2. Who we are
Name of your Venture:…9 to 5 studios……………………..
Provide a brief on what does your venture do.
Why ?
Explain why do you want to pursue this Business Idea.
What ?
How
?
Explain how your venture solves the problem and make its revenue.
We want to pursue this business idea as it is unique and very
demanding in places where corporates live . Our business will
provide them with an platform where they can work effectively
and efficiently within good and safe environment.
We Enable People And Businesses To Work Where They Want, When They
Want And How They Want. Coworking spaces are community centers,
collaboration hubs, and social spaces where workers from different
backgrounds can come together to share expertise and explore new ideas.
A good desking arrangement can prevent friction by allotting each person
enough space to spread out delegating specific areas to certain work
functions cuts down on conflict and confusion.. Even seminars and training
held in coworking spaces act as a technique of marketing a brand and
generating income. Partnerships And Investments.
3. CONTEXT
Whendoes the problemoccur?
When customers are not satisfied.
PROBLEM
What is the root cause of the problem?
Management clashes , customers
preference.
ALTERNATIVES
What do customers do now tofix the problem?
Reports the problems to manager.
CUSTOMERS
Who has theproblem most often?
Technical Issues, Noise problems ,
Safety problems.
EMOTIONALIMPACT
How does the customer feel?
Frustrated and angry.
ALTERNATIVESHORTCOMINGS
What are the disadvantages of the alternatives?
Ongoing problem solving which results in
delay of currents problems.
QUANTIFIABLEIMPACT
What is the measurable impact (include units)?
PROBLEM/OPPORTUNITY
4. Problem Interviews And Surveys
Results
• How many customers did you interview?
33 CUSTOMERS WERE INTERVIEWED
• What was the interview mode?
ONLINE FORM SUBMISSION
• How many of them agree this is a problem and wants
a solution?
4-5 PEOPLE WANTS A SOLUTION FOR THE PROBLEM
• How many of them said they don't need a new
solution?
REMAINING 27-29 WERE OKAY WITH CURRENT FACILITIES
6. TAM
SAM
SOM
How to calculate market size?
1. Start with Total Addressable market-USD 1.78 billion
TAM refers to the total market demand for a product or service.
If you’re entering a pre-existing space (like small business banking) you can
research it and provide credible sources or reference points on how you arrived at
the TAM. If you’re creating a new product or space (like Slack), you can estimate
the number of customers that would want your product and approximate how
much you could charge them.
2. Take your target market (SAM), within that TAM, which varies depending on
geography and other logistical factors. Determine the penetration potential of your
target market. This is the portion of the market you can reasonably compete with
47 millions sq.
3.By conducting research with existing competitors, distributors etc., understand
the likely penetration rate 3%
4. Multiply target market by penetration rate to find your market size 131 million
sq.
Market Size Estimation
.
7. Goals
Become an successful family businessman.
Frustrations
When things don’t go my way .
Bio
Student pursuing BBA but working in Mumbai as an
intern in an event management firm.
Personality
Motivations
Age: 20
Occupation: student
Location : vadodara
Personality trait
Ethos
Positive
Customer Persona
Photo
8. Value Proposition Canvas
JOBS
PAINS
GAINS
GAIN
CREATORS
PAIN KILLERS
PRODUCT/
SERVICE
What do you offer that makes the
customers happy?
• Work friendly environment ,
comfortable work desks,other amenities
like bevreasges , coffee stations etc.
Which features of your
offering relieve the customer's pains?
• Hourly basis work space whenever
they want.
I would LOVE it if:
? What would make the customer happy?
• Basic refreshment services.
? What do the clients want when facing the
problem?
• To solve the problem according to their
needs.
I would HATE it if:
What are the pains of the clients when facing the
problem?
• Managing committee does not get back to
them instantly
I would WANT:
What do the clients do (actions) when
facing the problem?
• To solve the problem according to
their needs.
What is the product or service that you
are offering?
• Space where freelancers , corporate
executive can work freely with
concentration.
x
FIT
.
9. Solution
Describe your Solution:
We offers management apps for visitors for their
problems solutions.
The details of our offering consist of:
1. Nexudas
2. Optix
3. Andcards
List the Benefits ofYour
solutions
1. Nexudas is complete co working
space mngt. System for memeberships,
2. Optix includes booking management ,
invoicing, member to member
messaging.
3.Andcards has an ability to manage
space through smartphones
automatically.
10. Competition Analysis
Benefits Competitor 1 Competitor 2 Competitor 3 Competitor 4 YourVenture
Product Awfis Innov8 WeWork DevX 9TO5 STUDIOS
Price 9000-98000 700-15999 15000-66000 - 300-15000
Branding
channels
Personal branding LIKEDIN,SOCIAL
PLATFORMS
Instagram ,
facebook
Instagram,
facebook
Instagram ,
facebook
Packaging - - - - -
Market reviews RATED 4.1/5 FOR
COMPANY CULTURE
RATED 4.3/5 FOR
DIVERSITY
RATED 4.4/5 FOR
COMPANY CULTURE
RATED 4.6/5 FOR
COMPANY CULTURE
Rated 4/5 for company
culture
UVP Fully tech-enabled
workspace solutions
platform
India's and world
first coworking space
who made it to Y
Combinator!
Postpaid billing where
you book now, pay
later
A Startup Accelerator
focusing on nurturing
innovative startups by
providing them with the
required support.
Hourly basis desk
providence.
Add more as
required
- - - - -
11. Team Composition
Team member 1
CEO
KEY STRENGTHS AND ABILITIES
CEO-They make decisions, set strategy and manage day-to-day operations.
COO-overseeing the day-to-day administrative and operational functions of a business.
CMO-responsible for overseeing the company's promotional efforts and advertising activities.
What makes us a good team to solve the problem we
chose?
COLLECTIVE TEAMWORK AND DECISION MAKING
MAKES IT EASIER FOR OPERATING ANY BUSINESS.
Time: 7 mins
Get students to brainstorm on the customer persona and VPC
Evaluation Criteria for slides 8 and 9
Check the following on the correctness of VPC:a. Have you identified the correct pains & gains; pain relievers & gain creators (2 marks)b. Have you identified the correct Jobs-to-be-done? (1 mark)c. Are the pain relievers addressing the customer pains? (1 mark)d. Have you identified the right value proposition so that the solution makes the customer's life better? (1 mark)