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1월, 소셜 & 모바일 게임 시장 리포트
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                                   글로벌 소셜 게임             글로벌 모바일 게임
       2011년                   10억 2500만 달러                88억 달러
       2012년                   12억 1300만 달러                99억 달러
       2013년                 13억 7200만 달러 예상             110억 달러 예상
   2011→2012 →2013
                                   18.6%→13.1%            12.7%→11.2%
        성장율




1800
                                                  1526              14000                                       12114
1600                                       1372                                                         11008
1400                                1213                            12000                        9901
1200                        1025                                    10000                 8789
                                                                                   7815
1000                 826                                             8000   6748
 800           639                                                   6000
 600                                                                 4000
 400
        76                                                           2000
 200
   0                                                                    0

       2008   2009   2010   2011    2012   2013   2014                      2009   2010   2011   2012   2013    2014
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Social Game (Facebook)
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                      DAU         MAU            대표 게임
     Zynga        15,735,200   133,771,250       Farmville2
   King.com        4,680,100   38,310,000    Candy Crush Saga
    Wooga          3,160,110   21,601,500      Diamond Dash
 Social point      2,076,150   21,222,000       Dragon City
Electronic Arts    4,053,925   17,384,605     The Sim’s Social
 Peak Games        3,025,005   12,201,100        Okey Plus
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www.Appdata.com
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                   게임 명                    웹    모바일   웹 & 모바일           간략 게임 소개
         SongPop (FreshPlanet)                            O            소셜 노래 맞추기
        Dragon City (Social Point)         O                        빌류 드래곤 육성 컬렉션
      Bike Race (Top Free games)                 O              자이스코프, 오토바이 / 앵그리버드 스타일
         Subway Surfers (Kiloo)                  O                     템플런 / pitfall 류
       Angry Birds Friends (Rovio)                       O               앵그리버드
           FarmVille 2 (Zynga)             O                             팜빌 2 / 3D
     Scramble with Friends (Zynga)               O                     소셜 낱말 맞추기
        Clash of Clans (Supercell)               O                   빌류 전략 시뮬레이션
  Marvel: Avengers Alliance (Playdom)      O                      액션 아케이드 / IP 활용(어벤저스)
        Draw Something (Zynga)                   O                     소셜 그림 그리기
           Hay Day (Supercell)                   O                    빌류, 스와이플 경작
       Baseball Heroes (Syntasia)          O                             야구 게임
             ChefVille (Zynga)             O                           빌류, 음식 소재
  CSR Racing (NaturalMotion Games)               O                    레이싱, (변속 게임)
     Candy Crush Saga (King.com)                         O                아케이드
     Matching With Friends (Zynga)               O                        아케이드
    Legend Online (OASIS GAMES)            O                           전략 시뮬레이션
      Jurassic Park Builder (Ludia)              O                     빌류, 공룡 육성
Dungeon Rampage (Rebel Entertainment)      O                              2D RPG,
 Pockie Ninja II Social (NGames Limited)   O                             시뮬레이션
       Jetpack Joyride (Halfbrick)                       O              터치 아케이드
      Social Empires (Social Point)                      O                  빌류
       Bil ve Fethet (Peak Games)          O                                빌류
    Ruby Blast Adventures (Zynga)          O                              아케이드
   Pyramid Solitaire Saga (King.com)       O                                빌류
                   합계                      11    9       5
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#    Language     May-10        Nov-12        Rate              Italian Arabic   Chinese
                                                          German 3%      3%        3%
1     English     213,237,080   359,828,280   69%
                                                            4%
2     Spanish      61,209,600   142,865,540   133%      Turkish
                                                          4%
3    Portuguese     6,119,680    55,539,940   808%   Indonesian
                                                         6%
4     French       23,504,300    44,374,740   89%
                                                                                            English
                                                      French                                 46%
5    Indonesian    20,481,260    43,807,940   114%
                                                        6%
6     Turkish      21,911,000    31,742,540   45%
                                                     Portuguese
7     German       11,265,320    30,769,220   173%       7%

8      Italian     16,222,700    23,894,820   47%

9      Arabic       3,457,180    20,161,280   483%                Spanish
                                                                   18%
10    Chinese       9,645,140    20,114,700   109%
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Mobile Game
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      북미    남미
유럽    12%   5%
17%




            아시아
            66%
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          Window   기타         300                          282.7
           3%
                   0%   iOS
Android                       250
                        54%
 43%
                              200                  172.4
                              150          122.3
                              100   70.9
                               50

                                0
                                    2011   2012    2013    2016
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100000           81422   2500   1979
80000                    2000
60000    45617           1500
40000                    1000
                                       440   330
20000                     500
     0                      0
         2012    2013           SK     KT    LG
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▶ 조사제목 : 2012년 4분기 스마트폰 이용자 조사
▶ 조사기간 : 2012년 12월19일 ~ 12월31일
▶ 신 뢰 도 : 95% 신뢰수준의 오차범위 ± 1.34%
▶ 조사대상 : 스마트폰(팟게이트)이용자 총 5,371명(아이폰 4,137명+ 안드로이
드폰 1,234명)응답
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Summary
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1월 게임시장 리포트

  • 1. Page 1 1월, 소셜 & 모바일 게임 시장 리포트
  • 3. Page 3 글로벌 소셜 게임 글로벌 모바일 게임 2011년 10억 2500만 달러 88억 달러 2012년 12억 1300만 달러 99억 달러 2013년 13억 7200만 달러 예상 110억 달러 예상 2011→2012 →2013 18.6%→13.1% 12.7%→11.2% 성장율 1800 1526 14000 12114 1600 1372 11008 1400 1213 12000 9901 1200 1025 10000 8789 7815 1000 826 8000 6748 800 639 6000 600 4000 400 76 2000 200 0 0 2008 2009 2010 2011 2012 2013 2014 2009 2010 2011 2012 2013 2014
  • 4. Page 4 Social Game (Facebook)
  • 6. Page 6 DAU MAU 대표 게임 Zynga 15,735,200 133,771,250 Farmville2 King.com 4,680,100 38,310,000 Candy Crush Saga Wooga 3,160,110 21,601,500 Diamond Dash Social point 2,076,150 21,222,000 Dragon City Electronic Arts 4,053,925 17,384,605 The Sim’s Social Peak Games 3,025,005 12,201,100 Okey Plus
  • 11. Page 11 게임 명 웹 모바일 웹 & 모바일 간략 게임 소개 SongPop (FreshPlanet) O 소셜 노래 맞추기 Dragon City (Social Point) O 빌류 드래곤 육성 컬렉션 Bike Race (Top Free games) O 자이스코프, 오토바이 / 앵그리버드 스타일 Subway Surfers (Kiloo) O 템플런 / pitfall 류 Angry Birds Friends (Rovio) O 앵그리버드 FarmVille 2 (Zynga) O 팜빌 2 / 3D Scramble with Friends (Zynga) O 소셜 낱말 맞추기 Clash of Clans (Supercell) O 빌류 전략 시뮬레이션 Marvel: Avengers Alliance (Playdom) O 액션 아케이드 / IP 활용(어벤저스) Draw Something (Zynga) O 소셜 그림 그리기 Hay Day (Supercell) O 빌류, 스와이플 경작 Baseball Heroes (Syntasia) O 야구 게임 ChefVille (Zynga) O 빌류, 음식 소재 CSR Racing (NaturalMotion Games) O 레이싱, (변속 게임) Candy Crush Saga (King.com) O 아케이드 Matching With Friends (Zynga) O 아케이드 Legend Online (OASIS GAMES) O 전략 시뮬레이션 Jurassic Park Builder (Ludia) O 빌류, 공룡 육성 Dungeon Rampage (Rebel Entertainment) O 2D RPG, Pockie Ninja II Social (NGames Limited) O 시뮬레이션 Jetpack Joyride (Halfbrick) O 터치 아케이드 Social Empires (Social Point) O 빌류 Bil ve Fethet (Peak Games) O 빌류 Ruby Blast Adventures (Zynga) O 아케이드 Pyramid Solitaire Saga (King.com) O 빌류 합계 11 9 5
  • 12. Page 12 # Language May-10 Nov-12 Rate Italian Arabic Chinese German 3% 3% 3% 1 English 213,237,080 359,828,280 69% 4% 2 Spanish 61,209,600 142,865,540 133% Turkish 4% 3 Portuguese 6,119,680 55,539,940 808% Indonesian 6% 4 French 23,504,300 44,374,740 89% English French 46% 5 Indonesian 20,481,260 43,807,940 114% 6% 6 Turkish 21,911,000 31,742,540 45% Portuguese 7 German 11,265,320 30,769,220 173% 7% 8 Italian 16,222,700 23,894,820 47% 9 Arabic 3,457,180 20,161,280 483% Spanish 18% 10 Chinese 9,645,140 20,114,700 109%
  • 19. Page 19 북미 남미 유럽 12% 5% 17% 아시아 66%
  • 20. Page 20 Window 기타 300 282.7 3% 0% iOS Android 250 54% 43% 200 172.4 150 122.3 100 70.9 50 0 2011 2012 2013 2016
  • 21. Page 21 100000 81422 2500 1979 80000 2000 60000 45617 1500 40000 1000 440 330 20000 500 0 0 2012 2013 SK KT LG
  • 24. Page 24 ▶ 조사제목 : 2012년 4분기 스마트폰 이용자 조사 ▶ 조사기간 : 2012년 12월19일 ~ 12월31일 ▶ 신 뢰 도 : 95% 신뢰수준의 오차범위 ± 1.34% ▶ 조사대상 : 스마트폰(팟게이트)이용자 총 5,371명(아이폰 4,137명+ 안드로이 드폰 1,234명)응답

Editor's Notes

  1. 큰 흐름을 일관성있게 잡아보자 / 스토리 흐름을 주자플레이너리 사업 방향이 지금의 트렌드와 맞게 가고 있다애네가 맞게 가고 있구나트렌드: 퀄컴칩셋– 우리한테 유리한 기술 / 그래프 성능 증가