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Design Principles
Unity
Harmony
Emphasis/Focal Point
Scale/Proportion
Balance
Repetition
Rhythm
Contrast
Design Elements
Line
Direction
Size
Shape/Volume
Texture
Illusion of Space
Illusion of Motion
Value
Color
Jiha Moon, The Winds
Jiha Moon, The Forests Have
Ears and the Fields Have Eyes
Jiha Moon, Where Are They? Superheroes
Jiha Moon,
Alexander’s Hands
Leslie Shows, Phosphoric Smile
Leslie Shows, The Au Layer Storm Reflecting in a Pool
Leslie Shows, The Sky Becomes the Sediments
Christopher Orr, Elsewhere Begins Here
Christopher Orr, The Gloaming
Christopher Orr, Untitled (The Mystery)
Diane Arbus,
Hand Grenade
Diane Arbus,
Jewish Giant
Diane Arbus, Twins
Keith Carter
Keith Carter,
Keith Carter,
Keith Carter
Sally Mann , from Family Pictures series
Sally Mann, from Family Pictures series
Sally Mann, Candy Cigarette
Sally Mann, Deep South
Advertisements use the same
principles and elements to catch a
viewer’s attention as fine art does.
xxx
xxx
Montana Meth Project
01 principlesandelements
01 principlesandelements
01 principlesandelements

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01 principlesandelements

Editor's Notes

  1. The whole purpose of this lecture/slideshow is to get the students talking about images. I start by asking them to try and define what each of the above words might mean visually (though some are really obvious.) Then look at the following 30 images and try and use the above words (they should also have a handout with them listed on them at this point) to describe and talk about what they are looking at. However, I also tell them they can feel free to say whatever they want to about the images, not just using these words. The important thing is to get them talking about what they are seeing. I would refrain from talking too much about what you see in the images, and let them go, but I’m putting a couple of the key principles and elements by each slide, in case they need a leading question or two.
  2. Rhythm? Illusion of Motion? Jiha Moon 1973— Born in South Korea. Lives and works in Atlanta. " As I move through life, living in different places and experiencing various cultures, I imagine places where opposite dreams coexists. I find places that are both peaceful and dangerous, fast and slow, full of old and new.” www.andrewbaegallery.com
  3. Unity or contrast? Can you have both?
  4. Focal Point/Emphasis Color
  5. Line Direction Harmony?
  6. Balance? 1977 Born in Juneau, Alaska Leslie Shows, an emerging artist in the Bay Area, California, creates large scaled collage works with detailed references to nature, society and the grandeur. A graduate of California College of the Arts, San Francisco, Shows shows at the Jack Hanley Gallery both in San Francisco and New York. www.Aravareview.com
  7. Illusion of space?
  8. Illusion of Space? (and dissolution of space) Movement line
  9. Size Scale Balance Born in Helensburgh, Scotland, 1967 His paintings – usually very small in scale – are characterised by elements of Romantic art and the Sublime, and often feature intricately detailed figures within huge and ethereal landscapes. The figures, objects and animals that crop up in Orr’s work are appropriated from an array of early to mid twentieth century books and manuals – with the artist deliberately playing with the placement and sizes of the figures in his work. (www.artsway.org)
  10. Contrast, value
  11. Scale, illusion of space, contrast
  12. Illusion of motion, texture Sally Mann, Born 1951, Lexington, VA Her early series of photographs of her three children and husband resulted in a series called “Immediate Family.” In her recent series of landscapes of Alabama, Mississippi, Virginia, and Georgia, Mann has stated that she “wanted to go right into the heart of the deep dark South.” Using damaged lenses and a camera that requires the artist to use her hand as a shutter, these photographs are marked by the scratches, light leaks, and shifts in focus that were part of the photographic process as it developed during the 19th century. ART 21 http://www.pbs.org/art21/artists/mann/
  13. How does the way she cropped the picture affect direction? How about focal point?
  14. Focal point/emphasis
  15. Contrast, illusion of space
  16. Line (this is an example of implied line), shape
  17. Balance, contrast, value,color
  18. Direction, unity, shape
  19. Illusion of Motion, Harmony
  20. Value, contrast, direction
  21. Contrast, direction
  22. Direction, line, illusion of space