Slides used during a quick presentation about the effects of the television on the human brain.
Mainly inspired from the work and research of the french researcher Michel Desmurget (doctor in cognitive neurosciences and author of "TV Lobotomie")
7. “ Be realist, the job of TF1 is to help
Coca-Cola, for example, to sell his
product. [...] What we sell to Coca-Cola is
time of available human brain.”
Patrick Le Lay - 2004
CEO of TF1