in hotel designAlternaty
Alternaty is pleased to launch the first issue of a multi part series entitled “Common Mistakes in Hotel Planning and Operation”. The series aims to highlight the most common mistakes made by hotel developers and offers advice on how to avoid them.
This first issue, Common Mistakes in Hotel Design, highlights the most common mistakes made during the design process that can have long lasting negative impacts on operations. See our blog at http://blog.alternaty.com/ to download our latest exclusive releases.
Table of content:
- Hotel room design
- Bathroom design
- Food and beverage
- Lobby and public areas
- Back of house
- Spa, gym and swimming pool
- Elevators and corridors
- About Alternaty
Stay tuned for the next issues!
Alternaty - Mô hình bán quyền sở hữu & chia sẻ kì nghỉ cho chủ đầu tư - Cơ hộ...Alternaty
Bài quyết trình bao gồm các nội dung:
Thế nào là Bán quyền sở hữu và chia sẻ kì nghỉ trong quản lý và phát triển bất động sản và xem xét cơ hội đầu tư?
Nội dung:
. Sản phẩm bất động sản thay thế
. Sở hữu toàn phần
. Sở hữu toàn phần với hệ thống cho thuê
. Sở hữu từng phần - chia sẻ theo quý
. Sở hữu từng phần - chia sẻ theo tháng
. Chia sẻ kì nghỉ
. Sở hữu toàn phần và sở hữu từng phần
. Hệ thống điểm và trao đổi
. Lợi ích
. Rủi ro
. Các trường hợp nghiên cứu
Hẹn gặp bạn tại http://blog.alternaty.com/
Alternaty - Alternative Real Estate - Capability statement Alternaty
Alternaty is a boutique real estate firm providing a suite of consulting services throughout the development lifecycle. Headquarter in HCMC Vietnam, with associates in Thailand, Myanmar and Indonesia.
We specialise in the early stages of planning and development when accurate and detailed advisory adds significant value for the whole development and maximises the returns for developers, investors or any players involved throughout the development process.
See you at http://blog.alternaty.com/
Alternaty - Hotel operator selection process - Jan 2013Alternaty
Before considering a management company, developers should be aware of all the possible options and alternatives that match their investment strategy.
Alternaty is a boutique real estate firm providing a suite of consulting services throughout the development lifecycle. We are headquartered in HCMC Vietnam, with associates in Thailand, Myanmar and Indonesia.
Hope to see you at http://blog.alternaty.com/
Alternaty - Nha Trang hotels and resorts market view - December 2012Alternaty
In this issue we have analyzed the Nha Trang Hotel Market and provided a review of Branded Residences. You will also find a summary of HICAP as well as the announcement of the Vietnam winners of the South East Asia Property Awards recently held in Singapore.
Hope to see you at http://blog.alternaty.com/
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AVRUPA KONUTLARI ESENTEPE - ENGLISH - Listing TurkeyListing Turkey
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BEST FARMLAND FOR SALE | FARM PLOTS NEAR BANGALORE | KANAKAPURA | CHICKKABALP...knox groups real estate
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Recent Trends Fueling The Surge in Farmhouse Demand in IndiaFarmland Bazaar
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Ho Chi Minh City Upscale Hotel Market - Year end review and forecast 2015
1. Alternative Real Estate Service Co., Ltd
Unit 23, 26 Ly Tu Trong Street
District 1, Ho Chi Minh City
Vietnam
ALTERNATY FEATURE ARTICLE – 11 February 2015
HO CHI MINH CITY UPSCALE MARKET – YEAR END REVIEW AND FORECAST
In Ho Chi Minh City, the number of five-star hotels has increased gradually from 1990 to 2014 up to
16 upscale properties, effectively offering 5,146 rooms in total. This growth amounts to a
remarkable 30% increase since 2007. The newest upscale hotels include Tan Son Nhat Saigon,
Novotel, which came on line in 2013, and Pullman Saigon Hotel, which officially opened in 2014,
whilst a number of two- and three-star family hotels have opened, albeit at lower rate compared to
previous years due to challenging financing availability for single private investors in the past two
years.
The majority of the Upscale to Luxury hotels in HCMC are clustered in District 1, representing a total
of 3,921 rooms (76% of the total supply). Only two other upscale hotels are located in District 5 and
the remaining hotels are located in Phu Nhuan district, in close proximity to the airport. Due to the
cluster of financial and business offices in the area, District 1 is still perceived as the most favorable
location for Upscale and Luxury hotels. However, the limited availability of land, the new metro
system, and the decentralization of residential and commercial facilities, may incentivize investors in
Mid to Upscale hotels to explore opportunities in secondary locations including District 7, District 2,
Phu Nhuan, and District 3 which, as of today, are only hosting affordable mid-scale accommodations
targeting local business travelers. Decentralized locations are still the preferred option for serviced
apartments or properties targeting long-term stay, also receiving daily travelers, families, and
business visitors looking for larger spaces.
Most of the upscale hotels in HCMC are operated by international operators, accounting for
approximately 75% of the total existing supply. The remaining portion is either self-operated or part
of the Saigon Tourist portfolio which includes properties such as the Majestic and the Rex. Due to
the presence of several family run properties in the budget to mid-scale market, very few
international brands have been used. Ibis in District 7 is the only mid-scale property in HCMC with an
international brand, although other Ibis and Holiday Inn properties are currently being planned for
more centralized locations.
2013 to 2014 saw only four new hotels opening in the upscale market, resulting in a total of 933
additional rooms in the market. This year, with the completion and opening of some of the most
anticipated properties, including The Reverie (formerly Times Square) and Le Meridien, we anticipate
a large increase in room supply in the five-star category. With a total of 636 rooms planned for
release in the market, this will account for a 30% increase. Additional increases in supply in the same
category will be made when Union Square Hotel (formerly Vincom A), opens in 2016. The One and
the Lavenue project, expected to open in 2017 and 2018 respectively, are also presently under
building foundations or site clearance. The expansion of the Majestic hotel and the redevelopment
of Satra Tax Center are also expected to complete in the next 4 years. The Viettel project, located on
Cach Mang Thang 8 street, which includes approximately 424 rooms, is expected to be completed in
2016, and it will be positioned as an upscale property managed under a well-known international
brand.
T +84 836 028 591 E info@alternaty.com W www.alternaty.com
2. Alternative Real Estate Service Co., Ltd
Unit 23, 26 Ly Tu Trong Street
District 1, Ho Chi Minh City
Vietnam
Source: Alternaty December 2014
Source: Alternaty December 2014
Demand
According to the Vietnam National Administration of Tourism (VNAT), the total number of tourists
arriving in Vietnam in the first eleven months of 2014 was registered at 43.6 million, up by 8.3% YoY.
Domestic arrivals accounted for 83.5% (36.4 million arrivals) of the total arriving population and
increased by 8.9% since 2013. International arrivals reached a record 7.2million and increased by
5.4% since 2013.
Total tourist arrivals to Ho Chi Minh City increased steadily from 2.6 million to over 4 million with an
average growth rate of 11.4% during the period between 2009 and 2013. In the first 11 months of
2014, the city welcomed approximately 3.9 million international tourists, an increase of 7% YoY. This
comprised approximately 50% of the total number of international arrivals to Vietnam.
The vast majority of guests who stay in upscale and luxury hotels are foreign. Some of the properties
in HCMC target specific markets. Properties such as Hotel Nikko, Windsor Plaza, and the Lotte
Legend Hotel cater towards the Asian demographic with more than 30% of its clientele coming from
specific Asian countries. Park Hyatt and the Sheraton, on the other hand, cater more to European,
American, and Australian visitors. Based on our internal survey, the Japanese market is still a strong
T +84 836 028 591 E info@alternaty.com W www.alternaty.com
3. Alternative Real Estate Service Co., Ltd
Unit 23, 26 Ly Tu Trong Street
District 1, Ho Chi Minh City
Vietnam
segment in HCMC with particular potential for the corporate travelers and long-term guests even if
the majority of the respondents favour a 1 bedroom unit to hotel rooms with size of at least 45sqm.
Some of the upscale properties have shifted particular attention towards the Japanese market with
dedicated marketing personnel targeting Japanese corporate and business travelers.
Hotel Performance
The HCMC upmarket can be clearly divided into three separate segments: the Luxury Segment, with
Hyatt leading the rates, the Upper Upscale Segment, where properties like the Renaissance, Rex and,
Sofitel hotels, among others, could be placed, and the Upscale Segment, which includes
decentralized five-star or international standard four-star properties.
There is an evident gap between the different groups, with the luxury segment leading the market at
an average rate of US$170/night, followed by the upper upscale group trading at approximately
US$118/ night. The upscale group is trading at an average rate of US$90/night, almost half that
compared to the superior five-star. This is because the upscale five-star group is composed of
properties that are generally older and less attractive due to their locations, management, or
orientation towards the local market or group travelers. The upscale five-star properties are usually
located outside central districts and target large-group travelers, transits, aircrew members, or
management-level local business travelers. The overall market ADR has been relatively stable in each
category for the past two years, as signs of balance in growth in demand and supply with limited
new openings have been experienced.
In 2015, we anticipate an increase in the average market rate due to the opening of the Le Meridien
and The Reverie, which are expected to compete in the luxury segment, and the completion of the
Caravelle renovations. Even if the hotels do not anticipate an increase of rates, by increasing the
room count in the higher category, the overall average market rate will increase on its own.
Occupancy
Looking back at 2014, it was expected to be a particularly strong year for the five-star market in
HCMC, with the first quarter gave several positive signs of strong performance throughout the whole
year. However, the political tension between Vietnam and China in Q1/Q2 negatively impacted guest
arrivals with several cancellations from groups and MICE business that was felt at different levels
from various properties depending on the main target markets. That short period of instability
affected the trading performance for the whole year by slightly reducing occupancy level in what
could have been a remarkable year for the majority of the HCMC properties.
The overall hotel market has shown significant signs of recovery since 2012 through a stable growth
to a level above 60%. The luxury segment led the market in 2013 and 2014 with the highest
occupancy among the segments, trading at 71% within this group. However, there is a notable
difference between the highest priced option and the rest of the set, where hotel trading at
premium rates achieve a lower volume of occupancies at approximately 65%. The Intercontinental
Hotel and Sheraton Hotel are among the best performing properties in the market with annual
occupancies registered above 75%. A stronger competition level is felt in the upscale segment, with
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4. Alternative Real Estate Service Co., Ltd
Unit 23, 26 Ly Tu Trong Street
District 1, Ho Chi Minh City
Vietnam
some superior three-star or four-star hotels offering value for money accommodation in attractive
CBD locations and challenging the decentralized larger five-star properties. This has turned the
market into a fierce competition in the upscale segment, resulting in a lower rates and lower
occupancies levels which are expected to be registered at 66% for 2014. That said, some of the most
recently opened international four-star properties, when located in more central streets, are
reaching remarkable level of occupancies, trading at levels also above 75%.
With regards to the long-term guests, the demand for the serviced apartment market also seems
strong in HCMC with the average market occupancy at 84%. Intercontinental and Summerset District
1 are leading the market, but so are a number of smaller, unbranded properties running at full
occupancy, especially in residential locations like District 2.
The market occupancy in 2015 is expected to be challenged by the large amount of new openings in
the luxury segment. However, the flow of new rooms should be balanced by the closing down of
some properties due to renovations expected to take place in the coming months with some
properties anticipated to close down entire floors or businesses. This group includes Park Hyatt,
Sheraton, Continental and the New World Hotel, along with the ongoing work on the Caravelle
rooms. No committed schedule renovations have been announced and some properties may delay
the work to the following year.
Conclusion
HCMC may have passed a period of economic tension due to the troubled relationship with China,
but we are still extremely positive on the long term prospects of Vietnam’s economic capital hotel
industry. Visitor arrivals have been steadily increasing over the past years. International tourists are
enjoying a newly developed and charming destination with plenty of coastline recreational areas,
and business travelers are capitalizing on the country’s continuously rising economy.
The recent fluctuation in currencies is expected to have influence on the travel industry with
countries like Russian being particularly hit by the devaluation of the currency. However hotels in
the main cities should be less affected by decrease of Russian tourist if compared to beach
destinations. Nha Trang, Mui Ne and Phu Quoc will be among the most disadvantaged by the weak
ruble. Chinese tourists are still among the largest potential growing market for Vietnam. More than
100 million outbound border crossings were made from China during the first 11 months of last year,
in which 89% Chinese travelers stayed within the Asian continent. The mass of Chinese travel will
remain Asia-based and Vietnam could be a natural first choice destination for them, due to the
proximity and stunning beaches. However, whilst countries like Thailand using the visa o arrival for a
long time to facilitate tourism, along with Indonesia and Malaysia planning to introduce visa on
arrivals and visa free policies for Chinese tourists, Vietnam is still far behind the neighbor’s countries
incentives policies.
Several opportunities are available in the hospitality business in HCMC ranging from low-cost, high-
volume international hostel models to the larger, mixed-use complexes which includes retail and
office components able to drive local and international attention for conferences and MICE
businesses. The market is also open to development opportunities for branded, mid-scale hotels of
T +84 836 028 591 E info@alternaty.com W www.alternaty.com
5. Alternative Real Estate Service Co., Ltd
Unit 23, 26 Ly Tu Trong Street
District 1, Ho Chi Minh City
Vietnam
international standard, a segment still not fully explored, with the majority of future branded supply
will be concentrated only towards upscale and luxury segments. Specific locations such as those
close to the airport or new urban areas could be prime options for budget or mid-scale hotels.
Affordable, well-managed serviced apartments are also a category that has not been explored much
by local investors, especially in areas such as District 2 or District 7 where the demand for long term
rental is still very high.
As final thought, we believe the tourism market in Vietnam to be at incredible potential for further
strong growth, HCMC has been the leading city to business travellers and MICE, with remarkable
hotel performances. Overall, if compared to other Asian destination, the total number of room count
is modest with very attractive upside return potential. This will give much more space for hospitality
related investment from local and international players. We believe 2015 will be an interesting years
for developers, investors, hotel operators and hotel consultants with hotel buildings start again to
take shape after few years of slow construction activities.
**********************************
About Alternaty
Alternaty is a market leading real estate consulting firm specialized in the hotels and resorts sector
and based in Ho Chi Minh City, Vietnam.
Alternaty’s bespoke consulting services include initial project planning, feasibility study, market
analysis, cash flow projections, hotel operator selection and developer representation.
Clients include international developers and some of Vietnam’s largest real estate firms, banks and
state owned enterprises for whom Alternaty is acting as real estate development advisor on
landmark projects throughout Vietnam, Cambodia and Lao.
Alternaty was highly commended in the Best Property Consultancy (Vietnam) category at the South
East Asia Property Awards held at the Shangri-La Hotel in Singapore in October 2013.
For further information contact: Alternaty – Alternative Real Estate Service Co., Ltd.
Rudolf Hever
Executive Director
Mobile +84 933 902 530
rudolf.hever@alternaty.com
Mauro Gasparotti
Executive Director
Mobile +84 908 556 492
mauro.gasparotti@alternaty.com
Nhung Pham
Business Development Manager
Mobile +84 934 345 630
nhung.pham@alternaty.com
T +84 836 028 591 E info@alternaty.com W www.alternaty.com
6. Alternative Real Estate Service Co., Ltd
Unit 23, 26 Ly Tu Trong Street
District 1, Ho Chi Minh City
Vietnam
international standard, a segment still not fully explored, with the majority of future branded supply
will be concentrated only towards upscale and luxury segments. Specific locations such as those
close to the airport or new urban areas could be prime options for budget or mid-scale hotels.
Affordable, well-managed serviced apartments are also a category that has not been explored much
by local investors, especially in areas such as District 2 or District 7 where the demand for long term
rental is still very high.
As final thought, we believe the tourism market in Vietnam to be at incredible potential for further
strong growth, HCMC has been the leading city to business travellers and MICE, with remarkable
hotel performances. Overall, if compared to other Asian destination, the total number of room count
is modest with very attractive upside return potential. This will give much more space for hospitality
related investment from local and international players. We believe 2015 will be an interesting years
for developers, investors, hotel operators and hotel consultants with hotel buildings start again to
take shape after few years of slow construction activities.
**********************************
About Alternaty
Alternaty is a market leading real estate consulting firm specialized in the hotels and resorts sector
and based in Ho Chi Minh City, Vietnam.
Alternaty’s bespoke consulting services include initial project planning, feasibility study, market
analysis, cash flow projections, hotel operator selection and developer representation.
Clients include international developers and some of Vietnam’s largest real estate firms, banks and
state owned enterprises for whom Alternaty is acting as real estate development advisor on
landmark projects throughout Vietnam, Cambodia and Lao.
Alternaty was highly commended in the Best Property Consultancy (Vietnam) category at the South
East Asia Property Awards held at the Shangri-La Hotel in Singapore in October 2013.
For further information contact: Alternaty – Alternative Real Estate Service Co., Ltd.
Rudolf Hever
Executive Director
Mobile +84 933 902 530
rudolf.hever@alternaty.com
Mauro Gasparotti
Executive Director
Mobile +84 908 556 492
mauro.gasparotti@alternaty.com
Nhung Pham
Business Development Manager
Mobile +84 934 345 630
nhung.pham@alternaty.com
T +84 836 028 591 E info@alternaty.com W www.alternaty.com