Eastman Kodak from bluechip to bankruptcyTran Thang
During Kodk’s roaring growth of the 1980s, under CEO and chairman Colby Chandler:
Kodak still focused on its highly profitable business model based on selling and processing photographic film.
Kodak attempted to protect the company by rapidly increasing its size through leveraged acquisitions of unrelated businesses such as Sterling Pharmaceuticals and Atex, a newspaper software supplier.
Instead of investment into its own digital camera technology, Kodak launched a compact disk-film camera in 1982.
Eastman Kodak from bluechip to bankruptcyTran Thang
During Kodk’s roaring growth of the 1980s, under CEO and chairman Colby Chandler:
Kodak still focused on its highly profitable business model based on selling and processing photographic film.
Kodak attempted to protect the company by rapidly increasing its size through leveraged acquisitions of unrelated businesses such as Sterling Pharmaceuticals and Atex, a newspaper software supplier.
Instead of investment into its own digital camera technology, Kodak launched a compact disk-film camera in 1982.
