2. Overview What is Dykan Revenue Model Market Opportunity Social Impact
3. What is Dykan A mobile based savings service that will enable Africans to save their money using their mobile phones.
4. A user buys mobile credit 1 sends a message to a code and specifies the amount of money he/she wants to save 2 The specified amount is deducted from the user’s phone credit. 3 The collected money is saved 4
5. Opportunity According to a study by Gallup a consultancy, just 19% of the adult population in Africa has bank accounts. Mobile penetration on the other hand is remarkably high with as much as 50% of Africans using mobile phones; some countries like Gabon and Seychelles have mobile penetration of over 70% Majority of transactions across the continent are still carried out with cash.
6. Market $400 billion locked in the informal sector outside the banking system in Africa
7. Social Impact This is a very important step in reducing poverty in Africa since it will go a long way in providing: a greater propensity for Africans to plan for the future give the market woman a feeling of greater control over her live ultimately promote economic growth.