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Multi Channel Marketing Steps

What is Multi Channel Marketing and Why do I need it?
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Multi Channel Marketing Steps

  1. 1. Every Business Needs: Grows Your Business 1. Constant Stream of New Leads 2. Ongoing Nurture of Current & Past Clients 3. Converting New Sales
  2. 2. Multi –Channel Marketing Process Gets You Found Social Media Search Blogs Events Referrals Nurture Process including Current & Past Clients Online Mobile Email Capture Leads Make Offers & Convert Sales Create & Deliver Online Coaching, Courses, Memberships
  3. 3. Multi – 1. Identify who you Sell to • Do you have multiple buyer segments? • For example, do you market to a specific • type of consumer or segment—like small • or medium businesses? 2. Determine your Channel Goal • Make sure you have clear objectives • and that your programs can be measured • from the beginning to the end. 3. Map your Buyer’s Journey • Map this to the buying stages you have • identified for your buyers 4. Identify the right Message & Content • You need a deep understanding of who a customer is and • then deliver the right messages, at the • right time, wherever that customer is— • both online and offline. 5. Define and Select Your Channel Mix • Each customer experiences numerous • touch-points with your company throughout • his journey, you need to know where and set your channel mix accordingly Multi –Channel Marketing - 5 Step Process
  4. 4. Multi –Channel Marketing Campaign FREE Offer LinkedIn FB Ads Blog Event Videos Nurture Process including Current & Past Clients Online Mobile Email Capture Leads Make Offers & Convert Sales Create & Deliver Online Coaching, Courses, Memberships Multi –Channel Marketing Campaign
  5. 5. Lead Capture Process Details Lead Capture Platform 10x10 Videos 3 Bonuses Auto-responders: 1. ___________ 2. ___________ 3. ___________ 4. ___________ 5. ___________ Send Broadcasts in between Product Low Price Product Medium Price Product High Price Lead Capture System allows for Prospect Sign Up via Email, Text Messaging, Online Activity: •Do Presentations at Events – local and online • Networking • Run own Events – local and online • Make Direct Contact with Industries/People Media: • TV • Radio • Papers/Magazines Create One (1) Topic/Article/Video per Week Post Everywhere YouTube LinkedIn FB Twitter List of other Sites _____ _____ _____ This is where NEW Customers/Clients Connect with You Nurture and take Prospect to Offer(s) Use Text Messaging at Events to Sign Up Click Here to Test Drive Marketing Platform 30 Days FREE Online Coaching, Courses, Membership 1. 2. 3. 4.
  6. 6. An Easier Way of Marketing a Business Like Yours Click Here to Test Drive Marketing Platform 30 Days FREE Tools You Want to Have: • Lead Capture Page/Set Up • Email Program for Auto-responder set up • Online Payment Set Up • Site to take Secure Online Payments • Ability to set up Videos on Page Optional: • Text Messaging Set Up
  7. 7. Stickbybeak Marketing All in One Platform let’s you Capture more Leads through Multiple Channels including: • Mobile responsive web sites • Desktop and laptop computers • Smartphones • Tablets • Mobile text messages • Short codes • Automated voice calls • QR Codes More Capture Channels = MORE LEADS and MORE MONEY! Then the system helps you foster relationships with lots of conversation channels : • Emails • Mobile text messages • Voicemail messages • Video messages • Audio messages • Or even a podcast directly to their car or TV in their living room! More Capture Channels = MORE LEADS and MORE MONEY!
  8. 8. An Easier Way of Marketing a Business Like Yours Stickybeak Marketing All in One System includes: Easy Lead Capture Campaign Set Up • Lead Capture Page • Thank You Page • Bonus Distribution • Auto-responder Email Series • Broadcast • Text Opt In Option • Email Opt In Option • Online Opt In Option Absolutely UNIQUE All Campaigns have Access to: • Automated Social Media Distribution • Immediate Send • Scheduled Send • Recurring Send Digital Product Sales Campaign Set Up • Lead Capture Page • Thank You Page • Bonus Distribution • Auto-responder Email Series • Broadcast • Text Opt In Option • Email Opt In Option • Online Opt In Option Membership Campaign Set Up • Lead Capture Page • Thank You Page • Bonus Distribution • Auto-responder Email Series • Broadcast • Text Opt In Option • Email Opt In Option • Online Opt In Option No Limit on Media Uploads: • Picture jpg, png etc • PDF • Video No Limit on Amount of Campaigns Click Here to Test Drive Marketing Platform 30 Days FREE
  9. 9. An Easier Way of Marketing a Business Like Yours Stickybeak Marketing Lead Capture System offers: Trigger Texting Campaign Set Up • Deliver Content based on your Subscribers Preferences • Segment Your List as you Collect it • Create an Interactive Experience Turn every product, event, podcast, book, magazine, trade show into an interactive experience! A single campaign can capture leads, follow-up, ask questions and deliver customized videos, PDFs, inventory items, special interviews, whatever you can imagine! It's contextual and interactive! Offline Event Set Up Set Up • Register Attendees Automatically • Free or Paid Events • Automated Confirmation sent • Event Reminders Sent Live Event Producer Set Up • Hosts Your Live Event Video, Slide Deck & Chat Widget • Show Your Twitter Feed • Ask Poll Questions • Show Calls to Action • Control the Event from a Backend Page The Live Event Producer campaign gives you the ability to produce your livecast or webinar from a single back-end producer page. Control your slides, chat, live event stream and even calls to action. It's the easiest way to produce a professional live event online. Click Here to Test Drive Marketing Platform 30 Days FREE Completely Unique – All Campaigns have Access to: • Automated Social Media Distribution • Immediate Send • Scheduled Send • Recurring Send
  10. 10. An Easier Way of Marketing a Business Like Yours Click Here to Test Drive Marketing Platform 30 Days FREE

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