SlideShare a Scribd company logo
1 of 17
Download to read offline
Can Social Media
Influence Behavior?



Learnings from @wewalkthetalk
Angad Singh - angad.co
Great Conversation
& Great Exercise
Evidence
Research
Stories

He would conduct interviews
by taking a walk with the
person being interviewed.

The longer the walk went, the
more likely it was that he
found the person compelling.
Testing



          90%
       60%
          said yes   repeated
Implications
               Once
Geing on Twier




Establish Credibility
Provide Social Proof
Sharing Positive Examples
Tweeting Research
Retweeting Others
550+
followers
50+
mentions
People Tweeting About It
People Tweeting To It
People Sharing Stories
          `
People commiing to it
         `
Yes We Can!




Join the movement
@wewalkthetalk

More Related Content

Viewers also liked

Datafesta 20141004_05
Datafesta 20141004_05Datafesta 20141004_05
Datafesta 20141004_05博三 太田
 
Infographic - The State of Application Performance Monitoring
Infographic - The State of Application Performance MonitoringInfographic - The State of Application Performance Monitoring
Infographic - The State of Application Performance MonitoringCopperEgg
 
Don't be an altruistic angel. Be open about what is in it for you.
Don't be an altruistic angel.  Be open about what is in it for you.Don't be an altruistic angel.  Be open about what is in it for you.
Don't be an altruistic angel. Be open about what is in it for you.Wayne Dunn
 
長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件
長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件
長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件長野市議会議員小泉一真
 
Rietveld Targeting young adults young households in Central Uganda - where is...
Rietveld Targeting young adults young households in Central Uganda - where is...Rietveld Targeting young adults young households in Central Uganda - where is...
Rietveld Targeting young adults young households in Central Uganda - where is...futureagricultures
 
Evaluation Question 1: Prep for Interview
Evaluation Question 1: Prep for InterviewEvaluation Question 1: Prep for Interview
Evaluation Question 1: Prep for InterviewSammi Wilde
 
M6d cassandrapresentation
M6d cassandrapresentationM6d cassandrapresentation
M6d cassandrapresentationEdward Capriolo
 
What are the keys to success
What are the keys to successWhat are the keys to success
What are the keys to successAbhishek Saha
 
Photos de Paris - France
Photos de Paris - France Photos de Paris - France
Photos de Paris - France sioalex
 
Tarea de heramientas de colaboracion digital
Tarea de heramientas de colaboracion digitalTarea de heramientas de colaboracion digital
Tarea de heramientas de colaboracion digitalFabian Garcia
 
Etiquetas de cd
Etiquetas de cdEtiquetas de cd
Etiquetas de cdcastelbi
 
Securing access inabyod-world-final-ext
Securing access inabyod-world-final-extSecuring access inabyod-world-final-ext
Securing access inabyod-world-final-extOracleIDM
 

Viewers also liked (19)

Lightning Talk
Lightning TalkLightning Talk
Lightning Talk
 
Question4
Question4Question4
Question4
 
Datafesta 20141004_05
Datafesta 20141004_05Datafesta 20141004_05
Datafesta 20141004_05
 
Infographic - The State of Application Performance Monitoring
Infographic - The State of Application Performance MonitoringInfographic - The State of Application Performance Monitoring
Infographic - The State of Application Performance Monitoring
 
Don't be an altruistic angel. Be open about what is in it for you.
Don't be an altruistic angel.  Be open about what is in it for you.Don't be an altruistic angel.  Be open about what is in it for you.
Don't be an altruistic angel. Be open about what is in it for you.
 
Jesica
JesicaJesica
Jesica
 
長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件
長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件
長野市大岡地区 芦沼北―「ながの田舎暮らし」オススメ物件
 
affTA11 - LampiranC
affTA11 - LampiranCaffTA11 - LampiranC
affTA11 - LampiranC
 
Rietveld Targeting young adults young households in Central Uganda - where is...
Rietveld Targeting young adults young households in Central Uganda - where is...Rietveld Targeting young adults young households in Central Uganda - where is...
Rietveld Targeting young adults young households in Central Uganda - where is...
 
Evaluation Question 1: Prep for Interview
Evaluation Question 1: Prep for InterviewEvaluation Question 1: Prep for Interview
Evaluation Question 1: Prep for Interview
 
M6d cassandrapresentation
M6d cassandrapresentationM6d cassandrapresentation
M6d cassandrapresentation
 
What are the keys to success
What are the keys to successWhat are the keys to success
What are the keys to success
 
Cruzcerna
CruzcernaCruzcerna
Cruzcerna
 
Photos de Paris - France
Photos de Paris - France Photos de Paris - France
Photos de Paris - France
 
Pantheon basics
Pantheon basicsPantheon basics
Pantheon basics
 
Tarea de heramientas de colaboracion digital
Tarea de heramientas de colaboracion digitalTarea de heramientas de colaboracion digital
Tarea de heramientas de colaboracion digital
 
Etiquetas de cd
Etiquetas de cdEtiquetas de cd
Etiquetas de cd
 
Securing access inabyod-world-final-ext
Securing access inabyod-world-final-extSecuring access inabyod-world-final-ext
Securing access inabyod-world-final-ext
 
Magento
MagentoMagento
Magento
 

More from Angad Singh

wewalkthetalk - EFA Final
wewalkthetalk - EFA Finalwewalkthetalk - EFA Final
wewalkthetalk - EFA FinalAngad Singh
 
Sequencing behavior for walking meetings
Sequencing behavior for walking meetingsSequencing behavior for walking meetings
Sequencing behavior for walking meetingsAngad Singh
 
Walking the talk - 3 insights from Behavior Design
Walking the talk - 3 insights from Behavior DesignWalking the talk - 3 insights from Behavior Design
Walking the talk - 3 insights from Behavior DesignAngad Singh
 
Harnessing the Motivation Wave
Harnessing the Motivation WaveHarnessing the Motivation Wave
Harnessing the Motivation WaveAngad Singh
 
Leave your laptop at Home - College Productivity Tip
Leave your laptop at Home - College Productivity TipLeave your laptop at Home - College Productivity Tip
Leave your laptop at Home - College Productivity TipAngad Singh
 
Change environment to change behavior
Change environment to change behaviorChange environment to change behavior
Change environment to change behaviorAngad Singh
 

More from Angad Singh (7)

wewalkthetalk - EFA Final
wewalkthetalk - EFA Finalwewalkthetalk - EFA Final
wewalkthetalk - EFA Final
 
Sequencing behavior for walking meetings
Sequencing behavior for walking meetingsSequencing behavior for walking meetings
Sequencing behavior for walking meetings
 
Walking the talk - 3 insights from Behavior Design
Walking the talk - 3 insights from Behavior DesignWalking the talk - 3 insights from Behavior Design
Walking the talk - 3 insights from Behavior Design
 
Harnessing the Motivation Wave
Harnessing the Motivation WaveHarnessing the Motivation Wave
Harnessing the Motivation Wave
 
Leave your laptop at Home - College Productivity Tip
Leave your laptop at Home - College Productivity TipLeave your laptop at Home - College Productivity Tip
Leave your laptop at Home - College Productivity Tip
 
Change environment to change behavior
Change environment to change behaviorChange environment to change behavior
Change environment to change behavior
 
Walking daily
Walking dailyWalking daily
Walking daily
 

Can Social Media Influence Behavior - We Walk the Talk - CS377T Final Presentation