Over the course of his career as a health-care clinical operations director, Dr. Randy David Hassen has held leadership positions with a number of hospital treatment centers. Dr. Randy David Hassen owns Qivana, LLC, a developer of natural, scientifically backed health products such as the SKINSHIFT skin-care system.

1. QIVANA SKINSHIFT OFFERS AN
INNOVATIVE APPROACH TO SKIN CARE
Dr. Randy David Hassen

2. INTRODUCTION
 Over the course of his career as a health-care clinical
operations director, Dr. Randy David Hassen has held
leadership positions with a number of hospital treatment
centers. Dr. Randy David Hassen owns Qivana, LLC, a
developer of natural, scientifically backed health products
such as the SKINSHIFT skin-care system.
The majority of skin-care products on the market today
offer products based on loosely defined categories like
“oily, normal, or dry skin.” SKINSHIFT draws upon patent-
pending DNA analysis techniques to help customers find
the exact formulation that meets the needs of their skin.

3. QIVANA SKINSHIFT
 The SKINSHIFT approach was developed by
Ruthie Harper, MD, who has appeared on
programs such as Dr. Oz, The Doctors, and
Good Morning America. Based on in-depth DNA
research, Dr. Harper created a customized
report involving five skin-care categories:
Elasticity Protection, Sun Protection, Collagen
Formation, Aging Protection, and Sensitivity.
Using the SKINSHIFT system from Qivana,
customers receive a personalized skin-care
strategy that uses their own genetics as a
template.