4pt0 mvp

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A preso from a year ago or so on the concept of Minimum Viable Product.

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4pt0 mvp

  1. 1. MVP APPLYING THE CONCEPTS OF THE MINIMUM VIABLE PRODUCT TO JUST ABOUT ANYTHINGMonday, March 4, 13
  2. 2. WHAT IS MVP? The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort. -- Eric RiesMonday, March 4, 13
  3. 3. WHAT IS MVP? MVP is the concise summary of the smallest possible group of features that will work as a stand-alone product while still solving at least the “core “ problem and demonstrating the product’s value. -- Steve Blank & Bob DorfMonday, March 4, 13
  4. 4. WHAT IS MVP? Take your product down to worthless and add one feature back to it. -- John BarnetteMonday, March 4, 13
  5. 5. WHAT IS MVP? MVP development is being honest about what we know and what we don’t know. This allows us to waste as little effort as possible getting a high quality product in front of the right audience to find out if it’s what they actually want*. -- Me *and are willing to pay for.Monday, March 4, 13
  6. 6. Monday, March 4, 13
  7. 7. GUESSING OR KNOWING? I know what my customers want because they told me.Monday, March 4, 13
  8. 8. GUESSING OR KNOWING? I know what my customers want because they told me. Do they know what they want?Monday, March 4, 13
  9. 9. RESULTMonday, March 4, 13
  10. 10. WHAT ISN’T AN MVP Crappy ≠ Minimum Useless ≠ MVP Sloppy ≠ ViableMonday, March 4, 13
  11. 11. HOW DOES THIS APPLY? The concept of MVP is absolutely applicable outside of software development. • What is my hypothesis? • What are my constraints? • Who do I think wants this?Monday, March 4, 13
  12. 12. QUESTIONS? Peter Bodenheimer @pbodenheimer peter@launchpadignition.comMonday, March 4, 13

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