Organization / Workplace

Location

Occupation

Industry

Advertising / Marketing / PR

About

My name is Rob Limb and I run an agency with customers at its core. RAPP New Zealand. I believe that building customer relationships is at heart a cultural issue. It is all about purpose, leadership and commitment to customers supported by process, technology and insight. Unless you have customer interests at your core then you will not sustain a long term relationship advantage no matter how adept you are at harnessing customer data or driving innovation. My core skills are in leading and motivating teams of people, and in helping individuals and teams to act on insights about customers to differentiate and grow customer value. I hope to help others to trust in their own talents, f...