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Link_Building_Strategy

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To reveal the easiest traffic source to your websites please visit www.uozm.com

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Link_Building_Strategy

  1. 1. ==== ====To reveal the easiest traffic source to your websites please visitwww.uozm.com==== ====Title:Lead Generation Machine - Turn Your Site Into OneWord Count:371Summary:Everyone builds a web site thinking it will be the next big thing. Heres how to really turn your website into a lead generation machine.Keywords:lead generation, leads, marketing, web sites, hook, web forms, graphics, potential customers,Article Body:Everyone builds a web site thinking it will be the next big thing. Heres how to really turn your website into a lead generation machine.Lead Generation MachineWith a few simple steps, you can turn your web site into a lead generation machine. Grab theattention of your audience, direct your audience, get feedback, keep track, optimize follow-upefficiency and market. Heres how:HookGet your audience interested in what you have to offer. Make it exciting with catchy copy andcompelling graphics. Project professionalism and let you potential customer know how muchbetter off they will be with your product or service. Do this as soon as possible on the entry page.DirectTell your audience what to do. If you tell your audience what to do and you have created theimpression of authority, they are likely to follow your advice. Tell your audience to buy yourproduct or, if it is a service you sell, fill out an information request form.FormUse your information request form to grab essential information about your potential client. Use anonline form to find out exactly what your potential client wants. Use tracking tools to see where the
  2. 2. lead originated from, such as what search engine and keyword phrase.DatabaseThe information from the form should be inserted into a database for easy searching, schedulingand record keeping. Having a good data base system is essential for the next step.Follow upFollow up with your potential clients, using your database to schedule events and send marketingmaterial. Stay in front of your clients with an email newsletter and friendly calls scheduled throughout the year. You want your potential client to remember who you are, so they think of yourcompany when it comes time to make a purchase.MarketingUse search engines, advertisements, television, radio, magazines, billboards, word of mouth, webads and anything else you can to bring people to your site. If there are no people coming to yoursite, the best lead generation tools in the world wont help you get new clients.Web sites can be very effective lead generation machines. Put some thought into yours and youshould benefit.==== ====To reveal the easiest traffic source to your websites please visitwww.uozm.com==== ====

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