NewhouseSU COM 600 Social Media Theory and Practice #NewhouseSM6 - Fall 2012 ...Dr. William J. Ward
This course examines strategic use of social and digital media for professional purposes. It emphasizes hands-on experience with platforms like Twitter, Facebook, LinkedIn and Google+. Students will develop professional networks and skills in social listening, engagement, collaboration, analytics and content creation. The class involves in-class activities, assignments, events and a group presentation. Students are expected to actively participate in class discussions and on social media. Grades are based on in-class participation, social media influence score, event attendance, weekly assignments and a final group presentation.
Top 10 need-to-knows_about_social_networking_and_where_it_is_headedDr. William J. Ward
1. Social networking has become the most popular online activity worldwide, accounting for 19% of time spent online and reaching 82% of the global online population representing 1.2 billion users.
2. While social networking behavior reflects some regional differences, it has grown proportionately across all regions as internet adoption increased, demonstrating its universal appeal as the practice of engaging in online social networking has become comparatively ubiquitous.
3. The continued growth of time spent on social networks, which has more than tripled in recent years, shows that social networking has evolved to become an integral part of the global online experience.
NewhouseSU COM 600 Social Media Theory and Practice #NewhouseSM6 - Fall 2012 ...Dr. William J. Ward
This course examines strategic use of social and digital media for professional purposes. It emphasizes hands-on experience with platforms like Twitter, Facebook, LinkedIn and Google+. Students will develop professional networks and skills in social listening, engagement, collaboration, analytics and content creation. The class involves in-class activities, assignments, events and a group presentation. Students are expected to actively participate in class discussions and on social media. Grades are based on in-class participation, social media influence score, event attendance, weekly assignments and a final group presentation.
Top 10 need-to-knows_about_social_networking_and_where_it_is_headedDr. William J. Ward
1. Social networking has become the most popular online activity worldwide, accounting for 19% of time spent online and reaching 82% of the global online population representing 1.2 billion users.
2. While social networking behavior reflects some regional differences, it has grown proportionately across all regions as internet adoption increased, demonstrating its universal appeal as the practice of engaging in online social networking has become comparatively ubiquitous.
3. The continued growth of time spent on social networks, which has more than tripled in recent years, shows that social networking has evolved to become an integral part of the global online experience.
The document discusses the evolution of internet drivers from news sites in the late 1990s to social networks in the mid-2000s. It notes the growth of video and mobile usage and revenues. It then discusses the economic crisis in autumn 2008, with forecasts of declining ad spending and many companies laying off staff. However, it argues that internet penetration has increased and the industry has diversified revenues. It predicts the internet industry will survive but some companies without clear monetization models may struggle. Key growth areas could include social media, video, and search, while email usage may decline.
The document discusses the evolution of internet drivers from news sites in the late 1990s to social networks in the mid-2000s. It notes the growth of video and mobile usage and revenues. It then discusses the economic crisis in autumn 2008, with forecasts of declining ad spending and many companies laying off staff. However, it argues that internet penetration has increased and the industry has diversified revenues. It predicts the internet industry will survive but some companies without clear monetization models may struggle. Key growth areas could include social media, video, and search, while email usage may decline.
работа польской художницы Даниэль Czapiewski и находится в деревне Шимбарке, Польша. Как работать с рисками и качеством в проектах, превратить поражение в победу и успеть сдать сессию