This eGuide by the myOmny team discusses the value in using a mobile point-of-sale solution over other POS solutions, and how this value can contribute to small business growth.

2. There are lots of options available to help merchants process payments.
The latest is the mobile point of sale (mPOS).
Gone are the days of having to be tied to the checkout counter.
Merchants can still process payments using an mPOS the
traditional way, but now they can also take payments while out
on the sales floor or in the field.
What most people don’t know is that some mobile POS
technologies can do much more than just process customer
payments.
With a complete turnkey mPOS you can also:
• Automatically sync sales transaction info into QuickBooks
• Automate inventory reconciliation
• Keep track of customer data and sales trends
• Secure credit card information

3. Adopting a complete turnkey mobile
point of sale solution can be the catalyst
for tremendous business growth.
These functionalities are just the tip of the iceberg—
which is precisely why so many merchants are
embracing mobile POS technology. This versatile tool
removes time-suckers, so merchants are free to connect
with customers and grow their business.
Here’s why:

4. By simplifying their job and contributing to employee happiness, they are able to provide more attentive service to customers.
Apple, one of the most successful companies in the market right now, uses this model. When a customer is in the Apple Store and wants
to buy an iPad, the transaction happens right where they’re standing, and the receipt is sent straight to their inbox. They don’t queue up in
lines that wind around the store and obstruct access to products. There’s no waiting, which is good news for the customer and greater
news for the merchant because it encourages spur-of-the-moment purchases, and the customer has less time to change his mind.
Associates can be more flexible in providing answers and solutions without walking away to process an order, or to look up the answer to
a question.
This kind of functionality showcases how a complete turnkey mobile POS can be empowering to a sales staff.
1. Mobile POS Technology Empowers Associates
By enabling sales staff to take Mobile Payments Everytime,
Everywhere™ customers avoid the crowded cattle call lines
and the customer experience is improved dramatically.

5. A solopreneur, a lone merchant working without
any additional sales crew and handling just a few
customers per week or per month, doesn’t have the
budget for expensive and complicated solutions.
2. Mobile POS Technology Is Inexpensive
Mobile POS solutions are generally affordable and easy to
implement—making them viable even for smaller companies
that may not have large sales teams or high volumes of
business.
Mobile POS systems generally require little more than a smart device and some basic software. Processing fees are usually flat rates,
so a low transaction volume becomes less relevant to the overall cost effectiveness.

6. 3. Mobile POS Solutions Address Security
Small business owners cannot afford to be victimized by theft or fraud, but with so many hackers and online pirates
out there, security continues to be an ongoing concern. mPOS systems that are both EMV compliant and point-to-point
encrypted can help safeguard against loss—protecting both the customer and the brand.
Data is not stored on a transaction device that is point-to-point encrypted, so using this kind of mobile POS technology
helps to minimize the risk of credit card fraud and breach.
Much of the latest technology is EMV compliant, which protects merchants from fraudulent transactions and the shift in
credit card liability.
By utilizing an mPOS device that is point-to-point encrypted and can accept the new chip cards, merchants
are not only compliant, but can also demonstrate to customers that they are implementing the highest level
of security.
The right mobile POS technology can provide merchants with a certain peace of mind in terms of operating their business.
Find out more reasons a complete mPOS system
can set you up for business growth
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