2. • Sosial media – Facebook, Instagram?
• Pasaran dalam talian ialah kedai beli-belah maya yang telah
digunakan oleh pengguna untuk melawat, mempercayai
dan membeli melalui.
• Marketplace yang macam mana membolehkan kita juga
turut berniaga?
Dr Amaliya : Digital Marketplace 2
3. Semua orang ada akaun social media
• Amazon customers spend $283,000
• 12 million people send an iMessage
• 6 million people shop online
• Instacart users spend $67,000
• Slack users send 148,000 messages
• Microsoft Teams connects 100,000 users
• YouTube users stream 694,000 videos
• Facebook Live receives 44 million views
• Instagram users share 65,000 photos
• Tiktok users watch 167 million videos
Dr Amaliya : Digital Marketplace 3
4. Dr Amaliya : Digital Marketplace 4
• Facebook Marketplace : Public listing
5. Dr Amaliya : Digital Marketplace 5
• Elakan berinteraksi secara personal untuk proses drop of or pickup item – guna kawasan awam
• Guna gambar yang jelas dan menarik – lebih banyak gambar lebih menarik dan gambar original
• Berikan perincian tentang produk atau barangan dijual – kalau seconhand jelaskan kondisinya
• Kalau jual barang terpakai – besihkan dulu sebaik mungkin
• Persetujuan yang jelas antara dua pihak
• Review buyer profile
• Guna pembayaran atas talian
12. • Fungsi bio – first impression
• Bio yang kemas akan
meningkatkan potensi new
follower.
• Nama dan siapa kita – letak
yang ringkas senang ingat
famous.
• Content: bagi tips, share
kejayaan, idea, show off who
you are
13. 1. Create and publish different types of content: story,
Feed n reels
2. Use stickers to engage with your followers: polls
stickers create two way communication – question
stickers, emoji stickers
3. Reveal new content
4. Create a limited offer : discounts, giveaways
5. Use hashtags
6. Highlight your best stories
7. Do a weekly live session
8. Follow and unfollow : awareness
14. Shopee
• 46.66m visitors/month – lebih sikit dari jumlah
penduduk di Malaysia 38+
• Boleh membeli dan menjual apa sahaja -
elektronik, pakaian, barangan runcit, mainan,
aksesori kereta
• Individu atau Perniagaan boleh berniaga di shopee.
• Tahun 2021, traffic di shopee 3x lebih dari Lazada
• Menarik minat komuniti – ewallet, Spaylater, free
shipping coupon, dan lain-lain.
• Untuk Seller? Free marketing tools - Shopee feeds,
Shopee boost product/bump, Followers shopee,
Broadcast, Share shopee shop link di platform lain
like facebook group, ig or tiktok.
• Affiliate programme untuk seller
19. •You can direct people from Facebook Ads to
WhatsApp.
•You can use labels to set up a funnel that can help
you track how many customer you have at each
stage.
•You can broadcast them for free!
•Your profile looks better and more professional.
20. • 13.26m
visitors/month
• Pasaran dalam talian
kedua terbesar di
Malaysia
Step #1 Registration and
Document Submission
Step #2 The Training Session
Step #3 Get Account Activated
Step #4 Do the Product Listing
21. For Lazada Malaysia
Mother and kid products
Home products
Phone accessories
For Lazada Thailand
Food and beverages
Baby products
Sports equipment
Clothes
22.
23. Dr. Siti Amaliya Mohd Radyi
Phone:
019-8917436
Email:
Doc4a.sr@gmail.com
