The conference paper discussed the speaker's personal experiences in designing, launching, and delivering a new EMBA program at Singapore Management University that within less than a year, attracted the most senior EMBA class profile in the world. The paper was presented at an international conference held at Chaoyang University of Technology in Taiwan on May 8, 2013.

1. International Conference at Chaoyang University
of Technology,
Taiwan on 8 May 2013
Title of Conference Paper: Personal Experiences in
designing, launching and delivering a new EMBA
programme that within less than a year, attracted the Most
Senior EMBA Class profile in the world
Speaker: Ms Neo Chia Reei, Director EMBA, Singapore
Management University