2. GETTING STARTED WITH
DIGITAL MARKETING
Here are some steps you get started with digital markting
• Study the marketspace and analyse your your competitors’ offerings,
price points, and marketing material.
2. identify and study the businesses that you are going to compete with.
3. Define your target audience and create buyer personas.
4. Develop a digital marketing strategy that aligns with your business goals.
5. implement your strategy using various digital marketing techniques.
6. monitor your results and adjust you strategy accordingly.
3. TYPES OF DIGITAL MARKETING
-Social media marketing
-Content marketing
-Affiliate marketing
-Email marketing
-Influencer marketing
-Online advertising
-Search Engine Optimisation SEO
-Mobile Marketing
-Search Engine marketing
-Pay-per-click marketing