The Neglected P in Marketing - People
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Many small business owners grasp the importance of the 4 Ps in Marketing: Product, Price, Place and Promotion. Various experts add a few more Ps to the mix. But probably the least attention is paid to the P that can have the greatest impact: People. Find more resources at http://SBDCTampaBay.com/resources. Content provided by Chevon Baccus, Florida SBDC at USF business consultant.
