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Loyalty card


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Loyalty card

  1. 1. Loyalty card
  2. 2. Customer service• Customer service is the provision of service to customers before, during and after a purchase.According to Turban et al. (2002),[1] "Customer service is a series of activities designed to enhancethe level of customer satisfaction – that is, the feeling that a product or service has met thecustomer expectation."• The importance of customer service may vary by product or service, industry and customer. Theperception of success of such interactions will be dependent on employees "who can adjustthemselves to the personality of the guest,"[2] according to Micah Solomon. From the point of viewof an overall sales process engineering effort, customer service plays an important role in anorganizations ability to generate income and revenue.[3] From that perspective, customer serviceshould be included as part of an overall approach to systematic improvement. A customer serviceexperience can change the entire perception a customer has of the organization.• Some have argued[4] that the quality and level of customer service has decreased in recent years,and that this can be attributed to a lack of support or understanding at the executive and middlemanagement levels of a corporation and/or a customer service policy. To address this argument,many organizations have employed a variety of methods to improve their customer satisfactionlevels, and other key performance indicators (KPIs).[citation needed]• Contents [hide]•
  3. 3. Continuous delivery• Continuous delivery (CD) is a pattern language in growinguse in software development to improve the process ofsoftware delivery. Techniques such as automated testing,continuous integration and continuous deployment allowsoftware to be developed to a high standard and easilypackaged and deployed to test environments, resulting inthe ability to rapidly, reliably and repeatedly push outenhancements and bug fixes to customers at low risk andwith minimal manual overhead. The technique was one ofthe assumptions of extreme programming but at anenterprise level has developed into a discipline of its own,with job descriptions for roles such as "buildmaster" callingfor CD skills as mandatory.
  4. 4. warranty• In contract law, a warranty has various meanings but generally means a guaranteeor promise[1] which provides assurance by one party to the other party thatspecific facts or conditions are true or will happen. This factual guarantee may beenforced regardless of materiality[2] which allows for a legal remedy if thatpromise is not true or followed.• Although warranties are used in many contractual circumstances, they are acommon feature in consumer law for automobiles or real estate purchases. Forexample, new car sales typically include a factory warranty which guaranteesagainst the malfunction of the car for a certain time period. In real estatetransactions, a general warranty deed may promise good title to a parcel of landwhile a limited warranty provides a limited guarantee of good title.• A warranty may be express or implied, depending on whether the warranty isexplicitly provided (typically written) and the jurisdiction. Warranties may alsostate that a particular fact is true at one point in time or that the fact will becontinue into the future (a "promissory" or continuing warranty
  5. 5. Installation• Installation (or setup) of a computer program(including device drivers and plugins), is theact of making the program ready forexecution. Because the process varies for eachprogram and each computer, programs(including operating systems) often come withan installer, a specialized program responsiblefor doing whatever is needed for theirinstallation