4. Can you tell me which one is a
real Louis Vuitton Brand
5. Fake products in the market are affecting our brand through
inferior quality!
It also impacts our sales .
It impacting our brand equity.
How can I ensure my consumers for
quality and genuineness of our
branded product???
We have tried everything but could
not overcome this spurious network!
Problems Of Manufacturers
6. How can I be assured of the impact of my ads. …?
What is the way to gauge direct revenue
proportionate to my advertisement.
Where I should focus my advertisement
How can I have genuine feedback from
actual users...??
What is the genuineness of various
survey conducted by the company ?
How can I announce spot offers and other schemes for various
products directly to my customers..???
Problems Of Manufacturers
7. Boss, I have an idea. Why
not we use modern
technology?
…so do you know someone in
the field…
Yes .!!! There is a Mumbai
based company named
"Creative Concepts"... !!!
11. Each manufactured product would have a unique
barcode.
Consumer s and retailers may register the products
purchased on the portal for assured gifts.
The gifts and schemes would vary from brand to brand .
Company branch, whole sellers and semi whole sellers
will keep sale’s details on PC and company portal.
14. Consumers and
retailers can register
products purchased
and they will be
benefited with various
schemes and gifts.
15. Consumer creates their account which generates login
ID and password
Customer gets acknowledgment from the company
along with gift as coupons, vouchers , tickets, holiday
packs etc. along with reference number
Customer is now tempted to enter more data in the
survey for bigger gifts
Customer enters the details of invoice, product barcode,
address & vat number of retailer on the portal
The company server verifies the genuineness of the bar
code and ensures the path of the dispatch of goods tally.
16.
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22. BENEFITS TO THE COMPANY…
This system will help to stop spurious goods network to a
maximum extent.
It will help to increase sale of the company and to build a strong
brand name.
Manufacturer is able to contact directly with consumers.
Company can get the feedback from consumers and retailers.
Company come to know where to invest money in advertising
according to survey done.
Company can get the details of loyal consumers of their brand.
23. BENEFITS TO CUSTOMER
System identifies the goods purchased were
genuine or spurious.
Purchaser gets the prize for sharing the
information of the products like source of
purchase, bar code etc.
Gives the insight on customer’s purchase
pattern
Retailer & consumers gets incentives for
sharing information on their purchases.
24. BENEFITS TO CUSTOMER
System tracks the complete supply chain
from manufacturer to consumer with the
inputs like when it was sold? At what price? &
By whom?.
Minimizes inventory in the supply line.
The schemes which are intended for retailers,
semi-wholesalers would reach directly to the
intended beneficiary.
25. BENEFITS TO CUSTOMER
Helps customer to register their
guarantee /warranty card with the actual
manufacturer.
The impact of ads could be gauged very
precisely.
It would create a very big data base of
actual consumers, helping in prelaunch,
post launch, product improvement and
customer centric requirements.
26. Mr. Rajesh Gangar
the innovator with more than 34 patented ideas came out with a system
( Authenticity verification system – Patent protected vide number
2537/MUM/2011) which will track the products in market and can judge
the product for its genuineness…!!!
