Nir Manor

Warsaw, Masovian District, Poland Poland

VP Global Business Development Nielsen Retail Plus

Retail

Over 20 years’ experience and profound expertise at FMCG's, Retail, e-Commerce, On & Off line Media across Europe and Asia-Pac (including China) regions. Focus areas: • Route to Market, Distribution, Trade Dimensions, Trade Marketing • In-store Effectiveness, Merchandising, Promotions • Market Research, Market Analysis, Consumer Behavior, New Products Launch • Shopper Marketing, In-Store technologies, signage • CRM & BI Systems, Loyalty Analysis for Retail and e-Commerce • E-Commerce marketing, cross promotionss, platforms, pricing • Digital Media and Off line Media Effectiveness, Conversion and ROI analysis • B2C Campaign Management / optimization, "Call for Action", Financial Models...