Banks needs to be part of customers every decision making process and convert this continuous engagement to repeated use of banking products/services. This ingenious concept will help banks step out its shoes of being a financial partner to a friend who can be counted in their day to day lives by giving them exclusive rewards and offers to meet their everyday needs.

1. Need Recognition
Finding Solutions
Booking/ Purchasing
Quality of pre &
post sale customer service
Secure
payment methods
Ease of access,
navigation & UI.
Trust on the
portal
The final decision to buy is strongly
dictated by the level of trust in seller
Other factors that influence their choice will be
Howtoinfluencethecustomer
purchasingdecisionmakingprocess?
NextGenBankingistakingoverNewGenBanking.Oorjitcanhelp
youleadthistrend...
New-Gen
Banking
New-Gen
Banking
Next-Gen
Banking
Being their bank means there is
already a high level of trust; the
buy decision is easier.
Payment
Customer:Gets a great deal from
a trusted source
Merchant: Increases sales volumes
through the bank's reach
Bank: Increases dollar through put on
their bank cards, increases loyalty, creates
kudos
With so many payment options
available, whether your bank
card is used or not is random
Your card will be their hands down
choice.
Customer finds a deal
Through third party portals like Groupon,
Flipkart, Amazon, ebay
24hr ATM Mobile Banking Home loans
New Gen banking customer will think of you only
when they need a banking solutions like
$
www.oorjit.com/banking
TM
01
02
03
04
Through friend referrals
Through local service providers and stores
100%
ASSURANCE
YOUR CARD WILL BE
USED IN THE PURCHASE
PROCESS
BE THE FIRST
OPTION FOR YOUR
CUSTOMERS WHEN
MAKING PURCHASING
DECISIONS
Next-Gen
Banking
New-Gen
Banking
And everyone is happy!
or for other financial assistance
Customer finds a deal in the bank's customer
engagement portal and makes purchase with
YOUR BANK'S credit/debit
card/reward points
These could range from vacation getaways, buying cars, gift perfumes, buying accessories, etc.
Your customers have a wide range of purchase triggers.
As a Next-Gen Banker you own the purchase experience - and the
big data that flows
Next-Gen
Banking