The document is a report on the global advertising technology (adtech) platform market from 2021 to 2027. It segments the market by type, such as on-premise, cloud-based and others. It also segments the market by region, including Japan, China, the United States, and rest of the world. Additionally, it segments the market by application, like ads setting, data analytics, yield management and others. The report expects the market to reach xx million USD by the end of 2027, growing at a CAGR of xx% annually from 2020 to 2027.