1. NGUYEN QUOC BUU and NGUYEN VAN THIET - FireBat Game Studio/VNG
Dragon Island ’s

2. Short review about Dragon Island's Events.
Strategic Planning for Events according to
user's Behavior seasonally.
Community Building.
CONTENT

6. 0
200,000
400,000
600,000
800,000
1,000,000
1,200,000
1,400,000
Monthly Active Users

7. 5,121
8,815 8,488
11,858 12,428
27,897
46,946 46,822
38,983
48,383
38,475
58,349
47,449
34,058
52,986
78,819
61,264
63,060
65,532
64,198
Monthly Paying Users

8. USER BEHAVIOR

9. USER BEHAVIOR

10. USER BEHAVIOR

11. Tet Holiday
Valentine
Women’s Day
USER BEHAVIOR

12. USER BEHAVIOR

13. Kings Hung
Anniversary
USER BEHAVIOR

14. USER BEHAVIOR

15. Summer
Mid Autumn
Festival
USER BEHAVIOR

16. USER BEHAVIOR

17. Game’s Birthday
Halloween
Christmas
USER BEHAVIOR

18. SECTION SUMMARY

19. OUR EXPERIENCE
0
4000
8000
12000
16000
20000
0h 1h 2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h
Saturday vs. Sunday
Concurrent Users

20. Saturday vs. Sunday Revenue
0h 1h 2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h

21. 0
4000
8000
12000
16000
20000
0h 1h 2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h
Saturday vs. Sunday
Concurrent Users

22. Saturday vs. Sunday Revenue
0h 1h 2h 3h 4h 5h 6h 7h 8h 9h 10h 11h 12h 13h 14h 15h 16h 17h 18h 19h 20h 21h 22h 23h

23. OUR EXPERIENCE

24. OUR EXPERIENCE

25. OUR EXPERIENCE
Making Mini-Games
is a waste of time

26. COMMUNITY
Will be presented by
Nguyen Van Thiet

27. COMMUNITY BUILDING
IN DRAGON ISLAND
NGUYEN VAN THIET
Vietnam Department - VNG

28. CONTENT
3
2
1
4

29. 1. AVATAR
Insight
Humorous
SentimentalDynamic
FriendFriendl
y

30. 30%
70%
MODERATOR
“Visible”
users
“Invisible”
users

31. 2. MODERATOR
for “Visible” users
Moderator (MOD)

32. Understanding
3. MODERATOR
for “Invisible” users

33. 4. GAMER MEETING
CARE
UNDERSTANDBE TRUSTED

34. 4. GAMER MEETING
COST
PEOPLE
TIME

35. 3
2
4. GAMER MEETING HELD
BY ORGANIZATION

36. 4. GAMER MEETING

37. COMMUNITY DEVELOPMENT
21
4
3

38. NGUYEN VAN THIET
Vietnam Department – VNG
Email: thietnv@vng.com.vn