1. SLAD - CRISIS COMMUNICATIONS MANUAL
1. PRINCIPLES OF CRISIS COMMUNCATIONS
E. What Don’t We Communicate?
- We DO NOT communicate any information which has not been
reviewed/approved by the GM/HM and legal advisor, where
appropriate.
- We DO NOT communicate any SPECULATION or RUMOUR.
- We DO NOT place blame.
- We DO NOT misrepresent the truth or tell half-truths.
- We DO NOT communicate personal opinions.
- We DO NOT communicate “no comment”. We say instead “we’ll have
to check our facts and get back to you”.
CrisisPrinciplesE -What do.doc August 2011